The Impact of Air Pollution

Shivaji University, Kolhapur.
A
PROJECT REPORT
ON
A STUDY ON IMPACT OF COVID-19 ON ONLINE SHOPPING IN
LOCKDOWN SITUATION
SUBMITTED
FOR
In partial fulfillment of the requirement for subject-Environmental Studies-Practical Work
SUBMITTED TO,
SHIVAJI UNIVERSITY, KOLHAPUR
SUBMITTED BY,
1) RIYA BHARAT PATEL-2045071
2) MRUNALI AVINASH TAWARE-2045072
3) SHALVI NITIN SHETE-2045075
4) SIDDHI DHANANJAY SHINDE-2045079
CLASS-BBA-II
Under the Guidance of

PROF.R.R.LOHAR
(M.Sc., M.B.A, SET)
Through
RAJARAMBAPU INSTITUTE OF TECHNOLOGY, DEPARTMENT OF MANAGEMENT
STUDIES, RAJARAMNAGAR,
TAL.-WALWA, DIST.-SANGLI ,2020-21
R.I.T. Rajaramnagar
CERTIFICATE
This is to certify that work embodies in the project report
On
A STUDY ON IMPACT OF COVID-19 ON ONLINE SHOPPING IN

LOCKDOWN SITUATION
In partial fulfillment of the requirement for subject-Environmental Studies-Practical Work
SUBMITTED BY

CLASS-BBA-II
Under the Guidance of
PROF.R.R. LOHAR
(M.Sc., M.B.A, SET)
Submitted to,
SHIVAJI UNIVERSITY, KOLHAPUR
This project report submitted through the Rajarambapu Institute of Technology, Rajaramnagar
for academic year 2020-21
Subject Teacher HOD-BBA (R.I.T. RAJARAMNAGAR)
R.I.T. Rajaramnagar
DECLARATION
To,
Director,
RIT, Rajaramnagar
We, undersigned students of BBA-II:

Hereby, declare that the project report entitled as A STUDY ON IMPACT OF
COVID-19 ON ONLINE SHOPPING IN LOCKDOWN SITUATION’ a genuine
and bonafide work prepared by us under the guidance of Prof R.R.Lohar. The
empirical findings in the report are based on data collected by us. The matter
presented in this report is not copied from any source.
We understand that any such copy is liable to be punished in way the
university authorities deem to be feet.
Date-– /3/2021
Place –Rajaramnagar
Signature
1) RIYA BHARAT PATEL-2045071_________
2) MRUNALI AVINASH TAWARE-2045072_______
3) SHALVI NITIN SHETE-2045075_________
4) SIDDHI DHANANJAY SHINDE-2045079________
R.I.T. Rajaramnagar
ACKNOWLEDGEMENT
We would like to express our gratitude to the entire personnel of their
kind support and assistance while furnishing the required information.
We also express my gratitude and thanks to Dr. Pratibha A. Jagtap and
Prof .R.R. Lohar for their invaluable co-operation, continued support and
guidance as well as healthy criticism throughout resulting works. Their able
guidance, encouragement and valuable suggestion led our way pass easily through
most difficult period during this financial management process. We thanks &
gratitude goes all faculties’ members whose supervision inspiration and valuable
discussion has helped us tremendously to be the most fulfillment of this project.
Last but not the least, this acknowledgement would be incomplete without
rendering our sincere gratitude to all those who have helped me in completion of
this project.
Place: Rajaramnagar
Date: – /2/2021

R.I.T. Rajaramnagar
INDEX
Chapter CHAPTER Page

No. No.
1. INTRODUCTION TO THE STUDY
2. RESEARCH METHODOLOGY
3. OBSERVATIONS
4. DISCUSSION
5. SUMMARY AND CONCLUSION
BIBLIOGRAPHY
APPENDIX
ANNEXURE
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CHAPTER NO 1
INTRODUCTION TO THE STUDY
1.1: Introduction:-
 About COVID-19 :
Covid-19 is a contagious disease which is transmitted from person - to – person. The virus took
birth from when China in December 2019. This virus affected most of the countries in the world.
In India first case was detected on 30 January 2020. Which watch founded in Kerala state . The
biggest reason to spread the disease was having contact with impacted individual covid-19
effects different people in different ways. Most impacted people will develop mild to moderate
illness and recover without hospitalization. the most common symptoms are fever, dry cough,
tiredness, etc. All the Indian citizens followed some preventive major such as covering face,
wash hands, maintain safe distance, don’t touch mouth, nose, etc. The coronavirus was tested
with swap test. Many of the sectors are affected and facing some short of problem due to covid-
19. The world is facing one of the worst disease in the history. Online shopping is one of the
sectors which are largely affected by a covid-19. This reasons will let us known about the
performance of online shopping during lockdown.
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• Shopping:-
Shopping is an activity in which a customer browses the available goods or services presented by
one or more retailers with the potential intent to purchase a suitable selection of them.
Technology of shopper types has been developed buy scholar which identify means one group of
shoppers as reactional shoppers, that is those who enjoy shopping and view it as leisure activity.
TYPES OF SHOPPING
Online Shopping Traditional

