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Insights for tech executives

VOLUME 01 | ISSUE 01

BIG DATA EDITION


BIG DATA: NEW OIL OR HOW TO DEFINE YOUR
SNAKE OIL? CUSTOMER DATA STRATEGY
& WHY IT’S AN ESSENTIAL
Shabbir Abid, CEO at
Omnisys Solutions
FIRST STEP
Oren Gruber,

Director of Strategy at Amtrak

AI-DRIVEN VIDEO HOW DATA ANALYTICS IS


ANALYTICS, CHANGING SMALL
HOW IT’S TRANSFORMING PRACTICE HEALTHCARE
VIDEO SURVEILLANCE Elver Naranjo, Director,
Eleanor Wright, COO, Customer Analytics · Tebra
TelWAI

FROM DATA TO INSIGHT:


TIPS FOR A GREAT DATA
STRATEGY
October 2022 www.alltechmagazine.com Follow Us
ALLTECH MAGAZINE

CONTENTS
CXO OPINIONS EDITORIAL

05 EDITOR'S NOTE
With our debut edition and expansion of new
vertical , Alltech Magazine editor in chief Arun
Shah has something to share how this issue
came to life.

13 FEATURED NEWS
Data Integration Platform Dataddo Launched
First-Ever Free Plan with No Extraction Limits

14 INDUSTRY NEWS SECTION


From product launches and updates to recent
partnerships, we share some news that's worth
noticing in big data space.

07 BIG DATA: NEW OIL OR


SNAKE OIL?
10 IN THE SPOTLIGHT: TELWAI
AI-DRIVEN VIDEO ANALYTICS,
HOW IT’S TRANSFORMING VIDEO
SURVEILLANCE

22 FROM DATA TO INSIGHT:


18 TIPS FOR A GREAT DATA
STRATEGY
HOW DATA ANALYTICS IS
24 HOW DATA ANALYTICS IS
16
CHANGING SMALL PRACTICE
HEALTHCARE RESHAPING MANUFACTURING

HOW TO DEFINE YOUR 01


CUSTOMER DATA STRATEGY

NO 408, CITA BUILDING 2ND FLOOR 1ST,


OCTOBER 2022| ISSUE 01

C MAIN, KORAMANGALA 7TH BLOCK

26
BANGALORE KA 560095 IN
CONTACT@ALLTECHMAGAZINE.COM

28
BIG DATA ANALYTICS :
DATA GOVERNANCE,
ANALYTICS AND THE ROLE OF
THE CIO
WWW.ALLTECHMAGAZINE.COM

A LOOK AHEAD
Editor's Note 21

After five years of being in the tech industry, Alltech team decided to do Editorial
something different this year— we made a decision to pivot our company
focus from B2B events and marketing services to launch a publication that Arun Shah
would reflect our deep interest in tech— AllTech Magazine. Our goal is to help Editor-in-chief
tech executives make informed decisions and to provide a forum for Shah@alltechevent.com
discussion on the challenges and opportunities facing the enterprise tech
industry. Sanjana Vasu Sanjana
Executive Editor
Dear Readers, we're excited to be able to bring Alltech Magazine to life and to Sanjana@alltechevent.com
share it with the tech community. It is my great pleasure to announce the
publication of our inaugural Issue on big data. Sales and Marketing
Data has become the lifeblood of the modern enterprise, powering everything Aurum Jha
from products and services to customer experiences to business models. Big Senior Marketing Manager
data is slowly permeating into the enterprise at a breakneck pace-a pace that’s aurum@alltechmagazine.com
threatening to outpace the ability of companies to manage it effectively. Yet
CIOs are often skeptical of the enterprise value of big data. As more enterprises Alisha Pandey
seek to harness the transformative power of big data for competitive advantage, Ass. Manager Marketing
alisha@alltechmagazine.com
they grapple with the issue of how to do big data right.

In this edition of AllTech magazine, we explore this skepticism head-on and Production
provide tangible steps for breaking into big data to improve business insight Prakash
and drive innovation. Prakash@alltechmagazine.com

Our editorial and managing team have worked diligently over the past weeks Partnerships
to compile a collection of articles we believe effectively capture the state of
big data today. In this issue, you will find a mix of theoretical and practical Aashish Lowanshi
perspectives on big data from experts in different industries. We hope that aashish@alltechmagazine.com
this issue will provide valuable insights into the opportunities and challenges
associated with big data. We also hope it will serve as a starting point for Advertising
further dialogue and collaboration in this rapidly growing field.
contact@alltechamagazine.com
As an editor of the magazine, I would like to extend my gratitude to the
authors and team members who have worked tirelessly to make each issue
possible. I am constantly amazed by the dedication and commitment that
everyone puts into their work, and it is truly appreciated. I would also like to
thank our readers for their continued support. I hope you enjoy your time
reading this magazine!

ARUN SHAH
Editor-in-Chief

ALL TECH MAGAZINE | 05


CXO Opinion

Big Data:
New Oil
or
Snake
Oil?
D ata is popularly referred to as the new oil. Whether it is

the fuel that grows your business, or snake oil that


SHABBIR ABID
does nothing but burn a hole in your pocket is the CEO, OMNISYS SOLUTIONS
million(multi?) dollar question.

Big Data and its value have got two perspectives: as a valuable commodity that flows

through an organisation powering the engines of new insight and action, and Big Data can be

a collection of, sometimes, disgraceful claims. Both have merit and are right, but the

distinction between value and snake oil is helpful in understanding the value of Big Data.

It is assumed that the associated technology maturity and transformation will create value

with time. But the assumption implies that enterprise data needs to be similar or

normalized in some sort of way. This has forced inefficiencies and redundancies on

enterprises, who then invest massively in identifying, aggregating, moving, storing and

optimizing data before the value is created.

