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Potential Critical Success Factors Commo
Potential Critical Success Factors Commo
iwaah, Anane, Appiah, & Opoku-Ware, prudent lending standards and prescribes
2014; GhIPSS, 2015). reporting requirements.
This study is, however, aimed at providing
a model to help improve project success 2.2 The Nature of Growth in the
rates in the banking sector of Ghana. It Banking Sector
seeks to achieve that by identifying and
analyzing the potential Critical Success The past few years have seen a phenome-
Factors (CSFs) that are specific to projects nal growth in the Ghanaian banking sec-
in banking which would inform project tor. Ghana’s financial sector, according to
planners in project formulation, guide in the Bank of Ghana (BoG), is well capital-
planning, and improve project implemen- ized, very liquid, profitable and recording
tation efficiency which could lead to cost strong asset growth. The total banking
reduction. This study supports the call for system assets at the end of December, 2013
the development of an appropriate frame- increased to GH¢36.17 billion (approxi-
work for the management of projects in mately US$13.18billion) from GH¢27.2
the banking sector of Ghana. billion (approximately US$9.91 billion)
at the end of December, 2012 (BoG, 2013;
Price waterhouse Coopers, 2014). The
2.0 THE BANKING SECTOR IN banking sector has emerged from severe fi-
THE GHANAIAN ECONOMY nancial and reputational damage resulting
from economic recession and government
debt in the 1980s and 90s, when Ghana-
2.1 Summary of Banking Activities ian banks and other financial institutions
stopped lending to the private sector.
Banks are institutions that match up The Bank of Ghana has licensed 30 com-
savers and borrowers, and help ensure mercial banks to provide a full range of
that economies function smoothly (IMF, commercial and retail banking services
2012).A Bank is an organisation usually in Ghana (BoG, 2014).The Bank has also
a corporation, charted by a state or federal pursued other initiatives towards deregu-
government, which does most or all of lating the banking sector, which have had
the following: receives demand and time the effect of increasing competition. These
deposit, honours instrument drawn on initiatives include introducing universal
them, and pays interest on them; discount banking in 2002, an open licensing sys-
notes, makes loans, and invest in securities; tem of banks, modernizing the payments
collects checks, draft, and notes; certifies system, and establishing a central securi-
depositor’s checks; and issues draft and ties depository.
cashier’s checks (WebFinance, 2014;
Investor Words, 2015). Universal banking involves the removal
of restrictions on banking activity to al-
In Ghana, the business of banking is spelt low banks so licensed to choose the type
out in the Banking Act, 2004 (BoG, of banking services they would like to of-
2004). It sets out minimum capital re- fer in line with their capital, risk appetite,
quirements, defines capital adequacy and and business orientation. It removes for
instance, the monopoly that was given dents in Ghana revealed that mobile bank-
to commercial banks in the area of retail ing was compatible with the life styles of
banking. many undergraduate students who are
frequent users of mobile phone devices.
It reflected current trends of many banks
2.3. Competition and the current in Sub Saharan Africa adopting mobile
trends within the Banking Sector phone banking innovations to promote
Competition among banks in Ghana has their services (Dzogbenuku, 2013).
become very intense since 2000, more Noteworthy also, is that Barclays Bank
especially after the introduction of uni- has been the first bank in Ghana to in-
versal banking leading to competition in troduce deposit taking ATMs. Customers
services, money transfer, new technology and the general public can deposit monies
and stakeholder interest (Hinson, Mo- with the institution outside normal work-
hammed, & Mensah, 2006). The current ing hours using some 30 deposit taking
trend of the banking system is that many ATMs (MyJoyonline, 2013).
of the banks have recently introduced
SMS services where customers can access In line with the government’s declara-
real-time banking services from their mo- tion of the private sector as the engine of
bile phones. A recent study on the attrib- growth, many banks have opened desks
utes that influence the adoption of mobile for Small and Medium Scale Enterprises
banking innovation among university stu- (SME) to provide special financing and
support for them (BoG, 2008).