shopping
 What is Online shopping :
Online shopping is a form of electronic commerce which allows consumers to directly buy
goods or services from a seller over the Internet using a web browser or a mobile app.
Consumers find a product of interest by visiting the website of the retailer directly or by
searching among alternative vendors using a shopping search engine, which displays the same
product’s availability and pricing at different e-retailers.
 Evolution of online shopping in India:
1 Jan 1995  India times ,Yahoo, Sify, Rediff set the ball rolling!!
16 Jan 2005  website giant ebay acquired Baazee.com, it was doing good business at
that point of time
15 Jan 2007  Flipkart!!( nobody knew it would grow so BIG)
1 Jan 2010  Niche websites likeYebhi , gadgetsguru, myntra, iBibo, makemytrip,

yatra, craftsvilla joined the fleet
1 Jan 2011  Groupon bought the Indian deal-of-the-day website sosasta.com point
of time
1 Feb 2012  Amazon has entered the online market with Junglee.co
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Types of online shopping:
A New-to-Internet
Newbie A Deal hunter
A Save-it-for-Later
shopper
A Brand buff
Smart shopping geek A Reward
Points Lover
Product of online shopping:
Fashion ,home appliances, mobile, electronics coma beauty, toys, sports and more,
furniture ,lights gift card etc.
Top 8 online websites:
1 Amazon
2 Flipkart
3 BookMyShow
4 Myntra
5 Ajio
6 Pharmeasy
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7 Snapdeal
8 BigBasket
Other Online Shopping websites:
1. shopclues
2. limeroads
 Advantages &Disadvantages online shopping :
ADVANTAGES DISADVANTAGES
1) More control. 1)Spending too much time .
2) Easy price comparison. 2)Returns can be complicated.
3) No crowds. 3)You don’t know exactly what you’re getting.
4) No sales pressure . 4)Unfriendly scammy, or complicated

websites.
5) `Quicker to find products. 5)Delay in receiving the items.
6) Easy to compare and find cheaper 6)Interior products.

product.
7) Saves times. 7)Shipping charges.
8) Access to wider range of products 8)Delivery issues.
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• What is traditional shopping :-
Traditional shopping is a method of buying product by going to a store.It is a way like we go

to our favorite store in a nearby mall. In traditional shopping person go to a mall And choose
book store where you want to buy oh staff by walking from one lake to another way checking out
different displays and trying product. In traditional shopping we can choose a product physically
e and check out what product is like, how look like, and feature it therefore, some consumers
still prepared the traditional type of shopping poor online shopping because for one, it allows
customers to check out on item. Some customers always choose traditional shopping due to their
body size as sometime they get big stuff which looks large and some stuff which seems tosmall
due to which they go in store and firstly try product them purchase. Some people say that online
shopping have just few benefits and some seeds a lot of benefits. In 2010 survey was done
among online and traditional shopping and result was in favours of traditional shopping, there
are still conventional shoppers who like to check out the product that are invested in buying.
 Mode of online payments :-
Online shoppers commonly used a credit card or a payble account in order to make payments
such as:
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Impact of COVID-19 on e-commerce:
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COVID-19 has changed the online shopping:
 Here are 5 tips on how to make your online shopping a bit safer.
1. Pay attention to the network
2. Select apps with care
3. Surf safely
4. Be careful of unknown online storesI
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1.2 • OBJECTIVES OF THE STUDY :-
1. To study the impact of COVID-19 disease on human mankind.
2. To study consumer behavior while online shopping.
3. To study impact of COVID-19 on online shopping in lockdown situation.
4. To study the performance of online shopping after and before pandemic.
5. To study impact of online shopping on economy during COVID-19.
1.3HYPOYHESIS OF THE STUDY:-
There is overall impact of COVID-19 on performance of online shopping.
1.4 SCOPE OF THE STUDY
A. Conceptual Scope
Conceptual scope is limited to the concept of online shopping.
B. Geographical Scope
Geographical Scope is limited to Citizen in Sangli district.
C. Analytical Scope
Analytical scope is limited to use of Tables, Bar Charts, percentage.
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1.5 Literature Review:
International journal of medical science in clinical research and review. ISSN : 2581-8945 .
Volume 03. Issue 04 (July-Aug) 2020.
The above article is proposed to investigate if the coronavirus is pushing people to do online
shopping and will people continues to shop online after the pandamic. The
article contains information whether coronavirus is forcing people to do online
shopping, or they are still managing to buy products traditionally. This research
concludes that people not preferring online shopping where as they wont shop
online in future after the pandemic is over.
Journal of economic studies. Pg.no : 267-280. Volume 18 /No : 03 (2020).
The article gives brief idea on impact of covid-19 on consumer buying behaviour
toward online shopping in Iraq. Online shopping made deliveries and payment
easy. This article concludes that consumer behaviour has changed in response
to the pandemic. The study shows that covid-19 has negatively impacted
worldwide economies.
Journal of Business Research. PMCID: PMC7269931. PMID: 32536735. The
article defines the habits of consumer regarding online shopping and traditional
shopping. According to this research technology has changed the existing habits
of consumer. The article concludes that stores are in the hands of customer and
the habits are changed according to the situations.
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Academy of Marketing Studies Journal. Print ISSN : 1095-6298. Online ISSN:
1528-2678. Volume 24.
The article highlights different issues of online marketing due to COVID-19. The research paper
studies impact of epidemic to daily essentials. According to research 46%of users admitted that
social networks are important. While this research suggest that according to the
changing world into digital world customers should adopt the change.
References:
1)International journal of medical science in clinical research and review. ISSN : 2581-8945
. Volume 03.Issue 04 (July-Aug) 2020.
1) Journal of economic studies. Pg.no : 267-280. Volume 18 /No : 03 (2020).
2) Journal of Business Research. PMCID: PMC7269931. PMID: 32536735.
4)Academy of Marketing Studies Journal. Print ISSN : 1095-6298. Online ISSN: 1528-
2678. Volume 24.
R.I.T. Rajaramnagar
CHAPTER NO. 2
RESEARCH METHODOLOGY
The research is done with the help of questionnaire. The questionnaire contains different
questions. This response was collected by visiting the houses.
Keywords:-
1. Online shopping
2. COVID-19
2.1 Source of Data Collection:
 Data collection:
1) Primary Data:
Primary data is a type of data that is collected by researchers directly from