ALL TECH MAGAZINE | 07


ISSUE 1 ALLTECHEVENT.COM

How does the snake oil get sold?


A report has stated that about 465 exabytes will be The favourite bogeyman is often Microsoft Excel. Even if
created each day by 2025. To put that in perspective, we ignore the sheer power in Excel, it’s a flawed analogy
take a quite roomy 1 terabyte hard drive, and put 465 that perpetrates the ‘this tool will solve all your ills’
MILLION of them together. And that’s EVERY SINGLE fallacy.
DAY! This gargantuan number, however, conveniently
ignores the reality that 95% of data is completely
Machine Learning is a key lynchpin of this argument.
irrelevant.
While it is true that Excel is not the right tool for Machine
Learning, the bigger question is that does ML add value
The fact remains that data is not about quantity, rather
to your current situation. Does it allow for a fresh
quality. Greater quantity buries the quality. More does
perspective to come in, where traditional statistical
not equate to better. Sellers of technology and tools
methods have already been deployed and used
further a dangerous notion that more data is always
effectively?
useful. Companies selling the tools to collect, analyse
and respond to data-driven triggers are growing fat on
the profits of burying us in numbers and taking our There are key questions to determine the validity of
focus from the customer to the spreadsheet while Machine Learning:
blinding us with too much data accompanied with buzz
words. 1. How about machine learning that actually helps us
make strategic business decisions?
We are descending into a data-driven world of clichés 2. Will the end result be a technology solution or
and catch phrases. Generally speaking, the more management consulting, and do we bring in tech
information you have, the better the decisions you geeks, math geeks or a bunch of MBAs?
make. However, information overload kicks in at a 3. Who manages a project like that in a large company?
point. The data explosion has also played a significant And,
role in the switch. 4. What kind of hairy simulations would you need to test
the outcome of business decisions made by
Although data is vital to the development and machines?
implementation of successful operational optimisations This is hard. Not everyone can do it. And it establishes
and efficiency campaigns, “information” should be the the argument that Machine Learning is a direction to be
driver. explored only after standard statistical methods of
extracting information have been exhausted.
The purpose is not to be alarmist and not bias you
against bringing technology to support data-driven
decisions. Nor is to say that Big Data is by default So what do I do?
inferior to good old human knowledge. Quite the
opposite actually. Any tool that accelerates the inherent Unfortunately, the answer isn’t simple. As a business, it
knowledge of the organisation, and supports decision- is imperative that operations get engaged actively in
making with the right interventions, communicated the determining the gaps where data can come in, and
right way, can supercharge the way the business collaborate with the right experts and implement the tools
operates. which help fill those gaps.

Caution however needs to come in, when a tool is sold In essence, it means asking the right questions. And this
as a panacea for a business problem, without the can be done only by someone intimately familiar with
champion being able to give a real strategy on how the your business. The right questions are those whose
tool would operationally be deployed in the company. answer is simple, and precise and communicates a
wealth of information about the area the question targets.
These questions lead to identifying the right use cases,
Machine Learning – the Snake which can then help identify the right data to pick up,
Oil favourite process, and analyze.

Machine Learning is both real and useful, but rare is the The good news is that making better sense of data is an
knowledge to figure out how these tools apply to evolutionary process, and the benefit is that you can let
business beyond finance. Prepackaged algorithmic go of unrealistic expectations where a large tool
solutions are the future of “big data”. But today, we lack implementation will automatically transform the
imagination, which goes beyond better tools. The company’s relationship with data.
industry grew out of the electronification of paper and
has barely moved beyond elementary data processing.

ALL TECH MAGAZINE | 08


In the Spotlight ALLTECHMAGAZINE.COM

AI-Driven Video
Analytics,
How It’s Eleanor Wright,
COO, TelWAI
Transforming
Video
Surveillance
A dvancements in Artificial Intelligence (AI) have come a
long way since the classic object detection algorithms of Video analytics is
the early 2000s. No longer do users have to be evolving at a rapid
bombarded with false positives and a cluttered pace, transforming
arrangement of detection algorithms. The new era of
the way we think
video analytics has AI at its core.
about surveillance
and its role in
Built on reliable datasets, the AI of today allows for security
targeted detection that supports its users in detecting
safety and security threats without overwhelming them.
Delivering structure in detection, AI goes beyond object
detection and opens the door to event detection. For
example, whilst historical video analytics may have
detected the presence of new objects in a scene, AI-
driven analytics can link the object to a pattern of
activity.

TelWAI's T1 - Intelligent Wireless


AI Camera is the first of its kind
delivering data transfer to multiple
control points via wireless mobile
networks.