Table 1: Summary of literature reviews on critical success factors (CFS) adapted from Ofori (2013)
Table 2: New Critical success factors (CFS) derived from exploratory survey
Critical Success Factors
1 Improper feasibility study
2 Inadequately defined task
3 Ineffective Monitoring and Control
4 Improper Definition of Specification
5 Lack of user Involvement
6 Ineffective project management techniques
7 Unrealistic requirements
8 Lack of an effective project management plan
9 Delays in release of payment of funds
10 Lack of commitment to project
11 Top management support
12 Bureaucratic procurement process
African Journal of Management Research (AJMR)
41 Potential Critical Success Factors Amponsah & Hansen-Addy
3.4 Ghanaian studies on Critical More recently, also, Ofori (2013) identi-
Success Factors (CSFs) fied top management support, effective
communication, clarity of project purpose
Ghanaian studies on project performance and goals, and stakeholder involvement as
focused on CSFs include a study conduct- critical factors that contribute to the suc-
ed by Ahadzie and Badu (2011) to de- cess of projects in Ghana. He recommend-
termine success indicators for Self-build ed that documentation and dissemination
houses in Ghana. Their analyses revealed of CSFs and best practices can improve the
that: adequate ventilation for thermal quality of project management in Ghana.
comfort (ranked no. 1), health and safety
in the home (ranked no.2), quality of ma-
terials (ranked no. 3), quality of workman- 4.0 RESEARCH
ship (ranked no. 4) and adequate daylight METHODOLOGY
into rooms ranked (no. 5) are the main de-
terminants of success in Self-build hous-
es. The criteria cost and time received the 4.1 Approach Adopted
lowest rankings of 10th and 11th respec-
This research sought to identify and ana-
tively suggesting that while these tradi-
lyze the potential CSFs that are common
tional measures could be very important,
and specific to projects that are carried
in the long term they are not issues that
out in the Banking sector of the Ghanaian
Self-build homeowners might be particu-
economy.
larly concerned about.
The study employed both quantitative
Similarly, an Adinyira et al.(2012) study
and qualitative research techniques in its
sought to establish critical success crite-
approach. The research was carried out in
ria for Public Housing Building Projects
two phases. The first phase of the study
(PHBP) in Ghana. Results from this study
took a qualitative approach; an explorato-
indicated that the major underlying fac-
ry study to solicit/prove/confirm project
tors for critical project success criteria
managers’ perceptions in relation to pro-
for public housing projects in Ghana are:
ject CSFs gathered from literature review.
‘Time, Cost and Quality Management’,
The exploratory survey was conducted
‘Satisfaction, Health and Environmental
among project managers to measure per-
Safety’, ‘User Affordability and Design
ceptions of the degree of influence of pro-
Consideration’ and ‘Cost of Individual
ject success factors listed from a review of
Units and Technology’.
the literature. The essence of the approach quantitative approach was employed in
was to contextualize the ‘westernized’ and this case because of the statistical analysis
‘theorized’ success factors of projects listed that was used for the independent variable
from literature from the point of view of (project CSF) and the dependent variables
the Ghanaian project manager (See Table (project success criteria).
1). The survey instrument by virtue of the
type of research was structured and semi An analytical correlation design was used
structured to allow the project managers for this research. A sampling model was
to add to the initial list and then rank ac- employed to collect data for the measure-
cording to the most significant factors in- ment of variables. A multiple regression
fluencing project success. The new list of analysis was conducted to determine the
18 Critical Success Factors obtained from degree of correlation between independ-
the survey participants, informed the de- ent variables (CSF) and dependent varia-
sign of the survey instrument for the sec- bles (project success criteria) at this stage
ond phase of the study (See Table 2). of the study. Interpretations and conclu-
sions were drawn from the analysis of data.