main sources through interviews, Questionnaires , Observations. Primary data are
usually collected from the source—where the data originally originates from and are
regarded as the best kind of data in research. In this research questionnaire were filled
using online platform.
2) Secondary Data:
Secondary data refers to data that is collected by someone other than the primary
user. Common sources of secondary data for social science include censuses,
information collected by government departments, organizational records and data
that was originally collected for other research . The references were reports, Govt. ,
websites, and internet.
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1.To study impact of Covid-19 disease on human mankind

Causes
The virus took birth from when China in December 2019. This virus affected most of the
countries in the world. In India first case was defected on 30 January 2020 in Kerala state.
Covid-19 is a contagious disease which is transmitted from person - to – person. The biggest
reason to spread the disease was having contact with infected individual covid-19.
Effects
It affected different people in different ways. Most impacted people will develop mild to
moderate illness and recover without hospitalization. the most common symptoms are fever, dry
cough, tiredness, etc.
Many of the sectors are affected and facing some sort of problem due to covid-19. The world is
facing one of the worst diseases in the history. Online shopping is one of the sectors which is
largely affected by a covid-19.
Preventive measures taken

Everyone followed some preventive major such as covering face, wash hands, maintain safe
distance, not touching mouth, nose, etc. The coronavirus was tested with swap test.
R.I.T. Rajaramnagar
2. To study consumer behavior while online shopping
Online buying or E-buying is a kind of electronic business that provides services from an e-
retailer by using Internet technology with the help of web browser directly.
The consumer’s perception on online shopping varies from individual to individual and the
perception is limited to certain extent. The consumer’s point of view regarding online shopping
was negative. As consumers were attached to online shopping. Traditional shopping provides
trials which aren’t available in online stores and consumers didn’t need to wait for the deliveries.
So consumers point of view regarding online shopping was that, consumers were worried ‘what
if they didn’t receive the product after buying’. At early stage of online shopping people felt
insecure to share information to internet due to internet frauds which led the consumers to stick
to offline shopping rather than online shopping.
3. To study impact of COVID-19 on online shopping in lockdown situation
COVID-19 is contagious disease that has influenced our lives in every field. The very first case
of corona virus disease in India noticed in January. Our country went into complete lockdown
from 23rd March. The first day of the lockdown almost all services and factories were
suspended. After few months online delivery started. Due to increasing risk of corona virus
customers are avoiding public places which increasing customers attraction towards online
shopping. Longer returns period, change in methods of return of product, reasonable price of
products, contactless delivery are main expectations of consumers from online shopping.
Services provider's for getting more satisfaction. Most influencing factor is the security of the
products and online purchase is guarantees and warrantees followed by delivery time and the
next most influencing factor is reputation of the company, privacy of the information and nice
description of goods. Purchasers can purchase anything from anywhere with timely and
protected price payment option. Purchasers can compare different products as well as website or
mobile apps to make better shopping. There were shortage of some products in physical stores or
shops due to the different choices for online shopping.
Thus, the fear or risk due to COVID-19 increases the use of online shopping.
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4. To study the performance of online shopping after and before pandemic.
Before COVID-19
1. Before COVID-19 most of the people preferred offline shopping as they can witnessed the
product physically before buying.
2. People use to love shopping experience while purchasing any product.
3. Before COVID-19 the online shopping trafficking was less due to no physical touch of
products and consumers were unfamiliar to virtual assumptions of products which led to
insecurities.
4. People felt unworthy to purchase products online as certain doubts arised in their minds which
lost consumers trust.
After COVID-19
1. In 2019 suddenly COVID-19 striked and lockdown was imposed, people were not allowed to
leave their houses. But shopping for necessities was constant.
2. People being health conscious moved to online shopping as their is less physical contact while
shopping online.
3. Online platforms provided all safety measures required while packing and delivery which
gained consumers trust.
4. Due to this 9 in 10 consumers have changed their traditional shopping habits.
5. More than 50% of consumers have ordered products online that they would normally purchase
at store.
6. Online shopping provides the consumers 24/7 service.
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5. To study impact of online shopping on economy during COVID-19.