ALL TECH MAGAZINE | 1 0


ALLTECHMAGAZINE.COM

Traditionally viewed as an amenity, the employment of Although detecting a single face in a crowd of thousands
video analytics is becoming ever more ubiquitous in might be desirable, is it achievable? When it comes to
video surveillance. Advancements in algorithms have video analytics, variables matter, beards occlude a third
opened detection capabilities into new markets and of the face, ageing effects contracts and symmetry, and
verticals. To make the most of these advancements, finally data out is only as good as data in.
security integrators and professionals need to
differentiate between the AI-driven video analytics of
today and the classical video analytics of yesterday.
They must also recognize the complexities in detection, The future of video surveillance
its limitations and how best to apply it to the
environment. As video analytics proceeds to become more and more
mainstream, innovation in applications in the
surveillance sector will continue to evolve. Whilst the
Understanding the limitations detection of high-level threats such as gun crime will
continue to have its place in the market, the detection of
Whilst it can seem compelling to detect a wide range of lower-level criminal activity will open.
objects and activities, in the active environment this will
Beyond that of market growth, innovation will continue
do nothing but accelerate alarm rates and overwhelm
to accelerate, and the autonomy of the machines will
users. Achieving the sweet spot between detection
grow. Capabilities such as semi-automated response
rates, and the user’s capacity to review and respond is
procedures and data fusion will become more and more
key to the successful integration of video analytics into
reliable and interoperability between sensors will
the wider system.
develop. Users will continue to hand over cognition-
heavy tasks to computers and a greater level of
Whilst facial recognition has been the sweetheart of situational awareness will be achieved.
video analytics over the last few years, not all facial
recognition is the same. Detecting a face in a crowd is Underpinning all of this is innovation and market
very different from verifying a face against an existing adoption, allowing new technologies to claim their stake
catalogue of faces in a structured environment. Whilst in the market. It is key for governments and industries to
we would expect to see low false positive rates with continue to invest in and embrace new technologies.
one-to-one matching in a structured environment; Identifying new ways to collect, verify and utilise data
detecting a face in a crowd using standard surveillance whilst maintaining high levels of standards and
cameras is a very different beast. Although some may reliability.
promise high rates of accuracy, with big claims must
come conclusive evidence.

About TelWAI
Founded in 2022, TelWAI brings together
expertise in machine vision and video
surveillance. Established with a goal to make
surveillance agile and targeted, TelWAI is
built on the back of innovation. Thier cameras
are not limited by location or image
processing, they can be deployed and
redeployed as safety and security risks
develop.

ALL TECH MAGAZINE | 11


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CAPABILITIES WITHIN
FABRIC
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V
rise, but many businesses are still
      yasa, a provider of highly scalable
not able to use the predictive

A
deep learning A.I. analytics software for
tScale announced at the Semantic Layer Summit an
insights AI models can generate.
healthcare, life sciences, and business expanded set of product capabilities for organizations
Here at AtScale we can leverage working to accelerate the deployment and adoption of
applications, has introduced its latest
our unique position in the data enterprise artificial intelligence (AI). The new capabilities
application interface, Signal. Signal
stack to streamline and simplify leverage AtScale's unique position within the data stack with
enables users to monitor trends and
how the business can consume support for common cloud data warehouse and lakehouse
identify anomalies in their Layar data
and use AI immediately, platforms including Google BigQuery, Amazon Redshift,
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users monitor trends, identify needs in

business users using common BI tools. Managed features
the market and discover emerging Gaurav Rao, Executive Vice
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graphs to receive dynamic results for of AI/ML at AtScale maintained by data stewards or by individual work groups.

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All Tech Magazine | 14


INDUSTRY NEWS
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B A
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at a time. With Bigconfig, you can use prebuilt YAML data and AI, and providing enhanced support to help clients build
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and then easily apply them across your environment.
CNA Insurance, Lendlease and Origin Energy are examples of the
Enabling the data-driven enterprise with reliable
leading companies that have selected Accenture and Google
data
Cloud to be part of their digital transformations. Accenture will
Enterprise data pipelines are increasingly complex with invest more resources to help clients operate cloud-first
too many potential points of failure to monitor with organizations and deliver value under compressed timelines.
manual testing. Many data teams achieve under 5% test
Accenture and Google Cloud will help companies utilize the full
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to handle the complexity and scale of the enterprise. New Global Innovation Hubs: Accenture and Google Cloud will
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Using Bigconfig data teams can manage their data
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observability with simple, powerful configuration files.
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All Tech Magazine | 15


CXO Opinion

How To Define Your


Customer Data Strategy &
Why It’s An Essential First
Step

Oren Gruber, In working on my latest client’s portfolio review


Director of Strategy at Amtrak and strategizing the pain points moving to
growth areas; I repeatedly ran into the question
of “…what’s our customer data strategy”? Ran it
up the chain, asked around, and attended
sessions internally and I ended up with the
verbal shrug challenge of nobody really owning
it. More importantly, the leaders whom I asked
would not own it and on top of that had other
priorities. Crucially, I could see the need for an
enterprise-wide strategy (if possible). If not, then
at least a better direction on how to scale and
integrate so many parts feeding a shapeless
hole of what or who our customer is. So, I dug in
and went at finding out what could fit an
uncertain strategy.

Gap Analysis/Research
The first step was defining what we are missing.
I did my own internal research and analysis of our
spending plans, and operational and capital
expenditures. We have data lakes, data
warehouses, data hubs, sales data hubs,
eCommerce components, middleware, operational
data, forecasting, loyalty, pricing – reams of data
but no clear insight into what or who our
customers are. Personally, I like to do recon and
innovation to see what might fill or augment the
gaps. So, off I went to CIO conferences,
segmentation sessions, webinars on marketing
funnels and how to acquire and keep customers.
They were a start, however not a clean fit for our
multi-faceted business model. I found potential
solutions from multiple markets: transportation,
logistics, hospitality, technology, travel, and
retail.

ALL TECH MAGAZINE | 16


ALLTECHMAGAZINET.COM

Nearly all the solutions say they are


agnostic technology or platforms (more on
that for a later post). That wasn’t the issue;
it’s determining what solution we can hire,
retain, and execute on. Based on our
capital and operational spend, I focused on
the discovery and (minimum) viable
products to contextualize our customers
into segments and predictive decision-
making models with AI, ML or RPA to
assist the manpower gaps.

