1

2
Instructions

A part of the questionnaire has been extracted from a live marketing research project and the co

Please familiarize yourself with the questionnaire.

Identify the variables/data type (Nominal, Ordinal, Interval or Ratio)
 Questionnaire
This Questionnaire captures some background info from respondents, for classification purposes.

a Your Gender
1 Male
2 Female

1 Who in your household does most of the shopping at department stores?

1 _____ primarily the male head of household
2 _____ primarily the female head of household
3 _____ jointly by the male and female heads of household

2 Please Rate the following stores’ familiarity as:

( 1- Not so familiar, 2 – slightly familiar, 3 – A little familiar, 4- Somewhat Familiar, 5- Fairly Familiar, 6 – v

S.No, Name Ratings

1 Kohl
2 Parisian
3 K-mart
4 Nieman
5 JC Penny
6 Macy’s
7 Marshalls
8 Sack
9 Sears
10 Walmart

3 Marital Status
1 _____ Married
2 _____ Never Married
3 _____ Divorced/Separated/Widowed

4 What is the total number of family members (Adults) living at home? _____

5 Number of children living at home:

a. Under six years _____
b. Over six years _____

6 Number of children not living at home _____

7 Number of years of formal education which you (and your spouse, if

applicable) have completed.
College
High School Undergraduate Graduate

a. You 8 or less 9 10 11 12 13 14 15 16 17 18 19 20 21 22 or more

b. Spouse 8 or less 9 10 11 12 13 14 15 16 17 18 19 20 21 22 or more

8 a. Your age (Yrs.):

b. Age of spouse in years (if applicable)
9a If employed please indicate your household's occupations by checking the
appropriate category.
Male Head
1 Technical ________
2 Managers and administrators ________
3 Sales workers ________
4 Clerical and kindred workers ________
5 Craftsman/operative /laborers ________
6 Performing Arts ________
7 Others (please specify) ________
8 Not Employed ________

9b How many years have spent in your current role/company? _________________ years

9c How many years have you been working, in total? (total work exp.) _________________ years

10 Is your place of residence presently owned by household?

1 Owned _____
2 Rented _____

11 How many years have you been residing in the greater Atlanta area?
_________ years.

12 How many checking accounts does your household have _________

13 How many Savings accounts do your household have__________

14 What is the approximate combined annual income of your household before taxes? Please check.

1 Less than $ 10,000

2 $10,000 to 14,999
3 $15,000 to 19,999
4 $20,000 to 24,999
5 $25,000 to 29,999
6 $30,000 to 34,999
7 $35,000 to 39,999
aire
dents, for classification purposes.

mewhat Familiar, 5- Fairly Familiar, 6 – very familiar )

home? _____

17 18 19 20 21 22 or more
17 18 19 20 21 22 or more
 Female Head
________
________
________
________
________
________
________
________

_____________ years

p.) _________________ years

hold before taxes? Please check.

