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Harshit Srivastava

Male, 26

SUMMER INTERNSHIP
Banker’s Quotient Market Research and new opportunity analysis for company growth
 Managed Vendors & Suppliers of LMS product, conducted Cost benefit analysis to evaluate the new service
 Conducted market research for market understanding, customer segmentation and territory identification
Project Details
 Carried out Competitor analysis & benchmarking to suggest proven sales and marketing methods in industry
 Strategized expansion plans of the organization by analyzing the results of the market research conducted
PROFESSIONAL EXPERIENCE 38 MONTHS
Equifax Analyst Apr 12- Jun 15
 Developed strategies to solve the business problems of retail and insurance clients using business analytics
 Led the team for the data enrichment project to improve the efficiency of every out-bound calling campaign
 Created income segments and identified customers’ life stage triggers to develop customized sales pitch
 Designed analytics led campaigns based on methods such as Market Basket Analysis and Reverse-Recency
Methodology aimed to improve response rate, cut down campaign cost and increase incremental revenue
Responsibilities  Developed loyalty segmentation on the basis of Recency-Frequency-Monetary Value (RFM) methodology
 Formulated service to sales dashboard measuring KPIs at major steps in walk-in to lead conversion process
 Improved retention by providing business insights from analyzing persistency and surrender rate numbers
 Recommended revenue growth opportunities using portfolio diagnosis and customer’s buying behavior
 Developed agent activity model for predicting an agent’s propensity to source a policy in subsequent months
 Coordinated with the risk management team for identification of frauds to mark out suspicious sales agents
 Achieved Customer Champion award for the improvement in lead generation 2% to 8% in Upsell Campaign
Achievements  Streamlined the process of creating campaign evaluation decks, reduced man-days employed by 80%
 Increased customer footfall by 10% during lean months and increased customer acquisition by 23% for client
LIVE PROJECTS & INDUSTRY INTERACTION
 Winter Internship: Replenishment model for inventory planning
Nestle
 Formulated and implemented a new inventory planning model based on replenishment planning approach
(2015-16)
 Revised the safety stock from 1 day to 1.5 days for the currently used demand-based planning model
 Live Project: Business Expansion- Collaborate with Activity Providers to tap Market Potential in Mumbai
Cleartrip
 Generated leads, introduced Cleartrip to vendors/ESP and added them to Cleartrip’s activity programme
(2015-16)
 Recommended and Rated - 4 (very good) on KSA rating i.e. K- Knowledge, S- Skill, A – Attitude by the mentor
ACADEMIC QUALIFICATIONS
Degree Institute/University %/CGPA Year
Master of Management SJMSOM, IIT Bombay 7.59/10 2017
B. Tech. (Leather Tech.) Harcourt Butler Technological Institute, Kanpur 68.02 % 2011
Class XII(ICSE) City Montessori Inter College, Lucknow 85.33 % 2007
Class X (ICSE) City Montessori Inter College, Lucknow 86.16 % 2005
ACADEMIC DISTINCTIONS & CO-CURRICULAR ACHIEVEMENTS
Deloitte Maverick  Regional Qualifiers: Selected for Deloitte Maverick Season V regional round (West Zone) 2016-17
SAS Certification  SAS Certified Statistical Business Analyst Using SAS 9: Regression and Modeling 2016-17
Six Sigma- Green belt  Successfully completed Green Belt certification on Lean Six Sigma conducted by KPMG 2015-16
Online Certification  Certificate in Supply Chain Fundamentals by online learning initiative of MIT, through EDX 2015-16
Paper Presentation  Attained 1st place at an international level technical symposium organized by CLRI, Chennai 2009-10
Training  Attended training on Statistical techniques by Indian Statistical Institute, Mumbai 2014-15
NSTSE  Awarded excellence certificate for securing all India 26th rank at NSTSE, by Unified Council 2006-07
POSITIONS OF RESPONSIBILITY
Member, Alumni Relations  Created consolidated database by designing process to collect & combine details of Alumni
Team, SJMSOM, IIT  Improved communication with Alumni by recommending a better portal (Almaconnect) 2016-17
Bombay  Channelized the collection & distribution of mandatory documents required for convocation
Member, Technology Club,  Organized Technology Continuum with participation from 14 eminent Industry Speakers
2015-16
SJMSOM, IIT Bombay  Designed and reviewed content for the Annual Magazine- TechBytes, as part of team of 6
EXTRA CURRICULAR ACTIVITIES & INTERESTS
 Won 1st prize at Blitz Warzone 2016- open Chess tournament at IIT Bombay 2016-17
Chess Competition
 1 prize- inter branch Chess tournament at Harcourt Butler Technological Institute, Kanpur 2009, 10
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 Won Silver Medal in Table Tennis at Post Graduate Sports competition 2015, IIT Bombay 2015-16
Table Tennis Competition
 Achieved 2nd position in the inter branch Table Tennis tournament at H.B.T.I., Kanpur 2009, 10
Career Launcher Tycoons  Qualified for the city finals of TYCOONS -The Great Leadership Hunt by Career Launcher 2008-09
Phone +91-8884103122 email: harshit.srivastava@sjmsom.in 159278032G
Shailesh J. Mehta School of Management, IIT Bombay

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