As IT organizations continue to embrace


data-driven decisions to help them better
manage costs and maximize revenue, it's
critical to create a unifying style guide that
enables all business stakeholders to focus
on using customer data wisely. This
requires a shared strategy for defining what
data is and isn't acceptable to use across
departments and how that data will be
used, as well as a common approach for
handling sensitive data.-

Oren Gruber

Governance, Vision & Knowing What’s Beyond the Integration, Governance and
Achievable… Crafting the Vision of What Our Customer
Data Should Be – Politics, $ and Fiefdoms
Like any endeavor that pushes the envelope into new
territory, I needed to know my leadership’s limits. Years My data points and overlaps were/are (still in process)
ago, I began using this calculus in consulting that has been focused on sales channels, loyalty and new customers,
very apt: 2 versions of ROI = Return on Investment and/or digital footprints, eCommerce funnels, and physical
Return on Influence. Perhaps it’s one or both, but when locations. I chose them because they cover large parts
getting approval or asking for forgiveness, this has proven of my leadership’s portfolios and do not specifically
to be quite successful. Any proof of concepts or new identify any as a weakness. At this point, the more buy-
directions in innovation would need a future governance in I have the better. My plan is to be able to have
model and milestones that are achievable. enriched data and insights with a projected drawdown
on labor for too many enterprise systems.

Seems Easy…Look at the Landscape and


Pick As the world of business becomes more and more data-
Choosing one (or many solutions) to begin a Proof of driven, it's imperative that organizations have a clear
Concept on is always a dicey proposition. I wanted to have and well-defined customer data strategy. However,
free reign on examining potential insights or outcomes of crafting an effective customer data strategy is no easy
the data models but not waste time on dead ends. feat. It requires a careful balance of various factors, and
even then there is no guarantee of success.
I narrowed the scope of test data to match my vision of Nevertheless, the potential rewards of a successful
what a multi-faceted customer of our business could be. customer data strategy make the effort worthwhile.

ALL TECH MAGAZINE | 17


CXO Opinion

Elver
Naranjo
Director, Customer
Analytics · Tebra

ALL TECH MAGAZINE | 18


ALLTECHMAGAZINE.COM

How data
Data and technology have been present in healthcare for
some time, but they have not been fully developed and
utilized in smaller practices in the United States. However,
data analytics is finally making a powerful entrance into our

analytics is healthcare. We can boil it down to 3 main trends in how


providers perceive the market:

changing small CONSUMERISM IN HEALTHCARE

In recent years, there has been a shift in the healthcare

practice landscape. Healthcare is evolving, the days of the doctor


knowing everything and the patient blindly trusting are gone.
Patients are no longer content to sit back and let their doctor

healthcare …
make all the decisions. Now, more than ever, patients are
taking charge of their health and their healthcare journey
and being empowered to make choices about their health.
And they should be. After all, it’s their health. They want to

from the inside be involved in their care and they want to be informed about
their options.

out. As patients become increasingly aware of the importance


of healthcare, they are starting to think of it as a service,
just like any other. They are searching for providers, in the
same way, they would search for any other product on
Amazon, taking into account reviews and star ratings. This
shift in thinking means that patients are no longer just
Last month I had to take my daughter to the hospital. The going to the provider around the corner, but are instead
diagnosis? A common cold, very common in kids her age. choosing the one that best meets their needs. Data
I did what any 31-year-old parent did… Googled. Analytics is allowing providers and medical practices to
I went online to find a provider in my area, that was track their patients' behavior when searching for a doctor,
available that same day and drove there. While there, got this includes understanding which consumer profiles are
to the receptionist which greeted me by my name, knew visiting certain pages the most and scheduling more
my daughter's name and asked us to sit. With no calls appointments for certain specialties and why. Here data
made, without leaving her desk, the receptionist seemed to analytics plays a crucial role in helping practices
have connected telepathically with the provider, who in understand why patients are searching for a particular
less than five minutes was already asking us about doctor or service. This information can be used to improve
symptoms and taking notes.
the overall patient experience and drive more business.

The whole process ended about an hour later, with a


In this area, the business decisions taken based on
parent at ease, 5 days’ worth of treatment, and a sudden
consumer profiling and behavioral analytics can set certain
realization: technology, data, business analysts, visionary
businesses and practices as clear winners.
leaders and hundreds of other data-savvy people made
that interaction not only possible, but smooth and painless.
DATA AWARENESS
This aligns with my experience as a data person. Data,
used correctly, shapes every interaction we have had, and Open your health app and the first you might see is a
fortunately, this truth is making its way through our dashboard with data about your steps today, heart rate,
healthcare. Business intelligence is shaping the way we sleep quality and others. Medical practices are becoming
interact with our providers, insurances, and even other more data savvy and are increasingly leveraging data to
patients. The difference this makes is profound. Healthcare make more informed decisions to make accurate decisions.
has been historically a market resistant to change. But wait, Elver, this is not a trend or anything new. Get
Providers still use paper forms, pharmacies still use paper your head in the game!
Rx, and in 2022, we still see fax machines in medical
offices.

