Professional Documents
Culture Documents
The Guardian is the only British national daily to conduct (since 2003) an annual social, ethical and
environmental audit in which it examines, under the scrutiny of an independent external auditor, its
own behaviour as a company. [144] It is also the only British national daily newspaper to employ an
internal ombudsman (called the "readers' editor") to handle complaints and corrections.
The Guardian and its parent groups participate in Project Syndicate and intervened in 1995 to save
the Mail & Guardian in South Africa; GMG sold the majority of its shares of the Mail & Guardian in
2002.[145]
The Guardian was consistently loss-making until 2019. [146] The National Newspaper division of GMG,
which also includes The Observer, reported operating losses of £49.9 million in 2006, up from £18.6
million in 2005.[147] The paper was therefore heavily dependent on cross-subsidisation from profitable
companies within the group.
The continual losses made by the National Newspaper division of the Guardian Media Group caused
it to dispose of its Regional Media division by selling titles to competitor Trinity Mirror in March 2010.
This included the flagship Manchester Evening News, and severed the historic link between that
paper and The Guardian. The sale was in order to safeguard the future of The Guardian newspaper
as is the intended purpose of the Scott Trust.[148]
In June 2011 Guardian News and Media revealed increased annual losses of £33 million and
announced that it was looking to focus on its online edition for news coverage, leaving the print
edition to contain more comments and features. It was also speculated that The Guardian might
become the first British national daily paper to be fully online. [149][150]
For the three years up to June 2012, the paper lost £100,000 a day, which prompted Intelligent
Life to question whether The Guardian could survive.[151]
Between 2007 and 2014 The Guardian Media Group sold all their side businesses, of regional
papers and online portals for classifieds and consolidated, into The Guardian as sole product. The
sales let them acquire a capital stock of £838.3 million as of July 2014, supposed to guarantee the
independence of the Guardian in perpetuity. In the first year, the paper made more losses than
predicted, and in January 2016 the publishers announced, that The Guardian will cut 20 per cent of
staff and costs within the next three years.[152] The newspaper is rare in calling for direct contributions
"to deliver the independent journalism the world needs." [153]
The Guardian Media Group's 2018 annual report (year ending 1 April 2018) indicated some
significant changes occurring. Its digital (online) editions accounted for over 50% of group revenues
by that time; the loss from news and media operations was £18.6 million, 52% lower than during the
prior year (2017: £38.9 million). The Group had cut costs by £19.1 million, partly by switching its print
edition to the tabloid format. The Guardian Media Group's owner, the Scott Trust Endowment Fund,
reported that its value at the time was £1.01 billion (2017: £1.03 billion). [154] In the following financial
report (for the year 2018–2019), the group reported a profit (EBITDA) of £0.8 million before
exceptional items, thus breaking even in 2019.[155][156]
To be sustainable, the annual subsidy must fall within the £25m of interest returned on the
investments from the Scott Trust Endowment Fund. [157]
Foundation funding
The Guardian Foundation at the Senate House History Day, 2019.
In 2016, the company established a U.S.-based philanthropic arm to raise money from individuals
and organizations including think tanks and corporate foundations. [161] The grants are focused by the
donors on particular issues. By the following year, the organization had raised $1 million from the
likes of Pierre Omidyar's Humanity United, the Skoll Foundation, and the Conrad N. Hilton
Foundation to finance reporting on topics including modern-day slavery and climate change. The
Guardian has stated that it has secured $6 million "in multi-year funding commitments" thus far.[162]
The new project developed from funding relationships which the paper already had with
the Ford, Rockefeller, and Bill and Melinda Gates Foundation.[163] Gates had given the organization
$5 million[164] for its Global Development webpage. [165]
As of March 2020, the journal claims to be "the first major global news organisation to institute an
outright ban on taking money from companies that extract fossil fuels." [166]
Publication history
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The Guardian's Newsroom visitor centre and archive (No 60), with an old sign with the name The Manchester
Guardian
The first edition was published on 5 May 1821,[193] at which time The Guardian was a weekly,
published on Saturdays and costing 7d; the stamp duty on newspapers (4d per sheet) forced the
price up so high that it was uneconomic to publish more frequently. When the stamp duty was cut in
1836, The Guardian added a Wednesday edition and with the abolition of the tax in 1855 it became
a daily paper costing 2d.
In October 1952, the paper took the step of printing news on the front page, replacing the adverts
that had hitherto filled that space. Then-editor A. P. Wadsworth wrote: "It is not a thing I like myself,
but it seems to be accepted by all the newspaper pundits that it is preferable to be in fashion." [194]
Following the closure of the Anglican Church Newspaper, The Guardian, in 1951, the paper dropped
"Manchester" from its title in 1959, becoming simply The Guardian.[195] In 1964 it moved to London,
losing some of its regional agenda but continuing to be heavily subsidised by sales of the more
downmarket but more profitable Manchester Evening News. The financial position remained
extremely poor into the 1970s; at one time it was in merger talks with The Times. The paper
consolidated its centre-left stance during the 1970s and 1980s. [citation needed]
On 12 February 1988, The Guardian had a significant redesign; as well as improving the quality of
its printers' ink, it also changed its masthead to a juxtaposition of an italic Garamond "The", with a
bold Helvetica "Guardian", that remained in use until the 2005 redesign.
In 1992, The Guardian relaunched its features section as G2, a tabloid-format supplement. This
innovation was widely copied by the other "quality" broadsheets and ultimately led to the rise of
"compact" papers and The Guardian's move to the Berliner format. In 1993 the paper declined to
participate in the broadsheet price war started by Rupert Murdoch's The Times. In June 1993, The
Guardian bought The Observer from Lonrho, thus gaining a serious Sunday sister newspaper with
similar political views.
Its international weekly edition is now titled The Guardian Weekly, though it retained the
title Manchester Guardian Weekly for some years after the home edition had moved to London. It
includes sections from a number of other internationally significant newspapers of a somewhat left-
of-centre inclination, including Le Monde and The Washington Post. The Guardian Weekly was also
linked to a website for expatriates, Guar