Red Hat Cloud Foundations

RefeRence Guide
SellinG Red Hat in tHe cloud
Red Hat doesnt deliver cloud computing as a monolithic, one-size-fits-all solution. As a result, you have a choice of paths and products to get your customers started with cloud computing. Here, we guide you through the decision process, suggest the most appropriate products based on business and technology needs, and provide an overview of the benefits that each product brings to a cloud environment. One size does not fit all, in the cloud and elsewhere. Different customers have different business problems and are at different points in their adoption of virtualization and cloud computing. Red Hat recognizes this and offers an interoperable suite of products that can be fitted to a customers requirements rather than force-fitting the customer into a monolithic stack. Here, we guide you through the decision process, suggest the most appropriate products based on business and technology needs, and provide an overview of the benefits that each product brings to a cloud environment.

Who To Sell To
Key DecisiOn MAKeRs TecHnicAl inFluenceRs

WhaT a Good ProSPecT lookS like

ciO, cP of Apps, enterprise Architect cTO/Director of iT, lOB Managers, iT Administrators, Developers cFO end customers current linux customer commitment to or experience with linux inside the company TcO and cloud interoperability are the keys need to reduce operational costs and access multiple clouds looking to consolidate servers and provide additional services interested in technology innovation

ecOnOMic inFluenceRs OTHeR inFluenceRs OTHeR ATTRiBuTes (skill sets, products already purchased, competitor products in-house, etc.)

cloud converSaTion STarTerS

Whats your goal for cloud computing? How do you keep up with the growing demand/requests for iT within your organization? How much of your staffs time is spent on administrative tasks vs. new projects? How do you provide for unanticipated or burst demand? Over time, are you interested in spanning across multiple public clouds? What development platform are you planning to use in the cloud? How important is it for you for your internal clouds to be compatible with public clouds? What is the utilization of your current infrastructure do you have wasted resources?

Reference Guide

For more information: www.redhat.com/solutions/cloud

inTereSTed in cloud Today?

Want to use public cloud services for variable capacity with utility pricing? Do you have any issues with your response times to service requests from users? Do you have applications with unpredictable resource requirements? Do you have issues with servers not being decommissioned after they are no longer needed?

WhaT kind oF cloud do you need?

Do you want to own and operate your own iT infrastructure? Do you want to augment in-house capacity to handle peak loads or unanticipated growth? Do you want to pay based on actual use? Do compliance, integration, or other constraints require computing assets remain under direct control?

WhaT FeaTureS are needed For PrivaTe/ hybrid cloud?

Do you need custom functionality beyond virtualization, provisioning, and a development platform? Do you need help planning and setting up your cloud?

PrivaTe cloud FuncTionaliTy Sell reFerence archiTecTure comPonenTS Such aS rhel/rhev/JboSS/ SaTelliTe/Jon/Grid
certified applications on-premise and in the cloud

Public/hybrid Sell rhel/JboSS ThrouGh cerTiFied cloud Provider ProGram

Run the same applications in private clouds, public clouds, RHeV, and bare metal no lock-in; keep options open Freely move applications between private and public clouds as needed

Openness and interoperability at all levels of stack Record-setting performance and scalability benchmarks

Sell rhel/rhev/JboSS
save 60% vs. VMware High performance for cloud scale Foundation for future cloud

cuSTom cloud FuncTionaliTy Sell reFerence archiTecTure comPonenTS ThrouGh ServiceS enGaGemenT
Tailored solutions to solve business problems services to navigate and execute a cloud adoption strategy

WHat cuStomeR PainS aRe Solved By tHe cloud?

key Pain PoinTS need To reduce coSTS
(save money, improve utilization, lower administrative overhead)

cloud value ProPoSiTion

Consolidate servers to use hardware more efficiently and reduce infrastructure costs. Reduces CaPeX, cuts power and cooling bills, frees up datacenter space, and removes administration burden.

red haT cloud ProPoSiTion

Red Hat enterprise Virtualization reduces your costs by up to 60% percent compared to VMware. TcO calculator: https://roianalyst.alinean.com/redhat/rhev. Great performance. Red Hat enterprise linux has a great history of record-setting performance and scalability benchmarks, with the same technology that is now the foundation of the cloud. Better performance reduces the amount of hardware needed.

Provide neW Service levelS deSPiTe budGeT and Time conSTrainTS.