ALL TECH MAGAZINE | 19


ALLTECHMAGAZINE.COM

The healthcare industry is constantly evolving, and one of This new trend is benefiting both patients and providers by
the most notable changes is the average age of giving them a better understanding of their needs and how
providers. As new, younger providers join the workforce, they interact with the system and each other. This patient-
they bring with them a greater comfort level with centric focus helps to improve patient outcomes and
technology, graphs, filters, excel, and dashboards. This satisfaction while also reducing costs. If patients are
shift is driving the demand for new, better solutions that thinking like consumers, practices must start thinking like
are more user-friendly and interactive and most service providers, which are now more than ever easily
importantly, fast ways to make decisions. Having a exchangeable for the provider's next block.
dashboard with your net revenue collection, outstanding
AR, and even provider occupancy is now the norm within
medical practices. More and more decisions are being DID YOU NOTICE IT?
made based on data rather than intuition. The challenge
Did you? All my experience with my daughter, the
becomes then, the everyday challenge for data experts,
provider, and a pesky cold, from beginning to end, was
how do you condense, gamify, and allow for better
engineered by and through data, designed to produce
decision-making with 3 seconds' worth of attention span?
more data, that then can be analyzed for my providers to
Creating data is not enough, but true business
make even more decisions based on data. Every step of
intelligence is becoming the norm. the way, the practice was aware of what was happening,
where I was, and what was I doing, setting a bar for how
PATIENT-CENTRIC FOCUS long I should have been there before my experience
deteriorated.
Remember we spoke about consumerism in healthcare?
This also brings a new trend: patient-centric healthcare And practice management softwares are also catching up
versus illness-centric healthcare. Metrics such as wait to these trends, making it easier for providers to manage
times, patient level of effort, patient experience, and post- every step of the process, from positioning themselves to
appointment surveys are every time more predominant in the right audience and target patient segments to
our every day for providers, who now are shifting their understanding their performance during and after every
focus from not only curing the illness but also ensuring the patient visit, all the way to analyzing, in very simple and
best possible patient experience resulting in better organic ways, very complex things as revenue generated
outcomes for everyone involved. and outstanding balances. Tech healthcare is here to
stay, and so is a new era of business intelligence in
Using data analytics, practices can get a better handle on healthcare, not only for the tech giants but the provider
which metrics are most important to their patients and how down the street also now using data to provide a better
they can improve in those areas. consumer experience even before the experience starts.

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Editorial ALLTECHMAGAZINE.COM

From Data To Insight:


Tips For A Great Data
Strategy
S o there’s a lot of data out there. Now what? How is that
going to make a difference to you? That depends on what
you want it to do, how many resources you have to
Brainstorming on Current and Future Goals

You would be surprised by how many people forget to


devote, and how much effort you want to put into figure out what they really want their approach to
maintaining your data-driven approach over the long term. achieving. Many hold minimal discussions with
Make no mistake. There are a lot of different options for organizations about capturing requirements from the
solutions out there, some more human-intensive than immediate mission and move straight to designing
others. But only some will transform the data that is implementation schema without fully exploring what is
important to you and turn it into relevant and insightful possible. But a great strategy will involve asking the right
information you can use. To get there, you should start questions to get you beyond what you know and into the
with a great data strategy. realm of “Hmm… I didn’t think about that.” It will get you
thinking about how to use data now and how you could
Any suitable data strategy is going to involve use it years from now. It’s only once you understand the
understanding key factors that will impact implementation. potential goals and possibilities that you can narrow down
Some of it will be obvious and based on what you should your options into something realistic that will meet
expect in any data strategy piece. For instance, there expectations and build for the future.
should at minimum be some sense of requirements, how
the pieces will work together, how data flows will be
managed and visualized, and how different users will
interact with data over time. But if the process is really
good, it will also explore the burgeoning potential of new
data-driven approaches and help you determine which is
right for your approach. To get to great, consider the
following:

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ALLTECHMAGAZINE.COM

Understanding your End-to-End Business Processes It’s no longer enough to develop good strategies that look
at approaches with a single “global” or “national”
Yeah. This one is pretty obvious. But for a data-driven
standard. With mobility and accessibility to data from
solution, some strategists will just look at business
multiple devices as the new normal, the strategies we
processes related strictly to data flows. To design a great
develop for our data approaches must enable us to adapt
approach, a strategist will look beyond immediate data
to different, increasingly localized environments. That
flows and seek to understand how your organization’s
means we have to understand the differences in
broader goals, and current and future processes could
infrastructural capacity, geophysical climates, bandwidth,
potentially be impacted by data, how users work with data
accessibility, and user usage norms that can exist at the
now, and how they might work with data in the future.
local level. It can also mean understanding what is local
Indeed, a really good exchange will get into the details of
from a local’s perspective and how that will affect the
the process and reveal the possibilities of where the right
implementation of your approach, whether that locale is a
data approach can provide multiple levels of insight, and
small farming village in Sri Lanka, a manufacturing zone
help your key personnel save time and resources over the
in a Baltic State, an elephant preserve in Kenya or a
long term.
technology firm in a small town in North Carolina.

Audit Data Inventory


How your Target Market will Interact with your Data
One of the great opportunities data-driven approaches It used to be that we could design interactive experiences
provide is the ability for organizations to look at the data based on assumptions of how users have interacted with
they currently have and explore how it can be augmented data in the past.
by the ever-growing availability of new data sets and
streams. Some of that new data might emerge from the But data-driven approaches are just starting to enable the
implementation of new tools or techniques that enable you exploration of what data can do and how users can
to mine untapped sources within your organization. interact with it. There are very few, if any, use cases of
Others might be well-structured feeds provided by direct relevance to most organizations or industries from
vendors, structured data coming from the ever-expanding which to look for inspiration. As a result, developing
web of inter-connected things (the Internet of Things), interactive experiences for use within a great data-driven
semi- or unstructured data coming from indexed sources strategy means more than just research into user
on the internet, or even data emerging from alternate, preferences and knowing what’s already been done within
non-obvious sources that exist but have not been fully your industry. It also requires knowing what has been
integrated into any grid (aka, the “wild”). A good data done in other industries, and in other related and
inventory will get the basics of what you have, but a great unrelated sectors. Inspiration can come from anywhere,
data inventory will also help you understand what is out and a great strategist will recognize when it is relevant to
there that is relevant and will be available soon. your approach.
Knowing which Tools and Techniques to Use
Conclusion
With hundreds of different tools and techniques available, This is all to say, it’s worth it to invest resources in
knowing what the strengths and challenges of different developing a data strategy before you start implementing
approaches are and what will work for you is critical. It’s and testing any approach, whether that strategy is good
not always obvious which tool is right for you. Some or great. Investing a smaller sum at the onset of any
techniques may be more than what you need. Some, not data-driven approach will help to assure that the system
enough. Indeed, when it comes down to your architecture you ultimately implement works the way you want it to,
and design, your strategy will need to explain how these avoiding costly modifications in the future.
components will work together, identify potential issues
that can emerge, and provide workarounds to help your But if you’re going to invest in a data strategy, it’s worth it
approach succeed. Because a good strategy will be to spend a bit more and get a great one. Why? Because a
designed based on how the tools should work, but a great good data strategy will help ensure that the approach you
strategy will reflect the experience of what actually does. choose will work within your current business processes
and grow with you in the short-, medium-, and long term.
How your Approach will Work in Different Locations
But a great strategy? That’s what will let you see what is
We’re going mobile and we’re going global. And we are and is not possible, and ultimately help your data tell the
increasingly finding ourselves deploying approaches to stories that really matter to your bottom line.
collect and analyze data in multiple, cross-cultural
operational environments.