8 $40,000 to 44,999
9 $45,000 to 49,999
10 $50,000 to 54,999
11 $55,000 to 59,999
12 $60,000 to 69,999
13 $70,000 to 89,999
14 $90,000 and over
Gender Who_Shops Kohl_Familiarity Parisian_Familiarity Kmart_Familiarity Nieman_Familiarity JCPenney_Familiarity Macys_Familiarity
Male 2 1 4 1 4 5 2
Female 2 1 4 1 3 5 6
Female 3 1 2 1 3 6 1
Female 3 4 6 1 4 2 5
Male 2 1 3 2 4 6 4
Female 2 1 6 3 6 6 6
Female 2 1 6 4 5 6 6
Female 1 2 6 3 3 6 5
Female 2 1 1 1 5 5 2
Female 2 2 6 2 6 6 6
Female 2 1 5 3 2 6 1
Male 3 1 6 6 1 6 2
Female 2 1 3 5 4 6 3
Female 2 1 5 4 5 5 2
Male 2 2 5 3 5 5 3
Female 2 3 6 3 6 6 5
Female 2 1 6 6 3 6 3
Male 2 1 1 6 6 6 2
Female 2 4 1 1 3 6 4
Female 2 3 2 1 6 6 2
Female 2 1 2 5 3 6 2
Female 2 1 6 5 1 6 1
Male 2 1 6 6 1 6 1
Female 2 3 5 6 2 5 4
Female 2 2 5 1 6 6 6
Female 2 2 5 4 6 6 6
Male 2 2 4 2 5 6 5
Female 2 6 6 1 6 5 6
Female 2 3 5 4 5 6 1
Female 2 1 6 4 4 6 5
Female 2 3 6 6 6 6 6
Male 2 1 5 1 5 6 4
Female 2 2 5 1 6 5 5
Female 2 3 6 2 5 4 3
Female 2 1 5 1 6 5 2
Male 2 1 6 3 4 6 2
Female 2 1 3 2 5 6 2
Female 2 1 6 6 6 6 6
Female 2 1 5 1 4 6 3
Female 2 2 5 2 6 6 5
Male 2 2 4 3 6 6 3
Female 2 1 4 1 6 4 3
Female 2 1 4 4 3 6 4
Female 2 1 4 3 5 6 6
Female 2 1 2 4 3 6 5
Female 2 1 2 2 2 3 3
Male 2 1 4 1 4 6 5
Female 2 1 4 2 4 5 5
Female 2 2 3 5 5 5 4
Male 2 1 6 6 3 6 4
Female 2 1 5 4 5 6 6
Female 2 3 6 1 4 6 6
Female 2 1 5 3 5 5 1
Female 2 6 1 1 6 4 1
Male 2 1 4 1 4 5 3
Female 2 1 5 1 5 6 2
Female 2 4 2 1 1 4 2
Female 2 1 3 6 3 6 1
Male 2 1 1 3 2 6 1
Female 2 1 6 1 1 6 1
Female 2 1 2 2 1 6 2
Female 2 1 4 1 2 5 1
Female 2 3 6 5 5 6 6
Female 2 1 1 2 2 6 3
Female 1 1 5 3 1 5 3
Female 2 3 6 1 6 6 6
Female 2 2 6 1 5 6 5
Female 2 6 6 6 6 6 6
Female 2 1 5 2 6 5 6
Female 3 2 6 4 6 6 6
Female 2 1 2 6 6 6 3
Female 2 2 6 4 5 6 5
Male 2 1 4 1 5 5 5
Female 2 1 4 6 6 6 2
Female 2 2 4 1 5 6 2
Male 2 4 6 2 6 6 6
Female 2 2 5 2 4 6 2
Female 2 5 6 5 6 6 6
Female 2 1 5 1 4 5 1
Female 2 3 4 1 4 5 6
Male 2 3 4 1 5 4 3
Female 2 3 6 1 4 4 4
Female 2 6 6 3 6 5 6
Female 2 1 6 6 3 6 1
Female 2 3 3 1 4 6 3
Female 2 1 5 1 3 6 4
Male 2 4 2 6 3 2 3
Female 2 1 2 6 6 5 3
Female 2 3 6 5 5 5 3
Male 2 6 6 2 6 6 4
Female 2 3 3 1 6 4 5
Female 2 2 3 4 3 6 3
Female 1 3 4 2 4 6 6
Female 3 3 3 6 3 6 3
Male 1 2 6 1 5 4 5
Female 2 1 4 3 6 6 3
Female 2 1 4 2 6 6 3
Female 1 2 2 2 3 6 3
Male 2 3 6 2 6 6 3
Female 2 1 5 1 3 6 5
Female 2 4 6 2 6 6 6
Female 2 6 6 6 6 6 6
Female 2 1 3 2 3 6 3
Female 2 3 3 3 3 3 1
Female 2 1 4 5 3 6 1
Female 2 1 1 6 3 6 1
Female 2 1 6 6 3 6 5
Female 2 1 4 5 4 6 2
Male 2 1 2 3 5 6 1
Female 2 2 2 3 3 6 2
Female 2 4 6 4 5 6 4
Male 1 2 3 5 4 6 2
Female 2 3 6 6 5 5 4
Female 2 4 6 2 6 6 6
Female 2 4 5 1 6 6 4
Female 2 1 4 1 4 6 4
Male 2 2 2 3 6 6 3
Female 2 3 4 2 4 6 3
Female 2 2 5 3 4 4 2
Female 2 4 6 6 3 6 2
Male 2 2 2 2 1 5 2
Female 2 1 3 6 2 5 3
Female 2 1 6 6 5 6 5
Female 2 1 4 1 1 6 1
Female 2 1 2 1 3 1 3
Female 2 2 4 4 1 4 3
Female 3 1 2 4 1 5 1
Male 2 1 1 3 2 3 1
Female 2 1 2 1 5 2 1
Female 2 2 5 6 5 6 4
Male 2 4 4 1 3 6 3
Female 2 6 6 1 6 5 5
Female 2 4 4 1 4 4 4
Female 2 5 5 1 5 5 5
Female 2 1 3 4 6 6 6
Male 1 1 6 1 1 6 3
Male 2 4 5 3 6 6 4
Female 2 4 6 5 6 6 4
Female 2 3 2 1 4 5 1
Male 2 1 6 1 6 6 4
Female 2 1 5 1 3 1 2
Male 2 2 3 5 3 6 3
Female 2 4 6 6 2 6 3
Female 2 6 6 1 6 6 6
Female 1 6 6 1 6 6 6
Male 2 6 5 1 4 4 6
Female 2 1 4 1 3 5 6
Female 2 4 6 3 6 6 6
Female 2 1 3 1 4 6 6
Male 1 4 5 4 6 6 5
Male 2 1 6 4 5 6 6
Female 2 1 6 1 3 6 4
Male 2 9 2 1 3 6 2
Female 1 2 5 1 6 6 6
Female 2 3 5 1 6 6 4
Female 1 3 5 1 5 5 4
Female 1 1 6 1 2 4 5
Male 2 5 5 2 5 6 5
Female 2 1 6 3 5 6 6
Male 2 1 5 5 4 6 2
Male 2 6 6 6 6 6 6
Male 2 2 5 3 6 6 3
Female 1 1 6 1 6 6 6
Male 2 5 6 5 6 6 6
Female 2 1 5 1 4 5 1
Female 2 3 6 6 6 6 6
Female 2 1 6 3 6 3 5
Male 2 2 6 6 4 5 3
Female 2 1 5 5 3 5 1
Female 2 1 5 6 1 6 1
Female 2 1 6 5 5 6 6
Male 2 1 4 3 3 5 2
Female 2 3 5 1 5 6 4
Female 2 2 1 1 3 6 6
Male 2 2 4 1 5 6 2
Female 2 6 6 4 6 6 6
Female 2 1 6 1 3 6 6
Female 2 5 5 4 6 5 4
Female 2 1 5 5 4 6 4
Male 2 1 6 1 6 6 6
