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Table of Contents
Importance of ecommerce..........................................................................................................1
What Is E-commerce? Definition, Advantages and Disadvantages.......................................1
What are the different types of e-commerce?....................................................................1
- Business-to-consumer (B2C):..........................................................................................1
- Business-to-business (B2B):............................................................................................1
- Consumer-to-consumer (C2C):........................................................................................1
- Consumer-to-business (C2B):..........................................................................................1
- Consumer-to-administration (C2A):................................................................................2
Examples of e-commerce.......................................................................................................2
- Retail:...............................................................................................................................2
- Wholesale:.......................................................................................................................2
- Physical products:............................................................................................................2
- Digital products:..............................................................................................................2
- Dropshipping:..................................................................................................................2
- Subscription:....................................................................................................................2
- Services:...........................................................................................................................2
- Crowdfunding:.................................................................................................................2
Advantages of e-commerce....................................................................................................2
Disadvantages of e-commerce...............................................................................................2
What impact can the legal system have on online security?..................................................3
Can e-commerce be combined with other kinds of retail?.....................................................3
5 e-commerce jobs.................................................................................................................3
1. Digital marketer.............................................................................................................3
2. E-commerce project manager........................................................................................3
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Importance of ecommerce
Figure 1
B2B is when businesses sell raw goods or parts through e-commerce to other companies that
will then use those materials to create their own products.
- Consumer-to-consumer (C2C):
C2C e-commerce is when consumers sell to other consumers. Sites like eBay and Craigslist
are examples of this kind of e-commerce.
- Consumer-to-business (C2B):
C2B e-commerce is when consumers sell their products or services to businesses.
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Examples of e-commerce
In addition to different types of e-commerce, there are also different functional versions of e-
commerce, distinguishable by the relationship of the transaction and the products or services
being sold. The most common examples include:
- Retail: Retail e-commerce is when a product is sold directly to a customer.
- Wholesale: Wholesale e-commerce is when products are sold in bulk often to a retail
company who, in turn, sells them to its customers.
- Physical products: Physical product e-commerce refers to any products that affect inventory
and must be physically shipped.
- Digital products: Digital product e-commerce refers to products purchased as downloadable
goods—such as books, templates or courses.
- Dropshipping: Dropshipping e-commerce is when a product is sold by one company that
outsources its manufacturing and shipping to another company.
- Subscription: Subscription e-commerce is when a customer has a recurring purchase of a
product or service—weekly, monthly, yearly, etc—that automatically charges them and
replenishes the product.
- Services: Service e-commerce refers to services purchased and often priced by time spent
on providing the service.
(jones, 2022)
Advantages of e-commerce
There are many advantages of e-commerce including:
- Companies can reach a wider audience
- Companies have lower operational costs
- Shopping from home is more convenient for the consumer
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Disadvantages of e-commerce
While there are many benefits of e-commerce, there are some potential downsides as well.
Below are some common disadvantages:
- No direct interaction with sales clerks leads to less personalized service
- Shipping charges and waiting for product to arrive
- Inability to see product before buying
- Inconvenience of returning products
- Security issues of website may put consumer information at risk
Related: 7 Ways To Market a Small Business
Frequently asked questions about e-commerce
Here are some frequently asked questions to help you better understand e-commerce:
5 e-commerce jobs
If you're interested in a career in e-commerce, there are different jobs you may consider. Here
are five options for your career in e-commerce:
1. Digital marketer
Average salary: $61,145 per year
Primary duties: A digital marketer is someone who engages in digital advertising, social
media and online content to sell a service or product. They help companies grow their brand
and extend their online presence. Common tasks would include creating digital marketing
campaigns and coordinating press releases, social media posts, website and landing page
design and content.
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References
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