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Editorial

How Data
Analytics Is
Reshaping
Manufacturing

A s far as the manufacturing industry is concerned, whether it


is the technological wave of “Industry 4.0” or the industrial
Internet as one of the key directions of “new infrastructure”,
Real-time process monitoring
Real-time process monitoring provides a consistent,
real-time monitoring view of operational status. This
the tide of the manufacturing industry turning to data-driven
data provides insight into key sensor parameters and
has long been surging.
key performance indicators (KPIs), and can measure
production metrics such as cycle time, productivity, and
Few industries have seen the impact of data analytics as defect rates.
sweeping as manufacturing. New methods of measuring,
processing, and interpreting data have brought about a Predictive maintenance:
transformation in everything from product design, to
manufacturing, to inventory management and delivery.
Manufacturers can reduce costs and increase efficiency
by predicting maintenance needs based on sensor data
The manufacturing industry has begun to adopt real-time
based on the actual condition of the equipment, rather
data streams to improve operating models. Data captured
than relying on reactive maintenance as before.
in real-time response to equipment maintenance, demand
fluctuations, and supply chain disruptions, increasing
productivity and reducing maintenance costs. For factory managers, predictive maintenance is a
crystal ball with a laser focus on your production floor.
In the past, industrial maintenance was about preventive
To fully capitalize on the business opportunities presented maintenance. You fixed problems as they arose. Now
by real-time data streaming, manufacturing companies predictive maintenance analyzes sensor data and
must rethink their data management approaches and focus develops a model of your industrial equipment,
on effective data utilization. This data analytics-driven predicting when things might go wrong, and what to do
approach to “connected manufacturing” is helping about it. In the olden days, when a job went wrong, a
traditional manufacturing move toward a more efficient worker had to go out on the site, read the meter, then
operating model that delivers value to businesses, come back and fix the problem. It was inefficient,
shareholders and customers. Through the use of data and expensive, and, frankly, dangerous. But the advent of
advanced analytics, manufacturing companies can realize predictive maintenance changed all that. Now, the
a variety of powerful applications, especially in the technician knows about the equipment, and its status
following five areas: and has all the information, and often, software tools, he
needs to be productive on the factory floor.

ALL TECH MAGAZINE | 24


Computer Vision Improves Quality Control: Supply Chain Optimization:

Using computer vision, manufacturing companies can The supply chain of any manufacturing unit is critical. The
automate visual inspections with unprecedented speed and whole process of manufacturing, from start to finish, involves a
precision, allowing computers to effectively manage quality lot of processes that are dependent on each other. Hence, if
control while reducing costs. one part goes wrong then the entire manufacturing process
becomes inefficient. Data analytics helps companies to identify
For manufacturers, improving quality control means improving bottlenecks and inefficiencies in their supply chain. Supply
profits, as well as minimizing risks. Using computer vision, they chain applications range from simply providing visibility into
train the system to recognize objects, such as threads, that are inventory levels to complex supply chain optimization and
too small, too large, or too jagged. transformation, with real-time data and high-performance
analytics enabling new levels of supply chain performance.
Yield optimization:
The goal of yield optimization is to use data analytics, AI and In order to stay competitive, manufacturers must shift their
optimization techniques to deliver a high-quality product at focus from just producing products to delivering a better
optimal cost all while increasing profitability by reducing waste experience at every touch point in their supply chain – from
and productivity. product planning to sales to delivery to support. This success
largely depends on how effectively companies can extract
In any manufacturing process, raw materials are an essential value and insights from their data and use it to build a
ingredient. The properties of the raw materials used can have profitable manufacturing process that is optimized for their
a significant impact on the eventual production output. This is customers and returns the best ROI to their shareholders. As
especially true for industries such as chemicals, mining, or AI-based solutions integrate further into manufacturing
pharmaceuticals, where even small variations in raw materials operations and production processes, companies will be able
can lead to large fluctuations in manufacturing yield. While to make better and faster decisions by monitoring real-time
hundreds of different production parameters are available to data streams and using analytics to find inefficiencies and
be controlled in the modern manufacturing plant, it can be improve operational performance across supply chains.
difficult to determine which of these parameters are the most
important to monitor in order to ensure a consistent and high-
quality output. Discrete Event Simulation

Different materials require different amounts of time to DES provides a high-fidelity representation of a manufacturing
process. If a machine is not operating at peak efficiency, it can process, taking into account many of the factors that affect
hold up production. Data analytics tools can help by analyzing production, such as machine utilization, process constraints,
all data related to input material across facility machines and and material handling. DES can be used to accurately
telling operators how changing each of those input variables characterize uncertainty in batch processing times, which is
will affect the machine throughput. This information can then vital for optimizing production schedules. Data analytics can
be used to make changes that will improve production help identify patterns in batch processing times and thereby
efficiency. Data, analytics, and machine learning can help improve the accuracy of DES models. Ultimately, the use of
optimize yield by dynamically identifying and eliminating DES and data analytics can help reduce costs and improve
bottlenecks, increasing productivity, reducing inventory, and efficiency in manufacturing.
improving asset utilization.

