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  • 李晓 202009066

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    Chelle
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    This study examined how content characteristics can predict the authenticity of COVID-19 rumors. The researchers hypothesized that rumors with longer headlines, ambiguous details, lack of visuals, and emotional or action-oriented language would be less authentic. They analyzed COVID-19 rumors and found support for rumors being inauthentic if they had ambiguous source cues or places/times and elicited emotions with a call to action, partially supporting longer headlines predicting inauthenticity but not a lack of visuals.

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    李晓-202009066

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    This study examined how content characteristics can predict the authenticity of COVID-19 rumors. The researchers hypothesized that rumors with longer headlines, ambiguous details, lack of visuals, and emotional or action-oriented language would be less authentic. They analyzed COVID-19 rumors and found support for rumors being inauthentic if they had ambiguous source cues or places/times and elicited emotions with a call to action, partially supporting longer headlines predicting inauthenticity but not a lack of visuals.

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    © All Rights Reserved
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    10 views10 pages

    李晓 202009066

    Uploaded by

    Chelle
    This study examined how content characteristics can predict the authenticity of COVID-19 rumors. The researchers hypothesized that rumors with longer headlines, ambiguous details, lack of visuals, and emotional or action-oriented language would be less authentic. They analyzed COVID-19 rumors and found support for rumors being inauthentic if they had ambiguous source cues or places/times and elicited emotions with a call to action, partially supporting longer headlines predicting inauthenticity but not a lack of visuals.

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    © All Rights Reserved
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    of 10

    Zhao J, Fu C and Kang X (2022) Content characteristics predict the

    putative authenticity of COVID-19 rumors. Front. Public Health


    10:920103. doi: 10.3389/fpubh.2022.920103
    The structure of the article

    Introduction Literature
    Abstract
    Review

    Hypotheses Method Result

    Discussion Implications
    Conclusion
    & Limitations
    Literature Review
    Those fact-checking tools and
    digital training programs are
    computer-oriented.

    Few studies have examined the


    content characteristics of rumors.
    H1: Information with a longer
    headline or statement is more likely
    to be false
    H2: Information with an ambiguous
    place or time of events and an
    ambiguous source cue is more likely
    to be false
    H3: Information without visuals
    such as pictures or videos is more
    likely to be false
    H4: Information that elicits positive
    or negative emotions and contains a
    call for action is more likely to be
    false
    The results support H2 and H4,
    partly support H1, but fail to support
    H3.
    Zhao J, Fu C and Kang X (2022) Content characteristics predict the
    putative authenticity of COVID-19 rumors. Front. Public Health
    10:920103. doi: 10.3389/fpubh.2022.920103

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