Professional Documents
Culture Documents
(AS)
Definition Origin and Nature Evolution of Hospitality Industry Growth of Hospitality Industry Philosophy of Hospitality Hospitality Management in Today s scenario Importance of Hospitality Industry Hospitality Industry in World & Indian Context Career opportunities in Hospitality Industry Trends in Hospitality Industry
(AD)
6.1 Role of Front Office (Responsibilities & Duties) 6.2 Co-ordination with other Departments 6.3 Implication of CRM in Front Office
(AS)
Introduction Responsibilities , Traits & Duties Organisational Chart of House Keeping Department Positions and Job Description Relationship with other departments ( Front office, Food & Beverage , Maintenance)
(AD)
9.1 Food Service Industry (Food Service is a diverse Industry, Commercial & NonCommercial Operation,) 9.2 Food Service Origin 9.3 Marketing : Focus on Guest Service 9.4 Menu Management :9.4.1 Menu Planning 9.4.2 Knowing your Guest, Quality Requirement, Operations 9.4.3 Selecting Menu Items (Balancing & Evaluating) 9.4.4 Production Planning
10 Tourism Industry
(AS)
10.1 Concept of International & Domestic Tourism 10.2 Origin and Development over the ages
Types of Tourism Future of Tourism Changing Trends in Tourism Relation of Tourism with Hospitality Industry Operations in Tourism Impact of Tourism
(AD)
11.1 Tourism Products Design and Development 11.2 Travel & Tourism Regulations 11.3 Managing Travel Agencies & Tour Operations 11.4 International Industry Associations 11.5 PEST Analysis
(AS)
12.1 Laws and Guidelines 12.2 Recognition of Travel Agencies 12.3 License and permits required ( IATA, PATA, ICAO, WTO, UFTAA, FHRAI, TAAI )
13 Aviation Industry
(AS)
13.1 History of Aviation 13.2 Careers in Aviation 13.3 Aircrafts & Aircraft System 13.4 Airline Faring & Ticketing 13.5 Airport Handling & Ground Operations 13.6 Accommodation Operations 13.7 Role of Customer Care
(AD)
Service Characteristics Segmentation Targeting & Positioning of Hospitality Industry Marketing Mix Marketing Strategies for Hospitality & Tourism Service Quality & Customer Satisfaction
15 Customer Relationship Management & its Importance (AD) 16 Trends in Hospitality Management (AS)
16.1 16.2 16.3 16.4 16.5 The Environment Environment Issues Computer Reservation System Quality Assurance Total Quality Management
16.6 Role of IT