Table of contents

Introduction to Plan

Product/service Descriptions

General Descriptions

Key Features

Main Benefits

Competitors’ Offerings

Competitive Assessment

Marketing strategies, sales plans and projections

Marketing/sales plans & resouces

90-day and 6-Month plans

Operational plans

Store Support and Management

Plan for Our Foot-print

Introduction to Plan

Introduction

RJ Star and Javed come with a vast amount of knowledge around the retail industry and strong
financials. We have a “can-do” attitude and strive to be the best at everything we do. We are business
that believes in working hard to provide excellent customer satisfaction, which we feel, ultimately leads
to success. We are highly motivated with strong business acumen to succeed while continuing to strive
for exponential growth beyond our initial goal.

Proposed Markets

Our Objective is to open one additional location per year around Tampa and the surrounding are with
the potential to expand into other cities. Our target is conservative, but we are willing to escalate
growth as long as we can maintain company health.

Management

I will remain as primary owner and operator of the new doors. I will rely on trained members of my staff
and management team to help hire and train additional staff to be knowledgeable on current products
and promotions. Give the tools needed so they can excel in customer service and maintaining
relationships for repeat customers. This would also help maintain the culture of our enterprise which
has contributed greatly to our success so far in other areas. Hire a DM (District Manager) to help assist in
the new stores

Every location will have store manager.

Utilize online recruiting to hire successful staff (Hire Well Now via UM Wireless Master Agent).
Products/service Descriptions

We will offer approved, new wireless devices, airtime and appropriate accessories.

General Descriptions

The store will stock cellular phone, charges, cases, screen protectors and other additional cell phone
related accessories.

Key Features

During my time as retailer, my dedication to excellent customer service has created a very large and
highly loyal customer base. I treat my customers fairly and with respect and in return they continue to
visit my shop frequently. I expect the same results with each store as I expand. Provide excellent
customer service

Use Sprint’s-Ready Now approach

Continuing education for FLP’s to better assist our clients.

Grow and maintain a referral network of customers

Build store advocates to increase awareness and activations

Platinum Selling will ensure a longer and happier customer

Higher-end device

Family Plans

$ 50 plans

$ 60 plans

Port-ins

Conversion

Respond rapidly to customer problems with product or plan and escalate issues when needed.

Main Benefits

My staff and I have dedicated ourselves to top-level service and support. With the knowledge and
processes developed over time, I believe that we can excel in bringing and keeping new business.