Female 2 1 2 1 4 6 5
Female 2 1 3 2 4 6 1
Male 2 1 6 6 6 6 5
Female 2 1 5 5 1 6 6
Male 2 2 5 1 6 5 5
Female 2 5 6 1 6 5 5
Female 2 1 4 1 2 6 2
Male 2 6 6 1 6 6 6
Female 2 4 4 4 6 6 4
Female 3 1 5 4 3 5 2
Female 2 1 2 4 6 6 2
Male 2 1 1 2 4 6 4
Female 2 3 6 3 5 6 5
Male 2 1 4 1 4 6 6
Female 2 1 3 6 3 6 2
Male 2 1 6 3 3 6 3
Female 2 1 6 6 4 6 6
Female 2 1 3 1 1 4 2
Female 1 1 5 5 6 6 3
Male 2 2 5 6 6 6 5
Female 2 1 6 6 6 6 6
Female 2 1 3 6 4 6 3
Male 3 1 5 4 4 6 4
Female 1 4 6 6 2 6 1
Female 2 2 4 1 6 5 3
Female 1 5 5 3 6 6 6
Female 2 1 4 3 3 6 1
Male 2 1 4 1 1 5 4
Female 2 1 6 6 6 6 4
Female 2 1 6 4 5 6 6
Male 2 1 6 1 6 6 6
Female 2 2 2 2 5 4 3
Male 2 5 6 5 6 6 6
Female 2 1 6 6 2 6 1
Female 2 1 6 4 4 6 6
Male 2 6 6 6 6 6 6
Female 2 1 6 2 6 6 2
Female 2 6 6 3 6 6 6
Female 2 1 2 3 6 6 1
Male 2 1 3 4 1 6 2
Female 2 6 2 1 3 1 4
Male 2 6 6 1 6 5 5
Female 2 1 1 6 6 6 1
Male 1 4 6 5 2 5 3
Female 1 1 6 2 6 6 6
Male 2 1 2 2 4 6 3
Female 2 6 2 1 6 2 1
Female 2 4 6 1 4 5 4
Male 2 1 6 6 1 6 6
Female 2 1 3 5 2 6 2
Female 2 2 5 1 6 5 5
Male 2 2 2 6 4 6 2
Female 1 1 4 2 1 4 4
Female 2 1 3 1 5 5 4
Female 2 1 4 5 6 6 4
Female 2 3 6 6 6 6 6
Male 2 1 6 1 4 4 4
Female 2 6 6 6 6 6 6
Female 2 2 6 1 1 6 5
Male 2 1 5 5 4 6 3
Female 2 5 5 6 5 6 4
Male 2 4 3 4 4 6 4
Female 2 1 2 5 2 6 3
Female 2 5 5 1 5 5 4
Male 2 2 5 2 4 6 4
Female 2 1 6 1 6 3 3
Female 2 2 6 1 3 6 3
Female 1 1 6 6 1 4 3
Male 2 1 6 1 5 6 3
Female 2 1 1 6 4 6 1
Male 1 2 4 5 4 5 3
Female 2 1 6 4 2 6 3
Male 2 9 6 6 9 6 9
Female 2 1 4 6 1 4 2
Male 2 2 6 1 5 5 5
Male 2 1 1 6 1 6 1
Male 2 1 6 1 4 6 6
Male 2 3 6 3 3 6 5
Female 2 1 4 5 5 6 1
Female 2 1 4 4 2 5 2
Female 2 1 4 6 2 6 2
Male 2 1 6 5 6 6 1
Female 2 1 6 5 3 6 2
Male 2 1 4 1 5 6 4
Male 1 5 6 5 6 6 5
Female 2 2 6 4 6 6 6
Female 2 3 4 1 4 4 4
Male 2 1 6 1 6 6 3
Male 2 1 6 5 1 6 2
Female 2 1 3 6 2 1 4
Female 2 4 5 4 2 6 3
Marshalls_Familiarity Saks_Familiarity Sears_Familiarity Walmart_Familiarity Marital_Status Num_Of_Family_MembeNum_Children_Under_6yrs
1 4
1 2
1 3
1 6
5 6
6 6
4 5
3 4
1 2
3 6
3 3
6 1
3 3
3 5
4 6
4 6
6 6
2 3
1 3
1 6
5 4
5 2
6 6
5 3
1 6
4 5
3 4
1 6
2 5
4 3
6 6
1 5
1 4
2 5
1 3
6 4
4 6
6 3
4 1
5 3
6 1
6 1
6 1
6 1
6 1
6 1
4 1
6 1
4 1
5 6
6 4
6 1
6 1
1 3
1 1
6 1
6 1
6 1
4 1
5 2
6 3
5 3
4 2
3 2
6 1
6 6
6 4
5 1
6 2
4 4
1 2 0
1 4 0
1 2 0
1 2 0
1 3 0
1 4 1
3 0
1 6 0
1 3 0
1 2 0
1 2 0
1 4 0
1 4 2
1 4 0
2 2 0
1 2 0
1 2 0
2 0
1 2 0
1 4 0
1 2 0
1 2 0
3 0
1 5 0
1 7 0
1 5 3
1 3 1
1 6 0
1 2 0
1 2 0
1 2 0
2 5 0
2 1 0
3 3 0
1 3 0
2 5 6 5 1 5 1
2 2 4 1 1 6 1
6 6 6 1 1 4 0
1 1 6 1 1 4 0
2 6 6 5 1 4 1
4 6 6 1 1 4 0
1 6 2 1 3 2 0
4 6 6 1 1 2 0
4 6 6 2 1 2 0
2 2 6 1 1 2 0
1 3 6 1 1 3 0
1 3 6 1 1 4 0
2 5 4 1 1 4 0
5 4 4 2 1 4 0
6 3 6 1 1 2 0
4 5 6 1 1 3 1
3 4 6 1 1 4 0
1 5 5 1 1 3 0
1 6 4 1 1 5 1
1 4 4 1 1 2 0
1 4 6 1 1 5 0
2 2 3 1 1 2 0
6 2 6 1 2 0
3 6 6 1 3 2 0
2 4 6 1 1 2 0
2 3 6 1 1 2 0
1 3 6 1 3 1 0
5 3 6 3 2 2 0
2 2 6 2 1 2 0
2 2 6 1 1 2 0
1 6 6 6 1 2 0
1 3 6 2 1 4 0
6 6 6 6 1 4 0
2 5 6 1 3 1 0
5 6 6 6 1 2 0
4 3 6 2 1 2 0
3 5 6 3 1 3 0
2 5 3 1 1 2 0
6 4 6 2 1 2 0
1 3 6 2 1 2 0
3 6 4 2 3 1 0
3 2 3 1 1 4 0
3 4 6 1 1 3 0
1 3 4 1 3 0
1 6 3 2 1 4 0
1 6 2 1 1 2 0
1 5 4 2 1 2 0
4 6 1 1 1 5 2
6 6 6 1 1 2 0
2 4 5 4 2 2 0
1 2 6 1 1 2 0
6 6 3 1 3 1 0
5 3 5 1 2 2 0
5 5 5 1 1 4 1
2 6 6 1 1 3 0
1 6 6 1 2 2 0
3 3 6 1 2 1 0
2 3 6 1 2 1 0
3 3 6 3 2 4 0
1 6 4 1 2 1 0
2 6 6 2 1 4 0
3 4 6 1 1 4 2
6 6 5 1 2 1 0
3 6 6 1 1 2 0
1 3 6 3 1 4 0
1 4 3 1 1 4 0
6 6 6 6 4 0
2 4 6 3 1 4 0
1 6 6 1 3 1 0
4 3 6 1 1 3 0
6 3 5 1 1 2 0
6 3 6 1 1 2 0
5 3 4 1 1 5 2
3 3 5 1 1 2 0
4 6 6 1 1 2 0
5 6 6 2 1 2 0
5 4 6 1 2 1 0
5 3 4 1 1 3 1
4 6 6 1 1 4 2
2 5 6 4 2 1 0
1 2 6 1 1 2 0
1 6 6 6 1 4 1
3 4 5 3 1 5 0
3 4 4 2 4 2
4 6 6 2 1 2 0
3 2 3 1 1 4 0
6 4 6 5 1 4 0
5 5 6 1 1 2 0
2 6 6 1 2 1 0
1 6 4 1 1 2 0
3 5 6 1 1 3 0
4 2 5 1 1 2 0
6 3 6 1 2 2 0
1 4 6 1 1 3 1
6 6 5 2 1 3 1
1 6 6 1 1 4 0
1 5 5 1 3 2 0
1 4 4 1 1 2 0
1 5 4 1 1 5 0
6 6 6 1 1 4 0
1 6 6 1 3 1 0
3 6 6 1 1 2 0
4 6 6 9 1 2 0
1 3 6 2 4 0
2 2 6 4 1 3 0
4 1 6 1 1 2 0
6 2 6 2 1 5 3
