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GSB Alumni Event

Item Description
Information Session This is an event to push for recruitment drive
into the GSB. There will be the need for
marketing materials and unique value
proposition.
GSB Director Talk at Events This is a platform to speak to the Nigerian
business community. This could be political
events or tech events. Should this be a GSB
only event? Is it a breakfast session?
Meeting with Business Schools and This is a meeting with other business schools
Professional Associations for other relationships. The examples are
Lagos Business School, Nile University
(Abuja) and ACCA Nigeria.
Meeting with Alumni This is a meeting with the Alumni network.
This could be a dinner.
Meeting with Companies This is a meeting with selected companies
that are recommended and approved by the
GSB. This can support specific short
programmes like Executive Management
and Senior Management Programmes.
Impact Investing and Design Thinking can
also be explored. We see a lot of benefits in
short courses.
Television Interviews Secure some slots with TV stations like Arise
TV, CNBC Africa and Channels Television.
We could also talk to some Web TVs. We do
not think this will be effective for the target
audience.
Radio Interviews Secure some slots with Radio stations can be
explored.
Strategic Partnerships
Item Description
Financial Institutions Funding Partnership for the Information
Session. The examples of GT Bank and
Zenith Bank can be considered.
South Africa Tourism Engagement with the Consulate in Nigeria for
local recognition and visa process.
Educational Consultancies Assist with the recruitment drive for the
information session.

Logistics
Item Description
Event Venues Choice of Location
Hotel Reservations Choice of Hotels
Transport and Security Arrangement to support the GSB
Public Relations and Awareness Campaigns on Social Media, Newspaper and
Other Channels

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