Several social media platforms took advantage of higher online retail demand by adding more
commerce features, enabling shoppers of participating online retailers to browse and purchase
products without ever leaving the platform. These platforms are typically closely integrated with
ecommerce platforms so that ecommerce operators can easily promote their products in multiple
places.
In 2020, social commerce made up 3.4% of total ecommerce sales, and that percentage is
expected to continue rising.
However, though social platforms are offering more opportunity than ever to contribute to total
retail sales, it’s not just through on-platform shopping.
The majority of Millennial and Gen Z think social media platforms are better places to learn
about new products than online search.
eMarketer reports that in mid-2021 more than 80% of consumers reported buying a different
brand than usual — and that’s a trend that started early on in the pandemic. Today’s reasons are
typically around lower prices (65%) and out-of-stock products (51%).
Because of discounts offered by the e-commerce websites, the people who had lost their jobs
during pandemic were able to afford products from various brands at cheaper rate.
2.3 Data Analysis Tools:
Data analysis tools make it easier for users to process and manipulate data, analyze
the relationships and correlations between data sets, and it also helps to identify
patterns and trends for interpretation.
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CHAPTER 3
OBSERVATIONS
3.1 DATA ANALYSIS
Gender
Interpretation
Above Graph shows that out of total respondents i.e. 404, 63.9% respondents are
Male and 36.1% are Female.
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Age
Interpretation
Above graph shows that 64.1% respondents are between age group 20 to 30
years, 22.3% are less than 20 years, 10.4% are between 30 to 40 years and 3.2%
are above 40years of age.
Marital status:
Interpretation
The above graph makes it clear that maximum 79.5% respondents are single where
as 20.5% respondents are married.
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Education:
Interpretation
Above graph shows that maximum 56.7% respondents are graduated, 20.3% are
post graduated, 17.1% are educated up to 12th standard while remaining are
educated up to 10th .
Family income:
Interpretation
From the above graph it is cleared that maximum 39.6% respondents monthly
family income is Rs. 30,000 to Rs. 50,000, 23.8% respondents income is Rs.
50,000 to Rs. 1,00,000, 21% respondents earns Rs. 10,000 to Rs. 30,000, 10.6%
has income less than Rs. 10,000 while 5% earns above 1,00,000.
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Occupation:
Interpretation
The above graph makes it clear that maximum 59.9% respondents are
students while 24% are service working, 9.7% are business persons and %
are housewifes, % has other occupation and % are retired.
1)
Interpretation:
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From the above graph it is cleared that 57.9% respondents use electronic
gadgets while 37.4% uses both where as % uses only computer/laptops.
2)
Interpretation
The above graph shows that maximum 87.6% respondents are aware of online
shopping while 12.4% are not aware.
3)
Interpretation
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From the above graph it is cleared that maximum 88.4% respondents shop online
while 11.6% don’t shop.
4)
Interpretation
Above graph shows that maximum 56.2% respondents preferred both online as
well as offline shopping during lockdown, 30% of respondents preferred online
shopping while 13.9% respondents preferred offline shopping during lockdown.
5)
Interpretation
From the above graph it is cleared that maximum 52.2% respondents spends upto
5,000 money monthly on online shopping before COVID-19 while 25.5% don’t
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spend, 15.8% spends money from Rs.5,000 to Rs. 10,000 where as 6.7% spends
Rs.10,000 to 20,000 and 0.7% spends more than 20,000.
6)
Interpretation
Above graph shows that maximum 40.1% respondents spends upto 5,000 money
monthly on online shopping while 32.2% don’t spend, 21.5% spends money from
Rs.5,000 to Rs. 10,000 where as 5.9% spends Rs.10,000 to 20,000 and 0% spends
more that 20,000.
7)
Interpretation
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The above graph shows that maximum 44.6% respondents agrees that both online
and offline shopping are expensive, 34.2% says that offline shopping is expensive
while 21.3% says that online shopping is expensive.
8) category of online shopping you preferred
a)
Interpretation
From the above graph it is cleared that maximum 37.1% respondents preferred
fashion and accessories of online shopping both during 2019 and 2020, while
34.2% respondents preferred only in 2019 and 28.5% preferred during 2020.
b)
Interpretation
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Above graph shows that maximum 40.1% respondents preferred home furniture
and household products of online shopping both during 2019 and 2020, 30.9%
preferred during 2020 and 28.7% preferred in 2019.
c)
Interpretation
From the above graph it is clear that maximum 41.8% respondents preferred
electronic and ICT products of online shopping both during 2019 and 2020, 30.7%
preferred during 2020 and 27.2% preferred in 2019.
d)
Interpretation
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Above graph shows that maximum 44.3% respondents preferred cosmetic and
personal care of online shopping both during 2019 and 2020, 28.2% preferred in
2019 and 27.2% preferred during 2020 .
e)
Interpretation
From the above graph it is clear that maximum 44.1% respondents preferred food
and beverage of online shopping both during 2019 and 2020, 30% respondents
preferred in 2019 while 23% respondents preferred during 2020.
f)
Interpretation
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Above graph shows that maximum 41.1% respondents preferred travel and tourism
of online shopping in 2019, 33.7% respondents preferred both during 2019 and
2020 while 25% respondents preferred during 2020.
g)
Interpretation
From the above graph it is clear that maximum 46% respondents preferred Pharma
and health care products of online shopping both during 2019 and 2020, 32.4%%
respondents preferred during 2020 and 21.3% preferred in 2019.
9) element influences more for online purchase
a)
Interpretation
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According to the graph maximum 41.1% respondents agrees that fast and
convenient delivery influenced more for online purchase both in 2019 and during
2020, 31.4% says that fast and convenient delivery influenced more for online
purchase in 2019 and 27.2% says influence was more during 2020.
b)
Interpretation
From the above graph it is cleared that maximum 40.6% respondentsagrees that
product brand reputation influenced more for online purchase both in 2019 and
during 2020, 30.9% says that product brand reputation influenced more for online
purchase during 2020 and 28.2% says influence was more in 2019.
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c)
Interpretation
Above graph shows that maximum 41.8% respondents agreeswebsites users

