SDK Signature V2

Protect your budgets from SDK spoofing

What is SDK Spoofing?

80%
Fraudsters send fake attribution requests from your app
to a server, whether your own internal server or your MMP’s
server, so they get paid for installs that are entirely fake.

of unprotected traffic Not only does SDK spoofing waste your budgets, but it leaves
is at risk you with skewed data about your marketing campaigns.
for SDK spoofing
Introducing Adjust’s SDK Signature V2

How fraudsters spoof installs without SDK Sig V2:

Attribution request Spoofed Install

Fraudster Adjust
imitating your app server

Attribution request Legit Installs

only

Fraudster SDK Sig V2 Adjust

imitating your app server

What does Adjust’s SDK Signature protect against?

SDK Spoofing Instrumentation

SDK spoofing is the creation of legitimate-looking Fraudsters use this to listen, monitor, and track
installs with data of real devices without the attribution data to manipulate traffic and drive
presence of any actual users fake attributions

Emulation Modification of your app

Fraudsters steal budgets by sending fake installs Users modify the app to make it easy for
from a simulated environment making it look like them to level up and circumvent paid features,
a mobile users installed your app cheating you out of revenue

Our solution: SDK Signature V2

Easy to implement and highly secure solution against the latest spoofing trends and end-user abuse

Custom encryption keys Unique cryptographic libraries

Unauthorised traffic will never be attributed If a fraudster manages to breach a secret, they will
as legit traffic never be able to apply the same logic a second time

Dedicated team of security specialists Regular security updates

Continuously researches, investigates, and monitors Continuous improvements and bi-annual updates
data to keep your budgets and apps safe to always stay one step ahead of spoofers and
ensure the highest level of protection for your app

SDK Sig V2 is complementary for all Adjust customers

We want everyone to be protected, that’s why we’ve made

this solution available to all clients at no extra cost

Benefits of using SDK Signature V2

Easy set up Protection against No wasted Reliable data sets

spoofed traffic budgets

To get started, contact your account manager

or support@adjust.com

www.adjust.com