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The main purpose of this announcement is to inform the public that Unilever will eliminate the word

"normal" from all of their beauty and personal care brands' packaging and advertising. Positive Beauty
will contribute to a shift in how our products are designed and formulated by leveraging Unilever's
world-class innovation and technology to do more good for people and the environment, deliver a
superior product experience, and respond to consumer trends. "We recognize that eliminating the word
'normal' from our products and packaging will not solve the problem on its own, but it is an important
first step." It's one of a number of initiatives we're pursuing as part of our Positive Beauty vision, which
aims to do more good than harm for both people and the environment.

The announcement was straightforward to comprehend, and their objectives were outlined clearly. The
announcement's concepts were clearly understood by the audience. Through this statement, I think
many of us will be more confident about our skin, skin tone, colour, and of course our skin texture. The
aim of these statement is very beneficial not only for the citizens but also to our planet, its goal is to
empower women, be more confident about themselves and at the same time, the chemicals that might
be used in this product is not harmful to our environment, we do not only benefit from it, we people
should always prioritize our environment but this announcement made it true that we can achieve
anything with the help of today’s technology as well as with the help of compassionate owners of this
company. What they want to achieve is to benefit citizens and our society as a whole. They are
concentrating on assisting in the elimination of beauty discrimination, as well as improving health and
wellbeing through existing educational initiatives in the areas of hand washing and oral hygiene. Their
motivation is good for everyone because it encourages us to appreciate our natural beauty

I believe the statement would be more credible if there were real-life examples of the beauty products. I
assumed the announcement would also include the items' advantages and disadvantages.

To sum up of all these things, If there were real-life instances of the beauty goods, I believe the assertion
would be more plausible. I anticipated the announcement would also include highlight the benefits and
drawbacks of the things. Beauty items can help us feel better, look better, and feel better about
ourselves. They can also aid in the development of personal individuality and, as such, are a key form of
social expression; however, if the items are of poor quality, they may injure our skin. Overall, these
statement should empower the women, if possible, I think companies that also have the same product
should do the same for us, consumers, not to think lowly of ourselves. Beauty and perfection is not
something realistic, perfection is where all of especially women learn to embrace our flaws. Perfection is
when we know that we are imperfect.

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