ALL TECH MAGAZINE | 25


ALLTECHEVENT.COM CXO Opinion

Data
Governance,
Analytics And
The Role Of
The CIO
TIM PATRICK-SMITH
CEO - TPS IT MANAGEMENT

CIOs and executives need to recognize that the CDO role goes beyond technology.
A data governance program is more than just a reporting tool or a data modeling
discipline; it encapsulates the enterprise's entire data management strategy.
To succeed, a CIO must partner with the CDO on their data analytics strategy and
involve them in their BI solutions. - Tim Patrick-Smith

Trends such as the Internet of Things (IoT) and Due to the large volumes of data now in play, the
tighter data protection regulation (GDPR) are set to integration of automated processes is also
exponentially increase the volume of data that necessary to cost-effectively analyze and extract
businesses gather and have to manage. Certainly, value. Purely collating huge amounts of data is
IT infrastructure will need to be updated to enable useless for a business if there is no structure in
and secure the myriad of new devices wishing to place to analyze it and produce valuable insights. In
connect but for CIO’s, improving IT infrastructure addition, there is an ever-growing need to correctly
alone is no longer enough. Instead, they need to catalog and control the data a business uses, to
step up and work along with their IT departments extract value and then remove data within the
and other areas of the business, to employ effective constraints of fixed retention timescales. For IT
strategies to analyze and extract value from the data departments to maintain relevancy and drive
available so that their business is in the best efficiencies, it is important they utilize automation
possible position to both compete and succeed in throughout their organization to deliver value as well
their relevant markets. as security and good data governance.

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In recent years we have seen the IoT enter the wider To drive this value, data analytics now takes a key role.
public consciousness. Today we are seeing many As already mentioned, there is now a surplus of data
organizations begin to deliver real insights and ROI from available at the CIOs fingertips. It is vital that they take
the technology. For example, automation is increasingly the time to understand what is available to them, what it
having a huge impact on the IT service desk. Machine-to- all means and how they can leverage it to make
Machine (M2M) communications can proactively monitor operations run more smoothly, more efficiently and so on,
systems and devices, providing intelligent updates before across all aspects of the business. For the smart CIO,
users notice or report a problem. This leads to a more automation offers an opportunity to elevate their position
efficient and pre-emptive service desk, cutting the time at the C-suite level, using the data to provide key insights
and cost of investigating user-reported errors and that will drive business goals and unearth new insight
improving customer perception of the business and its opportunities which will provide a competitive market
systems. advantage.

As a result, the simpler requests, such as password


To drive this value, data analytics now takes a key role.
resets that used to be the ‘bread and butter’ work for tier
As already mentioned, there is now a surplus of data
one support professionals, are now disappearing to be
available at the CIOs fingertips. It is vital that they take
replaced by self-service portals and automated diagnostic
the time to understand what is available to them, what it
tools.
all means and how they can leverage it to make
operations run more smoothly, more efficiently and so on,
But this hasn’t meant that life is easier for IT across all aspects of the business. For the smart CIO,
professionals. CIO’s need to be careful that the data automation offers an opportunity to elevate their position
gathered by such automated systems are in line with the at the C-suite level, using the data to provide key insights
data governance rules and that employees understand that will drive business goals and unearth new insight
and agree to the information gathered and the uses it will opportunities which will provide a competitive market
be put to. The consumerization of IT has meant that IT advantage.
departments’ own services are now being compared
against other external suppliers.
Therefore, CIOs and IT departments need to adapt to
At the same time, expectations are being set by the manage the increasing amount of data available to them
support interactions that employees experience in the and implement systems and architectures to be able to
consumer world. Therefore, if IT departments do not extract key information from the data and communicate
embrace automation, they could find themselves heavily this across the organization whilst at the same time
criticized by others through the use of systems that are ensuring data governance rules are rigidly applied. While
negatively impacting staff and customer satisfaction we are used to seeing the CIO spending time running the
levels. IT shop, those who are high-performing will be spending
less time on this, and more time engaging their board and
We are seeing a shift in responsibilities for the CIO, senior leadership team on their insights. Educating and
moving away from the provision and maintenance of inspiring are now central tasks for the top CIOs.
physical infrastructure, systems, and devices, to being
primarily concerned with the management and
In order to fulfill this ‘new role’, it is important for the CIO
governance of data.
to become the innovator and visionary for the business.
Through the use of automation in analyzing data, the CIO
Digitalization is now center stage and CEOs have an must enhance his/her position as key strategic business
expectation for their CIOs to play a leading role in advisor. With the information the key asset for any
developing this throughout their organization. This means business, CIOs must provide a clear understanding as to
that CIO’s need to flip their focus from IT efficiency to what information is available to them, how this data can
one that focuses on value creation. legitimately be used, and what parts of this information
are valuable to their organization. They then have to
deliver this insight to the board in a way that will provide
key value in meeting the business goals and objectives.

ALL TECH MAGAZINE | 27


CXO Opinion ALLTECHMAGAZINE.COM

BIG DATA ANALYTICS :


A LOOK AHEAD
Tatiana Langseth
CEO, Augaroo, Inc

A s 2023 is about to begin we are entering a new era for


data analytics that centers around some core
transformations of the entire industry.