The second phase of the study was a quan- Table 3 describes the research approach
titative approach; an analytical survey adopted.
to test the hypotheses of the research. A
Table 3: Research approach
Phase I
STAGE 1 Observation and Literature Review leading to Problem Clarification
STAGE 2 Hypotheses Formulation leads to the definition of research questions
STAGE 3 Development of Project Criteria Factors and a List of ‘theorized’ Project
CSFs gathered from the Literature Review (see Table 1)
Exploratory Survey of 60 Project Practitioners from 20 organisations to
STAGE 4 validate/prove/confirm/add to the ‘theorized’ Project CSFs
STAGE 5
Development of Final 18 Project Critical Success Factors (CSFs) for phase
II (see Table 2)
Phase II
STAGE 1 Development of Quantitative Survey Instrument for data collection
(Analytical
Survey)
STAGE 2 Data Collection Activities
STAGE 3 Data Inputting and Analysis
STAGE 4 Interpretations and Conclusions
4.2 Research Questions and which led to hypotheses of the study. The
Hypothesis hypotheses served to guide the direction of
the study, helped to identify the facts that
The research questions were derived from may be relevant, and provided a frame-
the problem statement and purpose,
work for organizing conclusions resulting being ‘most important’. In addition, data
from the study. was collected representing three project
success dimensions: achievement of pro-
ject management objectives; the achieve-
4.2.1 Research Question ment of customer benefits; and then the
Are there certain specific critical factor(s) achievement of benefits to organisation
perceived by Project Management Practi- measured in percentage from the original
tioners (PmPs) as having most significant plan on a scale of 1 to 5 (1 being ‘failed
impact on success of Projects in the Bank- to achieve any’, and 5 being ‘achieving all
ing sector of Ghana? performance targets’).
Success variable. Then, the 18 project fac- Project Success Criteria for the Banking
tors are ranked by their impact on project sector was measured. Therefore, CSFs were
success. This calculation is repeated three identified by comparing the linear coeffi-
times for all success indices. The impact of cients resulting from multi-variable linear
each of the 18 Project Factors on the three regressions.
Table 7: Multivariate analysis of Project Critical Success Factors and Project Success
Measures
Type III
Source Dependent Variable Sum of Df Mean F Sig.
Square
Squares
How do you rate the overall success
Effective- of the project using achievement of
ness Project Goal, Customer Benefits and 1.140 1 1.140 14.243 .000
Benefit of Performance Organisation
How do you rate the achievement of
Involvement Customer benefiting from the project 15.722 1 15.722 109.865 .000
(satisfaction, impact, loyalty)
How do you rate the achievement of
Performance Organisation’s benefit 2.153 1 2.153 7.063 .010
(Profit, Market share or Growth)
How do you rate the overall success
Defined of the project using achievements of 4.172 1 4.172 52.137 .000
task Project Goal, Customer Benefits and
Benefit of Performance Organisation
Project How do you rate the achievement of
manage- the project goals (Cost, Time, Perfor- 3.775 1 3.775 16.943 .000
ment mance)
How do you rate the achievement of
Customer benefiting from the project .806 1 .806 5.633 .021
(satisfaction, impact, loyalty)
Require- How do you rate the achievement of
the project goals (Cost, Time, Perfor- 3.436 1 3.436 15.424 .000
ment mance)
How do you rate the overall success
Define of the project using achievement of .706 1 .706 8.823 .004
specific Project Goal, Customer Benefits and
Benefit of Performance Organisation
How do you rate the overall success
Feasibility of the project using achievement of 3.566 1 3.566 44.564 .000
study Project Goal, Customer Benefits and
Benefit of Performance Organisation
5.2 Overall Success of Projects customer benefits; and then the achieve-
ment of benefits to organisation.
The overall success refers to the combi-
nation of the three success criteria used. The achievement of benefits to organisa-
These are the achievement of project man- tion performing project had a mean val-
agement objectives; the achievement of ue of 3.19. With regard to achievements
of project management objectives the
mean value was 3.28.No respondent from 6.2 Critical Success factors (CSFs)
the Banking sector indicated that a pro- common to Banking projects
ject failed to achieve any of project man-
agement objectives. In other words, this The 18 Project Factors listed were re-
sector recorded zero percent and failed to gressed with the project success criteria.
achieve any project management objec- Results indicated that 7 factors were sig-
tives which is highly commendable. 6.4 nificantly correlated. These are: Improper
percent of the respondents indicated that Feasibility Study, Inadequately Defined
their projects achieved all project manage- Task, Ineffective Monitoring and Control,
ment objectives. Improper Definition of Specification, Lack
of User Involvement, Ineffective Project
Management Techniques, and Unrealistic
Requirements.
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