We are happy to share with you that Team Lucknow Zone have opened
1060 BOI Star Mahila Savings Bank Accounts on the occasion of
International Women’s Day, which is a truly remarkable performance. In the fierce competitive scenario, Team efforts are phenomenal and worthy of appreciation. Lucknow Zone with proportion of their 2/3 rd branches under Rural & Semi Urban, such performance is worth sharing with rest of the Zones. We request other Zones to intensify their efforts for opening of Newly Launched Savings & Current Accounts to make handsome contribution to CASA. In this connection, we refer to our communication to all Zones vide IOM Ref.No.HO:RM:VMP:2013-14/ 320 dated 11th March, 2014 conveying that “Each branch should ensure to cover at least one depositor through CASA Linked TERM INSURANCE PLAN and open one new STAR MAHILA SB account on 14 th March 2014 (Friday). It is further requested that all branches should repeat the performance by canvassing at least one Star Mahila Account and one CASA linked Term Insurance plan on 21st March 2014 (Friday). I am sure, your Zone will utilize the remaining days of the current financial year in an effective manner so that the Zones achieve and surpass the budgets of FY 2013-14. With regards,