friendliness influenced more for online purchase both in 2019 and during 2020,
29.2% says that websites users friendliness influenced more for online purchase
during 2020 and 28.7% says influence was more in 2019.
d)
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Interpretation
According to the graph maximum 41.6% respondents agrees that price influenced
more for online purchase both in 2019 and during 2020, 29.5% says that price
influenced more for online purchase in 2019 and 28.7% says influence was more
during 2020.
e)
Interpretation
From the above graph it is cleared that maximum 39.9% respondents agrees that
safety services influenced more for online purchase both in 2019 and during 2020,
33.9% says that safety service influenced more for online purchase during 2020
and 26% says influence was more in 2019.
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f)
Interpretation
Above graph shows that maximum 42.8% respondents agrees that place utility
influenced more for online purchase both in 2019 and during 2020, 29.2% says that
place utility influenced more for online purchase in 2019 and 27.7% says influence
was more during 2020.
10)
Interpretation
R.I.T. Rajaramnagar
The above graph makes it clear that maximum 66.8% respondents uses amazon,
64.4% respondents uses flipkart, 21.8% uses myntra, 15.3% uses snapdeal, 8.9%
uses limeroad, 7.4% uses nayka, 6.2% uses homeshop and 9.4% respondents uses
other online platform to buy products.
11)
Interpretation
From the above graph it is clear that maximum 57.2% respondents prefer online
shopping when it is needed, 23.8% respondents shop once in a month, 9.7%
respondents shop once every two week and 9.4% respondents shop online twice a
week.
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12)
Interpretation
Above graph shows that maximum 49.8% respondents uses phonepay, 45% are
google pay,31.2% are payment on delivary ,21.8% are paytm 14.1% are banking
cards, 9.4% are mobile banking , 7.4% are net banking, 3.7% are BHIM for
completing the online purchase.
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13)
Interpretation
The above graph shows that maximum 65.8% respondents agrees that hygiene was
maintained during delivery of products while 23% respondents were neutral and
11.1% respondents disagreed.
14)
Interpretation
According to the given graph it is clear that maximum 57.9% respondents agrees
that delivery of product was in time during COVID-19 while 23% respondents
were neutral and 19.1% respondents disagreed.
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15)
Interpretation
delivery charges rate increased during COVID-19, 32.2% respondents disagreed
while 20.3% respondents were neutral.
16)
Interpretation
Above graph shows that 58.9% respondents agrees that product variety is available
as compare to offline shopping where as 24.3% are neutral and 16.8% disagrees.
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17) Please indicate how strongly you agree with following statement
a)
Interpretation
From the above graph it is cleared that maximum 38.2% respondents agreed that
quality of product in online shopping is same as of offline shopping during COVID
19 while 28% strongly agreed, 18.3% disagreed the statement, 17.8% respondents
strongly disagreed where as 7.7% strongly agreed.
b)
Interpretation
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Above graph shows that maximum 36.6% respondents agrees that online shopping
gives as much as satisfaction as physical shopping during COVID-19 pandemic
where as 30% respondents were neutral, 16.3% disagreed and 6.7% respondents
strongly agreed.
c)
Interpretation
The above graph makes it clear that maximum 43.1% respondents agrees that
online shopping is more easy/ comfortable than physical shopping during COVID-
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19 pandemic while 26.2% were neutral, 14.6% respondents disagreed the statement
while 10.4% strongly agreed and 5.7% strongly disagreed
d)
Interpretation
The above graph interpret that maximum 37.4% respondents are neutral about to
shop more often online after COVID-19 where as 32.4% agrees, 12.9% disagreed
the statementwhile 10.6% strongly agreed and 6.7% strongly disagreed.
e)
