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Typeface vs. Font - What's The Difference - Does It Matter - 99designs
Typeface vs. Font - What's The Difference - Does It Matter - 99designs
- 99designs
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by Lindsay Kramer
last year
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7 min read
Learn design Design basics
A
typeface is the same thing as a font, right? Not exactly. Although the
words are often used interchangeably, there’s a difference between a
typeface vs. font. And it’s a nuanced difference that can sometimes be
confusing.
Typefaces and fonts are as important in design and branding as they’ve ever
been, and understanding these terms’ historical meanings as well as current
applications enables you to accurately articulate what you want in a design. In
this article we’ll go over the differences between typeface vs. font and what the
terms mean so you can use these terms effectively and look like a pro!
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8/22/22, 9:28 PM Typeface vs. font: what’s the difference? Does it matter? - 99designs
Illustration by OrangeCrush
Typeface vs. font—what’s the difference?
—
While a typeface is a set of design features for letters and other characters,
a font is the variation in weight and size of a typeface. A font family is a group
of related fonts.
It can get a bit granular. So we’ll go over what each term means.
What is a typeface?
A typeface is a set of design features for letters and other characters, like the
presence or lack of a serif, the letters’ weight and balance, spacing and the
height difference between upper and lowercase letters.
Typefaces are categorized based on their style. Some of the most common
types of typefaces are:
Serif typefaces
Serif typefaces are, as the name implies, typefaces that include serifs. Serif
typefaces and fonts tend to have a sophisticated, classic feel.
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Via Post Press
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Many serif typefaces have long histories, dating back hundreds of years. One
of the oldest typefaces used in the Western world, Roman, was developed by
Nicolas Jensen in 1470 as a way to make printed text easier to read because
until that point, books printed in Europe used a Blackletter typeface based
on
the handwriting found in books.
Blackletter typeface, based on the calligraphy used to hand-copy books in the Middle Ages. Via Toptal.com
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8/22/22, 9:28 PM Typeface vs. font: what’s the difference? Does it matter? - 99designs
Jenson’s Roman typeface. Via Toptal.com
Sans serif typefaces are, in contrast to serif typefaces, typefaces that don’t
have serifs. They tend to communicate a more relaxed, informal presence.
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Via downloadfonts.io
Decorative typefaces
Decorative typefaces are fun, eye-catching typefaces that feel a bit more niche
than standard serif and sans serif typefaces.
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Via My Fonts
These typefaces typically aren’t great for body text, not just because they can
be distracting, but because they can be difficult to read. This is especially true
at smaller sizes. While a font in a decorative typeface can be a great attention-
grabber for your headline or outdoor sign, it can be a turn-off for readers when
you use it on a menu or in a brochure.
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Script typefaces
Script typefaces are typefaces that look like cursive handwriting. If you want to
communicate that your brand is handcrafted and personalized, a script
typeface can be a great way to do it.
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Via Identifont
Via My Fonts
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Via Fonts.com
Notice how the brand name is emphasized with a script font, while the rest of the logo is in a plainer sans serif
font. Logo design by : : scott : :
What is a font?
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What is a font?
8/22/22, 9:28 PM Typeface vs. font: what’s the difference? Does it matter? - 99designs
Via StackExchange
Here’s an easy way to see the difference between typefaces and fonts. Open up
Google Docs and hover over the drop-down font menu. See how certain
options have a little arrow to their right? Hover over this arrow and you’ll see
different options like “light,” “semi bold” and “bold.”
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It goes back to the days when pages of text were manually printed with block
letters. Specific letter sets were created, each with its own unique look, and
these sets became known as types. Each variation of a type, such as
condensed and bold, had its own box. These variations became what we know
today as fonts.
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Via R Hollis
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Once you start chatting away about text and design with your new or
refreshed knowledge of typeface and font, you’ll probably run also into the
term typography.
What is typography?
Typography is how text is arranged within a design. It’s the process of working
out how to make the text fit in an aesthetically pleasing way that doesn’t
compromise its legibility. With typography, the designer isn’t designing the
actual letters, they’re working with existing typefaces and fonts.
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Illustration by foggyboxes
Lots of people say “font” when they mean “typeface.” And plenty of people say
“typeface” when they mean “font.”
it
If you understand what the person’s talking about based on the context, does
really matter which word they use? And does it matter which word you use, or
would sticking to the dictionary definition for each be needlessly pedantic?
We don’t think it’s pedantic at all. In fact, we think it’s necessary, even in
today’s world where most, if not all, of the writing you do is on a computer.
Being able to accurately tell a designer that you want to use a specific kind of
typeface communicates the general style you want, but gives them room to be
creative and find the perfect font for your project. In contrast, telling them you
want a specific font makes your vision absolutely clear—which you need to
have the vocabulary to do when you have a specific vision for your finished
project.
Looking for a designer who can bring your project to life and express your
unique brand through typefaces and fonts that work? Check out our
community of designers to find the perfect designer for your brand.
Browse designers
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