4 3 6 3 3 5 0
1 6 6 2 3 6 1
1 6 6 1 3 3 0
1 6 6 2 1 4 2
1 6 6 1 1 2 0
1 6 6 6 1 5 0
3 3 6 1 1 2 0
3 4 6 3 1 3 0
4 6 6 1 1 3 0
4 6 6 9 1 2 0
1 4 6 3 1 3 0
2 6 6 1 1 3 0
1 5 6 6 2 2 0
3 3 6 1 2 1 0
2 6 5 6 2 1 0
1 6 6 1 1 2 0
4 6 6 3 1 2 0
5 4 6 1 1 2 0
6 6 6 2 2 4 0
2 6 6 6 1 3 0
1 6 6 6 1 2 0
5 5 6 5 1 3 0
1 4 5 1 3 2 0
6 6 6 5 1 5 0
1 6 6 1 1 2 0
6 6 5 1 1 5 2
4 4 3 1 1 4 1
6 2 6 1 1 2 0
6 6 6 1 1 5 0
5 5 5 1 1 3 1
2 4 6 1 1 2 0
1 3 6 1 3 1 0
1 2 6 1 3 1 0
4 6 6 3 1 2 0
1 1 6 1 1 2 0
4 6 5 6 4 0
5 4 6 1 1 2 0
6 6 6 1 1 4 0
1 2 5 3 1 2 0
5 5 5 1 1 4 1
4 4 6 1 1 2 0
3 1 5 4 1 2 0
1 2 3 1 1 4 0
1 6 5 1 1 4 1
2 2 6 2 1 4 0
1 6 6 1 1 5 0
4 6 4 1 1 4 1
3 3 5 1 3 3 0
5 1 6 1 1 5 1
4 3 6 1 1 4 0
5 6 6 3 1 2 0
1 1 6 1 1 4 0
6 2 6 1 1 2 0
4 6 6 1 1 2 0
6 6 6 4 1 4 0
2 4 6 1 1 3 0
4 4 6 3 1 0
6 5 6 5 1 3 1
6 6 6 1 1 4 1
6 5 6 1 1 2 0
4 4 5 3 2 0
1 3 6 1 2 1 0
1 4 6 1 1 3 1
3 5 5 5 2 2 0
3 4 6 1 1 2 0
1 3 4 1 1 3 1
6 4 6 1 1 5 0
1 2 6 2 1 2 0
1 6 6 6 1 2 0
3 5 6 6 2 0
5 6 6 6 1 4 1
6 6 6 1 1 4 0
6 1 6 6 1 2 0
6 6 6 6 1 3 1
2 5 6 1 1 4 2
3 6 6 1 3 6 2
2 3 3 1 1 3 1
1 2 2 1 1 2 0
1 5 1 1 1 9 1
1 5 3 1 1 4 0
6 6 6 1 1 2 0
5 4 6 1 1 3 1
2 6 6 1 2 0
2 4 6 1 2 1 0
1 6 1 6 3 1 0
1 6 5 5 1 3 1
6 2 6 6 3 1 0
5 2 6 3 1 3 1
5 6 5 4 1 2 0
5 3 6 6 2 3 0
4 5 3 1 1 4 2
1 3 5 1 1 4 2
4 6 6 2 1 2 0
6 6 6 6 1 3 1
1 6 3 5 1 2 0
6 6 6 1 1 3 1
6 4 3 5 1 5 0
5 3 4 1 1 5 0
6 4 6 1 1 6 1
4 6 5 1 1 4 0
5 6 6 1 1 6 1
1 5 4 3 1 3 0
3 4 6 1 1 2 0
1 6 3 1 1 2 0
1 3 6 3 1 3 0
6 1 6 1 1 6 1
1 3 6 1 1 2 0
6 5 6 1 1 4 0
4 4 4 1 1 4 1
3 3 5 1 1 2 0
6 6 6 9 1 2 0
6 1 4 1 1 2 0
1 6 5 1 1 4 2
6 2 6 6 3 3 1
1 6 6 1 1 2 0
3 4 6 3 1 3 0
4 3 6 1 3 3 0
4 3 6 1 1 2 0
6 1 6 1 1 3 0
4 5 6 1 1 2 0
5 2 6 1 1 3 0
2 5 6 1 1 2 0
4 6 6 4 3 1 0
4 6 6 1 3 2 0
1 4 4 1 2 1 0
3 6 6 1 2 1 0
4 5 6 1 1 2 0
5 3 6 1 1 4 0
5 6 5 4 3 1 0
Num_Children_Over_6yrsNum_Children_Not_Living_Hom Your_EducationSpouse_EducationYour_Age Age_Of_SpousMale_Head_Occupatio
0 1 14 16 49 59 2
2 1 22 18 51 49 1
0 0 16 16 53 60 2
0 0 12 12 27 28 3
1 1 20 15 69 64 8
1 0 18 16 37 38 2
1 2 13 16 56 60 1
4 0 16 12 54 51 1
1 0 14 18 44 64 2
0 2 17 17 50 45 8
0 2 15 22 58 67 1
2 0 16 22 43 45 1
2 2 13 14 48 48 2
0 3 16 20 69 70 1
0 0 21 21 26 26 1
0 0 16 12 32 28 2
3 5 16 16 61 49 1
0 0 21 21 26 30 1
0 0 12 10 76 79 8
2 1 13 16 52 54 1
0 2 16 14 70 72 7
0 2 18 16 59 59 2
1 2 14 18 52 59 2
3 0 19 16 42 39 2
5 0 17 20 51 46 1
0 0 19 19 35 34 1
0 0 19 17 32 35 2
4 0 16 12 49 49 1
0 2 16 18 69 69 8
0 2 13 21 52 48 1
0 0 18 18 99 99 1
3 0 18 99 30 99 1
0 0 22 99 33 99 9
2 1 16 99 99 99 9
1 2 16 15 53 59 1
2 0 16 16 37 36 1
2 0 19 14 36 32 1
2 0 12 18 43 45 1
2 0 12 18 41 41 1
1 0 16 20 38 42 1
2 0 22 22 46 50 2
1 4 15 99 57 99 9
0 3 16 12 56 55 2
0 5 16 16 56 53 1
0 3 16 15 58 60 2
1 2 16 16 40 40 2
2 1 13 17 49 52 2
2 0 16 17 45 42 2
2 0 16 16 52 39 2
0 1 16 14 61 62 1
0 0 16 18 30 32 2
2 0 12 14 33 36 2
1 0 16 18 29 32 1
2 0 16 18 35 37 2
0 3 17 19 62 62 1
2 1 16 14 49 47 2
0 2 15 13 65 58 1
0 0 16 15 74 70 2
1 1 16 99 69 99 8
0 1 15 16 59 59 1
0 2 16 15 76 76 9
0 2 14 99 68 99 9
0 0 16 99 21 99 9
0 0 19 20 44 43 1
0 0 16 16 32 29 1
0 2 12 12 68 73 7
2 0 17 17 38 40 1
2 4 13 16 42 50 1
0 3 17 18 71 99 8
0 2 16 17 68 72 8
0 0 16 18 34 34 2
1 1 8 12 71 65 1
0 0 16 16 27 28 3
0 0 14 16 24 22 2
0 0 16 19 31 27 1
0 0 14 99 27 99 9
2 0 16 14 53 58 2
1 2 13 16 55 56 2
1 5 16 13 64 56 1
2 1 14 13 57 53 1
0 3 16 13 55 40 1
0 3 14 14 63 62 8
1 0 16 17 32 33 1
0 2 13 15 61 65 8
0 2 12 12 63 60 2
0 2 16 12 62 62 7
0 3 17 99 47 99 9
0 0 18 18 26 26 1
1 1 16 18 37 43 1
1 1 16 12 65 60 7
0 0 12 12 19 23 3
0 0 16 99 22 99 8
0 0 14 99 21 99 5
0 0 14 99 20 99 8
0 0 13 99 20 99 5
2 0 16 18 37 44 1
0 0 17 18 32 35 1
0 0 20 99 36 99 1
0 4 20 20 62 67 1
2 0 12 16 44 49 1
2 3 13 16 51 54 1
2 0 18 20 39 41 1
2 3 16 19 50 50 1
0 0 17 99 57 99 9
1 2 16 16 51 56 2
0 2 16 16 53 54 2
0 5 18 22 48 60 1
1 0 14 16 30 31 7
0 0 16 16 24 25 3
0 2 15 15 65 65 2
0 2 16 19 58 58 2
0 0 19 99 33 99 1
0 0 18 17 31 28 2
0 0 16 14 36 36 1
