ABOUT

Rio de Janeiro-born and São Paulo-based friends Helena Sicupira and Mariana Prates
share not only the change of zip code and a career in fashion but also an affinity that
involves, besides memories of growing up in the “city of wonder”, a passion for
Brazilian modernist architecture, art and design. Mariana was born in 1976 in the
neighborhood of Jardim Botânico and Helena in 1983 in Arpoador; Mariana studied
journalism in Brazil and Helena studied industrial design in Brazil and graduated from
Studio Berçot in Paris. Some years ago, they discovered that they also shared a love for
jewelry and from their mutual aesthetic references and the idea of creating a new kind
of old luxury they decided to launch their own jewelry brand. After more than a year
investigating ideas and working on the project, Prasi was born in March 2019. Its debut
collection was presented in a showroom set up by the duo in Paris. Their mission from
the beginning was to incorporate the design heritage of their home country into their
creations. The philosophy underpinning the conception of the brand was inspired by
individual artists who paved the way to modern art and architecture by creating timeless
work.
 FACTORY
PRASI’s production continues to take place mainly in Italy, although we are also proudly
developing new pieces in Brazil, especially the ones carrying our marvelous native stones.
It is exciting and gratifying for the brand to support Brazilian artisans since we have always
looked for more active ways to celebrate the country that gave us everything.
CAMPAIGN
2021
 PEOPLE

ADDISON RAE
GWYNETH PALTROW
Mangueira Hoop Earings
Mangueira Fatto a Mano Necklace
2020. The Hollywood Reporter, USA
2020. GOOPGENES, USA

DEMI LOVATO RIHANNA

Dois Irmãos Choker in Yellow Gold and Mangueira Fatto a Mano Necklace
Platinum 2021. New York, USA
2021. “Dancing with the Devil: the Art of
Starting Over” Album Cover, USA
 PEOPLE

ALESSANDRA AMBROSIO BRUNA MARQUEZINE

Dois Irmãos Semi Set Ring and Earrings Família Dois Irmãos Contorno
2021. BR 2021. BR

ALICE BRAGA CAMILA PITANGA

Dois Irmãos Choker Dois Irmãos Ring Semi Set
2021. USA 2020. BR
 PEOPLE

ASHLEY BENSON KRISTEN WIIG

Dois Irmãos Choker in White and Yellow Gold Mangueira Fatto a Mano Necklace
2020. USA 2020. INSTYLE, USA

KARLA WELCH MADDIE ZIEGLER

Mangueira Fatto a Mano Necklace Dois Irmãos Earclips Semi Set, Mnagueira
2020. USA Fatto a Mano Chain Necklace in Yellow Gold,
Dois Irmãos Full Set Ring & Dois Irmãos Semi
Set Ring. 2020. USA
 PRESS
HARPER’S BAZAAR BR
OCT 2021. BR

DSCENE STYLE STORIES

Morningside Light by Katie Borrazo
JUL 2021.
 PRESS
HARPER’S BAZAAR VIETNAM
MAY 2021. VN

VOGUE UKRAINE
Вешние воды – Май дарит миру простые радости
MAY 2021. UA
 PRESS
EDITORIALIST
The Jewelry Designer Index: 23 of the World’s Most Sought-After
Brands
APR 2021. USA

COVETEUR
5 Founders Share How To Launch A Truly Sustainable Brand
APR 2021. USA
 PRESS
THE NEW YORK TIMES
How Honest Can Demi Be?
MAR 2021. New York, USA

VOGUE USA
Why chain necklaces are
an everyday essential
SEP 2020. New York, USA.
 PRESS
VOGUE CHINA
Urban rythm
JUL 2020. CHINA

VOGUE UK
Sparks Fly
MAY 2020. London, UK
 PRESS
LE FIGARO / MADAME
Comment Prasi est devenu le nouveau label brésilien à connaître
JUN 2020. Paris, FRA.
 PRESS
LE FIGARO / MADAME
Nos 12 bagues de fiançailles coups de coeur repérées pendant la Fashion Week
OCT 2019. Paris, FRA.

LE FIGARO / MADAME
Panconesi, Biis, Brinker and Eliza... Les nouveaux créateurs de bijoux à siuivre pour la rentrée
OCT 2019. Paris, FRA.
 PRESS
INSTYLE
New Label Alert
JAN 2020. New york, USA.

SUNDAY TIMES
Names to Know
AUG 2019. London, UK.
 www.prasiofficial.com
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