In recent years we saw the migration of corporate data


to the cloud--faster than most people had imagined
would be possible from the previous world of on-
premises data warehouses, the emergence of serverless
and pre-trained general-purpose machine learning
systems, and the rising dominance of the three major
cloud providers.

These themes, and several new ones, will occupy the


days and minds of Chief Data Officers and others
responsible for data and analytics as we enter 2023.
Here are some things to look forward to in this new
year.

LAST THROES OF ON-PREMISES


DATA MANAGEMENT

Hadoop has been called by some the biggest head fakes in


the technology world in the last 50 years. There was so
much momentum behind the big data platform just a few
years ago that it seemed like any other data management
the approach was on a fast track to the dustbin of history.
While Cloudera has since consolidated the Hadoop
industry, and has pivoted away from many discussions of
Hadoop at all, the desire for companies to have a complex
the data management platform is starting to wane.
Data warehousing platforms such as Teradata, Netezza,
and Greenplum was hard enough for companies to scale,
operate, and pay for, and Hadoop seemed to end up
taking that to an even higher level of complexity.

What people want now is a simple platform for data storage and data analysis, one that is easy to operate and use, and
compatible with all of their existing data analytics and data transformation technologies. They also want a data platform
that can be on an on-ramp into the world of machine learning. As we enter next year there are no remaining on-
premises data platforms that can meet these needs, and also provide a level of cost control yet instant scalability that
can be achieved by data platforms that are native to the cloud.

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ALLTECHMAGAZINE.COM

THE EMERGENCE OF FULL-FEATURED If your data is stored in a cloud data platform, it is very
CLOUD DATA PLATFORMS easy and very inexpensive to deploy these best-of-breed
machine learning models against your data without doing
Maturing seemingly just in time to catch the fallout of the
the normal legwork to assemble training data and train
above trend, cloud-native data platforms are the obvious
models.
solution as we enter 2023. Even large companies that a
a few years ago said they would never store and process
This is definitely an area worth exploring in 2023 as
their data on a public cloud system are doing just that.
large benefits can be achieved with relatively small
amounts of effort, and without having to hire your own
The cost savings, scalability benefits, and potentially most
army of data scientists.
importantly the ability to access cutting-edge machine
learning and AI services in a seamless manner are too
compelling to ignore. Further, concerns about the security RISE OF DATA AS A SERVICE (DaaS)
of the cloud have turned out to be relatively unfounded, as
companies realize that large cloud providers have hired As the amount of data companies manage continues to
all the best security experts and they may as well leverage rise, the need for scalable and flexible data storage
that versus trying to hire their own. increases as well. Businesses today face an
unprecedented challenge: the volume of data they
Big Data Processing has become one of the largest drivers collect and use is growing so fast they are unable to
of cloud-based computing growth, and with the increasing keep up with the demand for new data-savvy employees
use of machine learning and AI techniques, big data will or systems to maintain it. Furthermore, keeping all the
continue to be a driver for many years to come. data inside a single organization can't provide the
visibility needed to manage all the information assets an
The cloud data platforms offered by the large cloud mega- enterprise has gathered over time. Fortunately, there is
vendors such as Google, Amazon, and Microsoft, as well a new way to manage enterprise data – Data as a
as by independent data platform upstart Snowflake Service. As more organizations realized the importance
(together, the “GAMS Platforms”) represent the best of of their data and their need to adapt to new expectations
breed cloud data platform offerings as we enter into 2023. related to governance, security, and governance, there
If you are not using or exploring the use of one of these is a rise in the adoption of DaaS solutions.
platforms as the core of your data management strategy
The advantages of this type of service include the ability
by the end of this year, you will be in a small minority of
to scale quickly and pay only for what is used, as well as
the world.
the elimination of the need to invest in on-premises data
infrastructure. DaaS is becoming an increasingly popular
option for organizations that want to take advantage of big
SERVERLESS, PRE-TRAINED
data but do not have the resources to invest in their own
MACHINE LEARNING SYSTEMS
data infrastructure.
One of the benefits of using a modern cloud data platform
in 2022 is that you can have seamless access to pre- In coming years, DaaS providers are expected to offer
trained machine learning models that are starting to be even more sophisticated tools and services, making it an
provided by large cloud vendors. In the past, you would attractive option for organizations of all sizes.
need to assemble training data, train an ML model, and
then deploy it to get benefits from machine learning. But 2022, JUST THE BEGINNING ON ALL
these cloud vendors have now done all of that for you, for THESE FRONTS
popular machine learning areas like forecasting, image
recognition, sentiment analysis, and personalization. And 2022 is just the beginning in these areas. Cloud data
platforms' capabilities are leaping forward by the day.
For example, Amazon Forecast is trained by Amazon using
More and more pre-trained machine learning models are
Amazon and other data that they have gotten from their being offered by large companies and also by smaller
own business--some of which would likely be impossible companies. And privacy concerns and regulations may
for any other company to replicate on their own. Amazon start out as a constraint or drag on your business but if
has trained this model to forecast any real-world set of
properly complied with, could unlock new avenues of
events. It takes your own data, and uses what it has
value-add for your customers, and increased trust
learned from Amazon-sourced data, and can predict any
between you and your customer base.
future time series based on what has happened in the past
Amazon Personalize is similar but it predicts the best offer
So keep an eye on these trends, and make sure you are
or other things to offer to a user, based on what users like
focused on getting the most of them as we enter 2023, as
them have done in the past.
their importance will only grow from here!

ALL TECH MAGAZINE | 29

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