0 0 22 99 27 99 9
0 0 17 16 30 33 3
1 0 16 16 33 35 1
3 0 17 17 41 48 1
0 0 18 18 33 30 1
0 0 19 16 28 30 2
2 0 17 18 44 44 2
2 2 16 16 48 49 1
0 2 12 99 47 99 2
0 0 19 99 28 99 9
0 0 16 16 29 34 5
1 0 16 17 45 34 2
0 0 19 19 28 28 1
0 0 13 99 23 99 9
0 0 22 22 33 38 7
0 0 16 22 41 99 1
2 1 12 14 40 40 5
1 1 13 99 45 99 8
0 0 12 12 50 55 5
3 3 16 16 40 45 1
2 0 16 16 43 45 1
0 2 18 99 68 99 2
0 2 12 12 67 76 7
0 3 17 13 69 67 1
2 0 13 17 34 38 1
1 0 12 17 37 41 1
0 0 15 18 33 33 1
0 0 18 19 39 39 1
2 4 12 99 77 99 9
3 3 8 99 65 99 9
2 2 12 99 45 99 5
1 3 8 8 59 57 5
0 0 12 15 56 55 8
3 0 16 14 42 39 2
0 0 17 18 29 31 1
1 1 12 13 42 42 2
1 2 19 15 52 47 1
0 2 16 14 58 53 2
1 1 15 15 61 62 2
1 2 16 12 70 70 1
0 0 14 16 20 23 1
0 0 16 99 23 99 1
0 0 17 99 22 99 1
0 3 12 12 60 60 2
0 4 12 12 72 65 7
0 3 16 16 62 62 8
2 0 14 18 38 40 2
1 0 16 16 47 47 7
0 0 16 16 76 75 8
1 2 12 16 56 60 1
1 1 13 99 59 99 8
3 0 16 16 37 43 2
0 2 12 12 63 65 1
1 0 16 16 47 36 2
1 0 19 19 38 36 1
0 3 19 17 71 83 9
3 0 13 16 39 44 2
0 0 19 19 34 33 1
0 0 16 19 29 30 1
0 0 13 99 35 99 9
0 0 14 99 40 99 9
0 0 14 16 23 24 2
0 4 12 14 55 67 8
2 0 19 18 46 40 3
0 1 14 14 50 50 2
2 3 14 12 50 99 6
0 3 12 12 54 54 3
1 0 17 20 38 44 1
0 2 22 22 60 57 1
2 2 14 10 64 79 1
2 0 16 16 45 48 1
1 0 15 13 34 34 2
2 1 12 16 40 44 2
3 0 12 14 43 48 2
1 0 18 18 36 99 1
0 0 13 99 36 99 1
2 0 13 15 36 39 2
2 0 16 16 41 44 7
0 2 16 16 55 58 2
2 0 14 19 37 99 1
0 2 14 16 62 63 2
0 3 11 16 60 64 2
2 1 16 20 45 54 1
1 1 16 16 46 47 2
0 2 16 99 55 99 2
0 0 17 19 34 33 1
1 0 16 14 42 29 1
0 4 19 15 64 64 1
0 0 16 99 32 99 1
0 0 19 99 32 99 2
0 0 15 19 32 30 1
0 0 17 99 34 99 1
0 3 22 12 64 62 9
0 0 19 16 39 35 1
3 1 16 14 48 48 1
0 3 12 12 63 63 8
0 1 12 12 66 66 3
1 3 17 99 49 99 9
1 0 16 12 35 34 2
2 0 19 16 40 40 1
0 0 15 18 29 33 7
0 0 21 17 28 28 1
0 0 18 17 36 36 1
2 0 12 12 33 35 2
0 0 17 19 34 34 1
0 0 12 12 36 39 5
7 1 14 12 37 37 3
2 0 11 12 35 40 5
0 2 12 12 74 74 2
0 0 16 16 23 21 2
0 0 17 18 30 28 1
0 0 13 99 29 99 9
0 0 9 99 54 99 9
0 1 12 19 35 32 1
0 1 16 99 64 99 9
0 0 16 16 29 27 3
0 1 16 16 33 33 2
0 0 18 99 30 99 9
0 0 20 18 35 36 7
0 0 22 20 35 37 1
0 0 17 17 29 29 1
0 0 16 17 31 37 1
0 0 17 21 59 63 7
0 0 17 99 36 99 1
0 3 16 20 54 62 2
3 0 15 19 40 99 1
3 0 16 21 36 38 1
2 3 16 18 55 60 1
3 0 17 18 41 99 1
1 0 13 11 57 60 1
0 2 11 11 60 62 7
0 2 12 12 59 62 1
1 1 11 11 56 56 5
3 0 16 16 41 41 1
0 0 16 19 33 34 1
2 0 16 18 38 42 1
1 0 21 20 37 38 1
0 0 14 19 42 57 2
0 3 16 16 60 59 2
0 3 12 14 55 57 2
0 0 20 19 32 38 2
1 2 21 99 77 99 9
0 6 11 12 45 55 9
1 3 16 14 69 54 3
1 1 16 19 48 99 9
0 3 16 16 53 52 2
1 1 14 19 45 48 1
0 1 17 18 55 54 1
1 1 19 15 63 57 1
0 3 18 17 65 60 1
0 2 16 99 37 99 1
1 3 13 99 44 99 9
0 0 12 99 20 99 9
0 0 17 99 39 99 9
0 2 16 16 65 65 9
2 0 17 18 41 41 1
0 1 16 99 75 99 9
Female_Head_Occupatio Years_Current_Company Total_Work_Exp Residence_Owned_RenteYears_Of_ResidencyNum_Checking_Account
2 5 7 1 30 2
1 8 11 1 9 1
7 8 10 1 12 1
2 6 8 2 1 1
8 2 6 1 43 3
6 2 8 1 1 4
6 3 4 1 20 2
2 2 6 1 26 1
1 1 2 1 10 2
1 6 8 1 7 2
6 6 13 1 67 6
1 8 12 1 12 5
6 8 14 1 24 3
3 1 8 1 70 3
1 2 4 1 1 2
4 1 8 2 5 2
1 2 5 1 32 2
1 2 3 2 5 1
8 1 8 1 56 2
6 8 15 1 20 2
6 6 11 1 70 2
6 7 11 1 59 2
2 8 14 1 52 1
6 2 4 1 34 3
1 3 10 1 17 1
6 3 6 1 9 2
3 7 15 1 8 3
6 6 13 1 7 1
8 1 6 1 42 2
4 8 15 1 40 2
3 5 9 1 20 3
1 6 14 1 30 4
1 3 8 1 4 2
2 1 8 1 7 1
1 2 3 1 59 3
2 3 11 1 15 2
7 3 5 1 36 3
4 8 9 1 43 2
7 7 13 1 40 3
6 8 11 1 16 2
1 1 8 1 5 1
6 8 15 1 31 1
6 5 12 1 12 4
6 6 8 1 16 2
6 5 8 1 16 2
2 4 5 1 20 3
6 4 11 1 12 2
1 4 8 1 44 2
9 8 12 1 5 3
1 6 11 1 25 2
6 2 6 1 2 1
4 1 5 1 3 1
1 8 16 1 2 3
6 3 7 1 2 2
6 8 15 1 25 4
7 3 7 1 45 4
2 5 11 1 25 2
6 4 11 1 50 3
7 5 12 1 23 1
6 3 6 1 19 1
9 5 13 1 50 1
8 5 9 1 68 1
8 6 14 2 4 1
1 1 7 1 15 1
1 4 10 1 3 2
2 7 12 1 47 2
6 3 11 1 38 3
6 1 7 1 20 2
8 3 11 1 71 2
8 5 8 1 46 4
6 8 10 1 10 5
6 1 6 2 21 99
1 6 14 1 10 2
4 6 12 2 10 2
2 6 8 1 28 3
1 1 3 2 27 1