Interpretation
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From the above graph it is cleared that maximum 34.9% respondents agreed to
purchase online only essential products than luxurious products while 28.7% are
neutral, 13.6% disagreed the statement where as 12.1% strongly agreed and 10.6%
strongly disagreed.
f)
Interpretation
R.I.T. Rajaramnagar
Above graph shows that maximum 34.9% respondents are neutral about preferring
local market than online while 28.5% agreed. 17.3% disagreed the statement
where as 10.6% strongly agreed and 8.7% strongly disagreed.
g)
Interpretation
The above graph makes it clear that maximum 37.1% respondents agrees to
continue online shopping after COVID-19 with same rate where as 28.5% are
neutral, 14.1% respondents disagreed the statement while 10.6% strongly agreed
and 9.7% strongly disagreed.
h)
Interpretation
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The above graph interpret that maximum 33.7% respondents agreed to use equally
both physical shop and online shopping where as 31.4% are neutral, 15.1%
respondents strongly agreed the statement while 13.1% disagreed and 6.7%
strongly disagreed.
i)
Interpretation
From the above graph it is cleared that maximum 34.4% respondents are neutral
about to postpone larger expenditure where as 27.5% agreed, 17.6% respondents
disagreed the statement while 11.1% strongly agreed and 9.4% strongly disagreed.
18) Opinion about -why people avoid online shopping in COVID 19
a)
Interpretation
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According to the graph maximum 30% respondents agrees that they avoid online
shopping in COVID-19 because of fear of/No trust on transaction security where
as 29.5% were neutral, 16.6% respondents disagreed the statement while 14.6%
totally agreed and 9.4% totally disagreed.
b)
Interpretation
Above graph shows that maximum 34.4% respondents are neutral that they avoid
online shopping in COVID-19 because of fear of/No trust on security of personal
information where as 29% agreed,14.4% disagreed the statement where 13.9%
totally agreed and 8.4% totally disagreed.
c)
R.I.T. Rajaramnagar
Interpretation
From the above graph it is cleared that maximum 30% respondents are neutral that
they avoid online shopping in COVID-19 because of fear of/No trust on online
service where as 27.5% agreed, 17.8% disagreed the statement where 16.1% totally
agreed and 8.7% totally disagreed.
d)
Interpretation
According to the graph maximum 31.2% respondents agrees that they avoid online
shopping in COVID-19 because of physical touch of product was not possible
while selection where as 26.7% were neutral, 22% respondents totally agreed the
statement while 11.6% disagreed and 8.4% totally disagreed.
e)
R.I.T. Rajaramnagar
Interpretation
Above graph shows that maximum 30.4% respondents agrees that they avoid
online shopping in COVID-19 because of lack of knowledge where as 25.2% were
neutral, 20% disagreed the statement where 12.4% totally agreed and 11.9% totally
disagreed.
f)
Interpretation
they avoid online shopping in COVID-19 because of lack of technology where as
24% were neutral, 20.8% disagreed the statement where 17.1% totally agreed and
10.4% totally disagreed.
R.I.T. Rajaramnagar
g)
Interpretation
According to the graph maximum 32.9% respondentsagrees that they avoid online
shopping in COVID-19 because of lack of internet where as 25.5% were neutral,
20.5% disagreed the statement where 12.6% totally agreed and 8.4% totally
disagreed.
h)
Interpretation
Above graph shows that maximum 35.4% respondents agrees that they avoid
online shopping in COVID-19 because of easy availability of local
market/preference to regular physical sellers where as 27.5% were neutral, 14.4%
disagreed the statement while 17.3% totally agreed and 5.4% totally disagreed.
R.I.T. Rajaramnagar
i)
Interpretation
The above graph interpret that maximum 29.5% respondents agrees that they avoid
online shopping in COVID-19 because of lack of money where as 27.5% were
neutral, 17.6% disagreed the statement where 15.6% totally agreed and 9.9%
totally disagreed.
R.I.T. Rajaramnagar
3.2 OBSERVATIONS AND FINDINGS
1) 63.9% respondents are Male
2) 64.1% respondents are between age group 20 to 30 years