(Do more with less or with the same budget and staff)

expand business capabilities by being more responsive to demands. Meet cyclical, peak, or hard-to-predict demands. Build new businesses rapidly, from start-ups needing inexpensive but scalable infrastructure to emergent business units within large-scale enterprises, public clouds can flexibly meet demand with near-unlimited capacity and pay-as-you-go pricing.

utilize Red Hat Certified Cloud Providers (public) cloud capacity as an extension of existing iT infrastructure and safe cloud destination. Red Hat-certified applications run on everything from bare metal servers to public and private clouds. Red Hat Cloud access allows qualified customers to migrate their Red Hat enterprise linux Premium subscriptions to certified clouds. Broadest base of applications. Thousands of certified applications, the greatest range of partners, and the most advanced capabilities delivered without lock-in.

Reference Guide

For more information: www.redhat.com/solutions/cloud

key Pain PoinTS reSPond FaSTer To orGanizaTional requeSTS and imProve oPeraTional eFFiciency

cloud value ProPoSiTion

React quickly to changes in workload demand and new applications can be provisioned faster and with less effort than with traditional computing infrastructures. Reduce provisioning and scale-up time to minutes. if a department needs additional capacity it can be provided in minutes, not hours. Headcount allocated to routine administration can be redeployed to higher-value activities and operating costs are reduced.

red haT cloud ProPoSiTion

Centralize management of complex infrastructures. With Red Hat enterprise Virtualization and Red Hat network satellite all virtual machines can be managed from a central location streamlining administrative tasks and saving time. any application, any time, anywhere. With Red Hat, certify applications once and use them anywhere: on premise or in a public cloud. Red Hat provides a compatible environment across Red Hat enterprise linux or JBoss enterprise Middleware running on-premise and in a public cloud to bridge silos of capacity.

need To keeP Pace WiTh TechnoloGy innovaTion

(My boss is reading magazines and now he wants a cloud)

expand business capabilities by being more responsive to opportunities and demand, and allowing problems to be solved that were formerly impractical or cost-prohibitive. Private clouds deliver greater agility and flexibility. Private clouds manage scale and complexity of virtualization. Public cloud providers offer a way to buy computing capacity as its needed, which can save money especially when the alternative is to over-purchase capital equipment to protect against demand spikes or greater-than-anticipated capacity requirements.

Red Hat makes moving to the cloud a simple, gradual approach by using the infrastructure and linux skill investments youve already made. Augmenting your investments when your needs and budget allow or spanning to an external cloud when that best fits your needs. you evolve your operational processes at the pace that works for you. Red Hat technologies are the reliable, secure foundation of the cloud. Red Hat enterprise linux, Red Hat enterprise Virtualization, Red Hat network satellite, and JBoss enterprise Middleware provide the foundation for your current iT needs and your future cloud. everything you need. individually, and in concert with partners, Red Hat offers all the pieces needed to build a cloud: infrastructure products, management, training, and consulting. Red Hat doesnt lock you into one vendors solution.

Reference Guide

For more information: www.redhat.com/solutions/cloud

Red Hat cloud fRameWoRk

rhn SaTelliTe

JboSS oPeraTionS neTWork

mrG Grid

red haT enTerPriSe virTualizaTion

ThouSandS oF cerTiFied aPPlicaTionS
manage virtual to physical mapping & resources

rhev:

JboSS enTerPriSe middleWare

WebSPhere

WindoWS

rhel

rhev

PhySical hardWare

Red Hat PRoduct SummaRieS

rhn SaTelliTe JboSS enTerPriSe middleWare

red haT neTWork SaTelliTe makes the provisioning and distribution of virtual appliances simple and easy, across a diverse set of capacity. use the same set of tools to manage virtual and physical servers, internal or on Red Hat certified Premier cloud Providers.

JboSS enTerPriSe middleWare, by Red Hat is a comprehensive portfolio of middleware software for building and deploying composite applications into private and public clouds. JBoss provides a series of modular and lightweight Java-based application platforms for cloud environments that enable architects to select the most appropriate language, programming model, or component model for their cloud deployment.

JboSS oPeraTionS neTWork

rhel

JboSS oPeraTionS neTWork is an integrated management platform that simplifies the development, testing, and monitoring of your JBoss enterprise Middleware. From the JBoss Operations network (JOn) console, you can inventory resources from the operating system to applications.

red haT enTerPriSe linux is the most popular operating system for running applications in the cloud. its robust base of developers and certified applications make it a natural for moving applications into the cloud.

mrG Grid

rhev

red haT enTerPriSe mrG Grid provides flexible workload scheduling and orchestration across diverse clouds. it adapts in real-time to capacity supply and demand.

red haT enTerPriSe virTualizaTion creates a secure, scalable environment for sharing resources among multiple users and organizations at a cost effective price. Multi-tenancy creates new performance and security challenges that older virtualization technologies simply were not designed to address.

Reference Guide

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