6 2 10 1 14 7
6 3 5 1 12 1
6 2 6 1 25 4
6 5 13 1 20 1
2 8 9 1 25 1
8 4 9 1 40 1
6 3 10 1 29 2
2 7 13 1 23 2
6 3 8 1 63 2
7 1 9 1 33 1
4 6 11 1 45 3
1 2 7 2 3 2
6 2 7 1 1 1
9 6 11 1 11 1
4 7 12 2 2 2
1 7 11 2 4 1
8 3 4 2 16 2
1 5 10 1 2 4
8 3 4 1 18 2
2 4 12 2 15 5
9 8 10 1 10 1
9 8 13 1 35 3
1 8 11 1 15 2
4 1 7 1 11 1
6 5 11 1 25 1
1 1 8 1 11 1
1 8 16 1 20 4
2 2 10 1 30 3
6 4 10 1 51 5
6 8 12 1 50 1
6 8 11 1 25 4
6 2 8 1 28 2
4 5 6 1 24 3
6 2 6 1 43 3
6 1 9 1 58 5
9 7 10 1 13 1
2 1 6 2 7 5
6 1 5 1 11 1
1 1 7 2 18 1
1 5 12 1 8 2
6 2 8 1 12 1
1 6 12 1 31 1
6 2 9 1 7 3
2 6 12 1 3 3
6 6 7 1 99 3
6 2 10 1 25 8
2 2 7 1 28 3
1 3 10 2 3 1
1 5 7 2 2 1
6 5 10 2 1 1
1 8 11 2 2 1
1 8 16 2 12 2
1 3 10 1 4 2
7 5 13 1 12 2
4 6 14 1 40 2
8 1 8 2 40 1
8 8 10 1 50 1
1 3 9 1 40 1
1 2 5 2 18 1
9 8 9 1 40 1
7 7 14 1 47 4
6 3 10 1 67 3
6 7 10 1 34 2
4 3 9 1 20 2
2 6 9 1 10 2
1 5 8 1 14 5
4 4 8 1 21 1
8 4 7 1 5 0
9 2 6 1 13 0
6 1 7 1 22 1
6 4 11 1 35 4
6 4 6 1 17 1
1 7 8 1 29 2
4 3 7 1 5 1
1 7 14 1 23 2
6 3 11 1 24 1
6 3 10 1 25 2
6 2 5 1 30 2
7 8 14 2 4 2
9 5 6 2 4 1
9 5 8 2 5 2
2 6 12 1 60 2
7 8 11 1 72 2
8 8 12 1 16 2
6 3 9 1 26 2
6 5 8 1 45 1
6 1 7 1 24 2
6 1 4 1 44 2
6 2 4 1 42 8
7 1 9 1 16 4
7 3 5 1 25 2
6 3 7 1 1 4
6 1 7 1 38 2
9 3 9 1 65 2
6 1 2 1 30 4
1 6 7 1 15 2
1 8 13 1 4 2
4 5 7 2 3 1
1 2 8 2 38 1
4 2 6 2 8 1
4 3 7 1 49 1
1 1 7 1 4 1
6 3 11 1 33 3
1 2 3 1 20 1
6 5 9 1 23 1
6 5 11 1 5 2
1 7 15 1 60 3
6 3 8 1 38 1
4 1 2 1 13 3
2 6 14 1 28 1
6 8 10 1 37 2
4 7 13 1 11 2
1 1 3 2 1 2
8 7 11 1 11 3
6 7 13 1 36 1
6 5 11 1 16 3
3 2 3 1 14 2
6 4 10 1 16 3
6 2 7 1 38 1
6 7 15 1 17 1
6 3 11 1 20 6
8 4 10 1 5 4
9 4 8 1 30 1
3 7 11 1 9 2
9 5 6 1 18 1
1 5 10 1 54 3
9 6 13 1 11 3
9 1 6 1 32 2
6 2 5 1 10 2
9 8 10 2 11 2
9 5 10 1 63 2
7 7 14 1 39 2
9 7 15 1 15 3
8 1 9 1 2 2
4 4 8 1 8 2
1 8 16 1 3 1
6 3 9 1 6 1
6 6 12 1 40 4
3 8 15 1 6 4
1 3 6 1 4 2
1 4 7 1 12 7
3 5 7 2 13 0
6 5 11 1 6 1
2 8 16 1 36 2
6 4 6 1 37 0
5 3 11 2 13 1
6 2 6 2 74 1
2 7 14 2 3 2
9 6 8 1 30 9
2 3 11 1 7 1
7 5 6 1 30 1
7 3 4 1 30 1
1 8 14 1 35 4
2 6 11 1 6 3
1 2 3 1 11 2
9 7 14 2 3 1
7 3 10 1 5 1
2 2 5 1 14 4
1 5 8 1 29 1
6 5 8 1 20 2
1 5 8 1 40 1
9 5 8 1 10 2
6 1 2 1 2 6
6 4 6 1 10 2
6 3 10 1 12 3
6 7 10 1 32 4
6 6 14 1 8 3
4 3 7 1 40 1
7 7 11 1 27 1
1 4 7 1 59 1
8 4 11 1 38 1
1 6 10 1 15 1
1 6 7 2 6 2
6 5 7 1 10 4
1 6 9 1 8 1
1 7 9 1 11 2
1 7 15 1 18 2
6 6 8 1 35 5
7 2 6 1 10 1
7 7 9 1 52 1
9 1 6 1 8 3
4 6 9 1 63 2
7 1 4 1 15 2
6 7 10 1 53 3
6 5 6 1 45 4
1 6 12 1 55 1
6 4 5 1 63 3
6 7 11 1 65 2
9 1 7 1 37 4
2 6 14 2 3 2
2 4 7 2 19 1
1 8 15 1 17 1
9 4 11 1 40 4
7 4 6 1 13 2
9 6 10 1 30 1
Num_Saving_AccountEarnings
3 8
4 7
2 8
1 4
6 6
2 12
4 14
2 14
2 10
3 10
4 99
0 14
4 14
3 13
2 7
2 7
0 14
1 7
1 2
2 4
4 13
2 14
8 14
1 14
4 12
1 10
1 13
2 9
3 99
2 99
2 99
4 13
1 11
1 6
4 7
 3 14
3 5
2 13
2 12
4 99
3 11
1 3
4 99
2 13
4 99
7 99
3 13
4 14
0 14
1 13
3 11
2 11
3 12
2 8
15 8
4 13
1 13
5 8
1 3
0 10
2 7
2 6
1 2
3 13
2 8
2 4
6 6
2 7
3 7
5 9
2 10
99 99
2 7
4 5
3 6
1 3
7 13
2 11
4 99
5 8
1 8
2 2
3 99
2 8
2 12
1 6
2 4
2 4
2 14
2 99
4 5
0 3
1 2
10 14
1 1
5 5
1 8
3 11
3 7
3 12
3 10
1 8
5 10
2 11
4 14
0 14
2 14
5 12
2 6
2 99
5 14
2 12
0 10
5 5
0 2
1 12
1 8
3 4
4 11
4 10
3 14
2 14
4 11
1 4
1 4
2 9
1 13
1 7
1 10
3 99
2 9
0 2
2 4
1 7
1 12
2 3
4 6
2 99
2 9
1 10
2 10
2 10
1 2
1 2
0 2
1 2
2 8
1 9
2 10
2 9
3 14
3 6
3 10
1 9
2 4
1 2
2 2
2 7
3 8
1 12
2 14
2 5
6 13
1 13
3 4
6 14
2 5
5 14
2 12
4 8
2 14
2 8
2 10
1 1
1 5
2 5
2 5
3 8
3 7
3 12
1 5
2 12
6 14
1 99
5 99
2 9
2 12
3 8
2 99
1 14
1 14
2 99
4 10
2 8
4 12
3 13
7 14
3 6
5 11
2 13
2 12
4 13
1 8
3 4
2 5
3 6
3 8
1 7
1 12
4 11
6 14
1 2
3 9
2 14
3 12
2 10
3 10
0 2
1 10
0 5
0 4
1 4
2 99
1 9
9 11
3 4
2 2
1 99
3 3
2 10
2 12
1 99
0 5
3 10
1 9
4 5
0 14
2 14
0 14
4 14
5 99
3 99
6 14
1 99
1 99
3 10
2 6
1 12
2 10
3 11
0 13
0 14
2 99
4 13
1 10
0 14
2 10
4 5
4 12
3 99
3 14
1 99
2 14
3 14
0 99
2 4
0 99
3 7
3 10
3 14
3 12
There are 10 columns in 'Variable View' in SPSS. Each column and its significance for variables is discussed in the

Column W
Name SPSS are not limited to 8 characters, but lengthy descriptions should not be included in the Nam
This column indicates the type of variable that is reflected in this particular row. There are 8 optio
Type Most variables beginning users will encounter are either Numeric or String variables. Numeric va
Width This column
inches). String
indicates
numbers theare
number
text and
of spaces
can onlyavailable
be treated
foras
thesuch.
variable
As avalues.
result, very few manipula
Decimals This column allows you to control the number of characters after the decimal place.
Label This column allows you to provide a more extensive description of the variable.
Values This column allows you to provide a key for what the numbers of a numeric variable may represe
Missing This column allows you to indicate whether there are any missing values in a variable. Values ma
Columns This column indicates the total number of columns a variable's values may have.
Align This column indicates the alignment of the variable in the Data View.
Measure This last column indicates the level of measurement of the variable. There are three from which y

For Missing Out-of-range values can be selected using the SELECT IF command. These cases, with the iden
Values command will save active cases to an external file. If a formatted list is required, the SUMMARIZ
Recoding to TRANSFORM >> RECODE into different variables >> Click on variable and move it to NUMERIC
Create NEW VALUES BOX >> Under OLD Value use either 'VALUE' or 'RANGE' to enter old Value. Enter Ne
Variable >> Click CHANGE >> Click OK.
Creating a NEW Select TRANSFORM >> Click COMPUTE VARIABLE >> Type the NAME and the LABLE of the
Variable move it to NUMERIC EXPRESSIONS Box >> Click CONTINUE >> Click OK
variables is discussed in the table below:

What it Means
dicular
not be
row. There are 8 optionsThey
included in the Name. go in the
to choose Label
from: column.
Numeric, Comma, Dot, Scientific notation, Date, Dollar, Custom currency, and String.
String variables. Numeric variables are numbers that either represent a value (e.g., 1=Catholic) or are the value of interest (height=73
seavalues.
result, very few manipulations can be performed on them in SPSS.
decimal place.
e variable.
umeric variable may represent (e.g., 1=Catholic, 2=Protestant).
lues in a variable. Values marked as missing are excluded from analyses in SPSS.
s may have.

There are three from which you can choose: Nominal, Ordinal, and Scale.

d. These cases, with the identifying info (variable name, variable value etc.) can be printed using LIST or PRINT commands. The PRINT
is required, the SUMMARIZE command can be used.
ble and move it to NUMERIC Variable --> OUTPUT Variable box >> Type Output Variable NAME and LABLE >> Click on OLD AND NEW
to enter old Value. Enter New Value under NEW VALUES on Right. Click ADD. >> Repeat the process if required >> Click CONTINUE

AME and the LABLE of the new variable in TARGET VARIABLE Box >> Click on the Variables to be used for creating new variable and
Click OK
rency, and String.
nterest (height=73

mmands. The PRINT

ick on OLD AND NEW

>> Click CONTINUE

ing new variable and