3) 79.5% respondents are single
4) 56.7% respondents are graduated
5) 39.6% respondents monthly family income is Rs. 30,000 to Rs. 50,000
6) 59.9% respondents are students
7) 57.9% respondents use electronic gadgets
8) 87.6% respondents are aware of online shopping
9) 8.4% respondents shop online
10) 56.2% respondents preferred both online as well as offline shopping during lockdown
11) 52.2% respondents spends upto 5,000 money monthly on online shopping before
COVID-19
12) 40.1% respondents spends upto 5,000 money monthly on online shopping
13) 44.6% respondents agrees that both online and offline shopping are expensive
14) 37.1% respondents preferred fashion and accessories of online shopping both during
2019 and 2020
15) 40.1% respondents preferred home furniture and household products of online shopping
both during 2019 and 2020
16) 41.8% respondents preferred electronic and ICT products of online shopping both during
2019 and 2020
17) 44.3% respondents preferred cosmetic and personal care of online shopping both during
2019 and 2020
18) 44.1% respondents preferred food and beverage of online shopping both during 2019 and
2020
19) 41.1% respondents preferred travel and tourism of online shopping in 2019
20) 46% respondents preferred Pharma and health care products of online shopping both
during 2019 and 2020
21) 41.1% respondents agrees that fast and convenient delivery influenced more for online
purchase both in 2019 and during 2020
R.I.T. Rajaramnagar
22) 40.6% respondentsagrees that product brand reputation influenced more for online
purchase both in 2019 and during 2020
23) 41.8% respondents agreeswebsites users friendliness influenced more for online purchase
both in 2019 and during 2020
24) .6% respondents agrees that price influenced more for online purchase both in 2019 and
during 2020
25) 39.9% respondents agrees that safety services influenced more for online purchase both
in 2019 and during 2020
26) 42.8% respondents agrees that place utility influenced more for online purchase both in
2019 and during 2020
27) 66.8% respondents uses amazon
28) 57.2% respondents prefer online shopping when it is needed
29) 49.8% respondents uses phonepay
30) 65.8% respondents agrees that hygiene was maintained during delivery of products
31) 57.9% respondents agrees that delivery of product was in time during COVID-19
32) 47.7% respondents agrees that delivery charges rate increased during COVID-19
33) 58.9% respondents agrees that product variety is available as compare to offline shopping
34) 38.2% respondents agreed that quality of product in online shopping is same as of offline
shopping during COVID 19
35) 36.6% respondents agrees that online shopping gives as much as satisfaction as physical
shopping during COVID-19 pandemic
36) 43.1% respondents agrees that online shopping is more easy/ comfortable than physical
shopping during COVID-19 pandemic
37) 37.4% respondents are neutral about to shop more often online after COVID-19
38) 34.9% respondents agreed to purchase online only essential products than luxurious
products
39) 34.9% respondents are neutral about preferring local market than online
40) 37.1% respondents agrees to continue online shopping after COVID-19 with same rate
41) 33.7% respondents agreed to use equally both physical shop and online shopping
42) 34.4% respondents are neutral about to postpone larger expenditure
R.I.T. Rajaramnagar
43) 30% respondents agrees that they avoid online shopping in COVID-19 because of fear
of/No trust on transaction security
44) 34.4% respondents are neutral that they avoid online shopping in COVID-19 because of
fear of/No trust on security of personal information
45) 30% respondents are neutral that they avoid online shopping in COVID-19 because of
fear of/No trust on online service
46) 31.2% respondents agrees that they avoid online shopping in COVID-19 because of
physical touch of product was not possible while selection
47) 30.4% respondents agrees that they avoid online shopping in COVID-19 because of lack
of knowledge
of technology
49) 32.9% respondentsagrees that they avoid online shopping in COVID-19 because of lack
of internet
50) 35.4% respondents agrees that they avoid online shopping in COVID-19 because of easy
availability of local market/preference to regular physical sellers
of money
R.I.T. Rajaramnagar
CHAPTER NO. 4
Discussion
Shopping behaviors amongst Indian consumers has evolved during the ongoing COVID-19
pandemic. During the early stages, a large number of Indian consumers were either in
containment zones or there were limited options available for making their necessary and
discretionary purchases. This led to consumers trying new channels, products and brands, which
in turns has resulted in changes to consumer’s shopping habits and their path to purchase.
42% of Indian urban active internet users are shopping online during the COVID-19 pandemic,
with nearly half of those being first-time online shoppers.
One of the main benefit of online shopping on environment is that it reduces carbon
footprints.
Impact of COVID 19 on:
Demand of customer:
COVID-19 affected largely on demand of customer regarding online shopping. The demand for
online shopping decreased during lockdown while the number is still a step below.
Unemployment:
During COVID-19, office staff as well as delivery staff lost their jobs. Home delivery was
strictly closed during the lockdown. As a result many employees lost their jobs.
Suggestions
°Make it easy for customers to contact you, get a quote or sign up for email.
°Offer live chat.
° new trending product categories
° Turn Social Proof into Trust
R.I.T. Rajaramnagar
CHAPTER NO.5
SUMMARY AND CONCLUSION

In India, Electronic buying will be bright in the coming time. After COVID-19 in India,
attitude towards online shopping is getting better. It will be very helpful in stopping
panic of spreading the Corona from person to person. The Covid-19 pandemic has
encouraged online shopping activities of consumers more active. Now a day, E-shopping
is become a better source in this situation of Corona virus, and E-retailers
supply products that are normally purchased in the supermarket by consumers
R.I.T. Rajaramnagar
BIBLIOGRAPHY
Referances :
https://en.wikipedia.org/wiki/Online_shopping
https://www.limeroad.com/
https://accountlearning.com/advantages-disadvantages-online-shopping/
https://www.coursehero.com/file/pp6lme/What-is-traditional-shopping-Traditional-
shopping-is-a-method-of-buying-a/#:~:text=Traditional%20shopping%20is%20a
%20method%20of%20buying%20a%20product%20by,store%20in%20a%20nearby
%20mall.
https://en.wikipedia.org/wiki/Coronavirus
References:
1) Aziz-Ur-Rehman, Muhmmad Kashif, Muhammas Kashan Javed (2020).

International journal of medical science in clinical research and review. ISSN :
2581-8945 . Volume 03.Issue 04 (July-Aug) 2020.
2) Journal of economic studies. Pg.no : 267-280. Volume 18 /No : 03 (2020).
3) Journal of Business Research. PMCID: PMC7269931. PMID: 32536735.
4)Anupam Sharma, Deepika Jhamb, Academy of Marketing Studies Journal.

Print ISSN : 1095-6298. Online ISSN: 1528-2678. Volume 24
ANNEXURE
Google form link:
R.I.T. Rajaramnagar
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1FAIpQLSevEbr8qdLSYrBta9UD2sryQXA3iiomklKBFuyyCbcz2yMu4w/
viewform
R.I.T. Rajaramnagar

The Impact of Air Pollution

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Shivaji University, Kolhapur.

SHIVAJI UNIVERSITY, KOLHAPUR

Under the Guidance of

A STUDY ON IMPACT OF COVID-19 ON ONLINE SHOPPING IN

1) RIYA BHARAT PATEL-2045071

Under the Guidance of

SHIVAJI UNIVERSITY, KOLHAPUR

Subject Teacher HOD-BBA (R.I.T. RAJARAMNAGAR)

We, undersigned students of BBA-II:

kind support and assistance while furnishing the required information.

We also express my gratitude and thanks to Dr. Pratibha A. Jagtap and

guidance as well as healthy criticism throughout resulting works. Their able

discussion has helped us tremendously to be the most fulfillment of this project.

1) RIYA BHARAT PATEL-2045071

Chapter CHAPTER Page

1. INTRODUCTION TO THE STUDY

5. SUMMARY AND CONCLUSION

Online Shopping Traditional

 What is Online shopping :

 Evolution of online shopping in India:

15 Jan 2007  Flipkart!!( nobody knew it would grow so BIG)

1 Jan 2010  Niche websites likeYebhi , gadgetsguru, myntra, iBibo, makemytrip,

Types of online shopping:

Product of online shopping:

Top 8 online websites:

Other Online Shopping websites:

 Advantages &Disadvantages online shopping :

1) More control. 1)Spending too much time .

2) Easy price comparison. 2)Returns can be complicated.

3) No crowds. 3)You don’t know exactly what you’re getting.

4) No sales pressure . 4)Unfriendly scammy, or complicated

5) `Quicker to find products. 5)Delay in receiving the items.

6) Easy to compare and find cheaper 6)Interior products.

7) Saves times. 7)Shipping charges.

8) Access to wider range of products 8)Delivery issues.

• What is traditional shopping :-

Traditional shopping is a method of buying product by going to a store.It is a way like we go

 Mode of online payments :-

Impact of COVID-19 on e-commerce:

COVID-19 has changed the online shopping:

1. Pay attention to the network

2. Select apps with care

4. Be careful of unknown online storesI

1.2 • OBJECTIVES OF THE STUDY :-

1. To study the impact of COVID-19 disease on human mankind.

2. To study consumer behavior while online shopping.

3. To study impact of COVID-19 on online shopping in lockdown situation.

4. To study the performance of online shopping after and before pandemic.

5. To study impact of online shopping on economy during COVID-19.

1.3HYPOYHESIS OF THE STUDY:-

There is overall impact of COVID-19 on performance of online shopping.

1.4 SCOPE OF THE STUDY

Conceptual scope is limited to the concept of online shopping.

Geographical Scope is limited to Citizen in Sangli district.

Analytical scope is limited to use of Tables, Bar Charts, percentage.

1.5 Literature Review:

article contains information whether coronavirus is forcing people to do online

online in future after the pandemic is over.

Journal of economic studies. Pg.no : 267-280. Volume 18 /No : 03 (2020).

Journal of Business Research. PMCID: PMC7269931. PMID: 32536735. The

the habits are changed according to the situations.

Academy of Marketing Studies Journal. Print ISSN : 1095-6298. Online ISSN: