Professional Documents
Culture Documents
(Established under Karnataka Act No. 16 of 2013) 100-ft Ring Road, Bengaluru – 560 085, Karnataka, India
Submitted by:
Shrikar P. Chalam
(PES1UG20BB117)
Submitted to:
Dr. Savitha
Assistant Professor
PES University
DECLARATION
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I, Shrikar P. Chalam, hereby declare that the study report entitled,
Faculty of Management and Commerce, and is being submitted in partial fulfilment of the
requirements for completion of IV semester course work in the program of Study BBA at
PES UNIVERSITY
PLACE: Bangalore
DATE:
ACKNOWLEDGEMENT
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I am extremely humble in expressing my gratitude to my university for granting
me this opportunity to do my project on understanding investors awareness. It has
given me immense exposure and has helped me understand the factors that are
behind an investor’s decisions and behaviour.
I would like to thank my internal guide, Assistant Professor Dr. R Savitha and
our Head of Department Prof. Priya Vaz, for supporting and guiding me
throughout this mini project.
Thanking You,
SHRIKAR P. CHALAM
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Table of Contents
Suggestions
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CHAPTER I
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1.1: Introduction and Industry Profile
A NFT is an advanced testament (a "token") that remembers one as the proprietor
of a computerized record that has no equivalent to it (it is "non-fungible"). These
declarations are made ("printed") and sold on blockchain - a similar innovation
behind cryptographic forms of money. It additionally tracks exchanges to forestall
fake, with Ethereum being the most famous NFT blockchain. An NFT, then, is
destined to be exceptional: regardless of the number of computerized duplicates
there are - MP3, JPEG, and so on - there is only one "unique" record. Basically, a
NFT proprietor purchases possession freedoms.
The worldwide non-fungible tokens market was esteemed at $250 million out of
2020 and is assessed to appreciate with a roaring CAGR somewhere in the range
of 2021 and 2026.
deal. NFT collectibles market will increment significantly as fan commitment will
increment. For example, NBA's Top Shoot blockchain result of LeBron James
feature sold for $200,000. The Metaverse, virtual land, exchanging will extensively
increment during the conjecture time
get the responsibility for character which later can be placed up at a bargain on
different commercial centre (Rarible, OpenSea, and so forth.).
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Computerized Art and Gaming NFTs will add to the most extreme portion of NFTs
exchanges. In Gaming all the more explicitly and up to this point, any in-
application buys or virtual money purchased in allowed to-mess around couldn't
be removed, re-utilized, exchanged, or utilized in alternate ways across games or
stages. All in all, they were transient consumable products. With NFTs, anything
purchased in the games will really have a place with proprietor. As purchased
resource will be enlisted on the client's name. Every resource is extraordinarily
recognizable, can have a provable predetermined number of duplicates and can be
moved between clients, without requesting the authorization from the engineer. Far
better, it can likewise be moved external the game, put available to be purchased
on a commercial center or even utilized inside another game, giving additional
utility and interactivity across different games.
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Attributable to this reason it is assessed that advanced craftsmanship will add to
the extensive measure of worldwide non-fungible market
• Primary market/sale
• Secondary market/sale
Primary market/sale is determined by the first and original sale of an asset and
secondary market/sale is determined by the sale of the asset occurring after the
initial primary market sale.
As of now, the advanced workmanship and sports portions adds to the most
extreme portion of the essential market. As computerized specialists are becoming
mindful of the Non-Fungible Tokens and the idea of responsibility for advanced
workmanship, they are putting their computerized craftsmanship available to be
purchased on different NFT commercial centres. Attributable to this reason the
essential market of advanced craftsmanship is assessed to develop impressively
during the estimate time frame. In the meantime, the optional market will keep on
leftover extremely restricted as work of advanced workmanship is considered as a
holding resource by the purchaser for getting great ROI over the long haul. Sports
fragment is quickly picking up speed as sports ventures are understanding the
capability of blockchain advances. Expanded chances to build the fan commitment,
enamour supports and connect with into the worldwide market. For example, in
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the midst of COVID-19 pandemic, in year 2020 Sorare; a dream round of soccer,
where players purchase, sell, exchange, and deal with a virtual group with
advanced player cards; noticed an offer of $5.7 million (US). The essential market
of sports portion is noticing an upsurge however before long the games section is
assessed to arrive at a development point and now the NFT market of sports will
be driven by auxiliary deals market.
The gaming section right now is in its full-grown state as more than 75 % of the
exchanges are made on the optional market. Yet at the same time the gaming
market actually has critical development potential. The collectibles portion has
additionally arrived at its development state, yet not at all like gaming fragment
the collectibles section tokens are given fundamentally on the essential market i.e.,
around 70% of the all-out collectible's deal and exchange on optional market is
generally not many.
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Digital currencies are utilized for NFT exchanges since it is a fake resistant
exchange and every one of the exchanges are transferred on a public record. This
record guarantees that every one of the exchanges between the "advanced wallet"
can compute an exact equilibrium. This large number of exchanges are checked by
the digital money supplier to ensure that the coins utilized are possessed by the
high-roller. This guarantee got computerized exchange encryption and "brilliant
agreements" that makes the element practically unhackable and drained of
extortion.
Regional Analysis
In Europe, France is humming with NFT new companies in the midst of this
pandemic. In March 2021, NFT start-up Arianne, which guarantees responsibility
for extravagance products, brought €9m up in VC. That came only fourteen days
after NFT-based dream football stage Sorare raised a €40m round of VC drove by
International A-rundown financial backers like Benchmark and Accel.
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In Asia, Indian organization WazirX, the nation's Bitcoin and cryptographic money
trade and exchanging stage, reported that it will send off a non-fungible tokens
(NFT) commercial centre for Indian specialists and makers for the sale of their
advanced resources and procure sovereignties. NFTs are turning into a pattern in
China yet the Chinese workmanship market has an incredibly unfortunate
comprehension of crypto craftsmanship, and Chinese NFT specialists have a great
deal of catchup work to do contrasted with its western partners. Also,
additionally, the effect of Chinese guidelines, which are especially tough with
regards to the crypto space.
The Covid-19 pandemic has constrained populaces into a more inactive way of life
because of summed up lock-downs across the world. These populaces, of any age
and of all starting points, have needed to observe options for social collaboration
whose control had denied them. In this way, these clients turned out to be essential
for different web-based Metaverses stage to increment social communication and
to get openness of NFTs. For example, AxieInfinity, an advanced pet universe on
blockchain, has drawn in a huge number of rookies to blockchain innovation from
emerging nations who were searching for new revenue streams during the Covid
pandemic. As per NonFungible.com; in 2020 the NFT market became by 299%
when contrasted with 2019.
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1.2: Company Profile
In 2017 the world saw the introduction of CryptoKitties. Interestingly, the world
encountered a decentralized application based on blockchains yet targeted towards
a standard crowd.
Interested by the development that was shaping, Devin Finzer and Alex Atallah
joined early adopter networks in Discord and began conversing with clients. With
the OpenSea beta send off in December 2017, the principal open commercial center
for any non-fungible token on the Ethereum blockchain was conceived.
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commercial centre settled in New York City. The organization was established by
Devin Finzer and Alex Atallah in 2017.OpenSea offers a commercial centre taking
into account non-fungible tokens to be sold straightforwardly at a decent cost, or
through a bartering, in view of the Ethereum ERC-721 norm and the layer-2 scaling
answer for Ethereum Polygon.In 2021, following an uplifted interest in non-
fungible tokens, the organization's income came to $95 million in February 2021
and $2.75 billion in September of that year. By January 2022, the organization had
been esteemed at $13.3 billion and has been viewed as the prevailing non-fungible
symbolic commercial centre.
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History
In December 2020, OpenSea reported that any client can mint NFTs on its
foundation free of charge. Afterward, in March 2021, OpenSea reported NFT
assortments would never again require OpenSea's past endorsement to be recorded.
This choice was subsequently condemned for permitting widespread NFT
copyright infringement on the platform.
On September 17, 2021, OpenSea delivered an application for Android and iOS.
The application takes into consideration perusing the commercial centre, yet not
trading NFTs.That very month, OpenSea conceded that a representative occupied
with insider exchanging. OpenSea's Head of Product accumulated NFTs not long
before they were highlighted in the homepage.
In January 2022, Twitter declared that it would utilize OpenSea's API to allow
individuals to make hexagonal moulded profile photos of their NFTs.That month,
OpenSea obtained Ethereum wallet-producer Dharma Labs, and OpenSea repaid
clients about $1.8 million after a UI bug permitted clients to purchase more than
$1 million worth of NFTs at a discount.
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On January 27, 2022, OpenSea reported it would restrict the number of NFTs a
client can make utilizing the free printing tool. The next day, OpenSea switched
the choice following client kickback and later conceded that 80% of NFTs made
with the device were literary theft or spam.
On February 19, 2022, a few clients started to report that a portion of their NFTs
vanished. OpenSea later uncovered a phishing assault had occurred on its
foundation through an adventure in the Wyvern Platform. The organization denied
bits of hearsay the wellspring of
the robbery was their site, its posting frameworks, messages from the organization,
or an updated agreement system. On February 20, 2022, news announcing asserted
that $1.7 million in NFTs had been taken in the phishing attack.
In March 2022, OpenSea reported that it would hinder accounts subject to United
States sanctions.
On April 25, 2022, OpenSea declared to get the NFT commercial centre aggregator
organization Gem.xyz.
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Funding
Andreessen Series A
March 2021 23
Horowitz
Andreessen
July 2021 100 Series B; valued
Horowitz
at $1.5 billion
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OpenSea has raised an aggregate of $427.2M in subsidizing north of 9 rounds.
Their most recent subsidizing was raised on Jan 5, 2022 from a Series C round.
OpenSea is supported by 49 financial backers. Kathryn Haun and Coatue are the
latest financial backers.
OpenSea has put resources into 0x on Apr 26, 2022. This speculation - Series B
OpenSea has procured 3 associations. Their latest obtaining was gem.xyz on Apr
24, 2022.
In the mid of February, 2022, The Verge announced that many NFTs were taken
from OpenSea clients causing an enormous frenzy among the stage
community.[22] The assessed worth of the taken tokens is more than $1.7 million.
As indicated by OpenSea, just 32 clients had been impacted. The stage's weakness
suggests a more profound conversation starter relating the security framework of
the current NFT biological system. Revenue of Opensea is $10.1 Million
People
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Opensea Top Competitors
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CHAPTER II
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2.1: Research Methodology
Descriptive research was performed to gain the knowledge of the 51 respondents
on the topic “Investors awareness on Cryptocurrencies and NFT’s”. A survey was
released in PES University with reference to the NFT trading and marketplace,
Opensea. The questions in this survey helped me analyze the investors awareness
about cryptocurrencies and NFT’s. The survey consists of 10 questions relating to
the topic “Investors awareness on Cryptocurrencies and NFT’s”. The target
audience were people who had at least a little knowledge about cryptocurrencies
and NFT’s so that I could get a detailed idea about what people think about
cryptocurrencies and NFT’s. There were no constraints based on gender or age.
Those factors were purely randomly picked. A literature review is conducted to
realise the need for adoption of Cryptocurrency and NFT’s. The goal is to review
the existing literature on the cryptocurrency adoption, examine the realised
adoption level, and try to classify and give an in-depth analysis of the factors
influencing the decision for adoption of cryptocurrency and NFT’s. These 51
respondents were asked 10 questions based on their knowledge and what they think
is important for the adoption of cryptocurrency as a typical payment option in the
future.
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2.2: Data Processing and Analysis
2.2.1: Demographic Profile
N % CUL.%
Gender
Total 51 100%
Age Group
Total 51 100%
Field of Work
IT 2 3.9216%
Business 0 0%
Finance 0 0%
Sales 1 1.9608%
Student 24 47.0588%
Software 4 5.8823%
Computers 1 1.9608%
others 19 37.2549%
Total 51 100%
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Gender Profile
The above pie chart shows the number of males and females from the sample size
of 51. The pie chart shows that the concentration of males in the sample size is
more than the concentration of females. It implies that 70.6% of the sample size
are male (36/51) and 29.4% of the sample size are female (15/51). This shows that
more males are might have more knowledge about cryptocurrency and NFT’s
compared to females.
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Age Profile
The pie chart shows the different age groups the respondents are in. 66.7% of the
respondents are in the age group of 18-24 (34/51). 3.9% of the respondents are in
the age group of 25-40 (2/51). 25.5% of the respondents are in the age group of 41-
60 (13/51). 3.9% of the respondents are the age group of 60 and above (2/51). This
distribution shows that most of the respondents are in the age group of 18-24. This
shows that people who are in the age group of 18-24 are more interested to get into
cryptocurrency and NFT’s than other age groups. This might reveal that other age
groups would want to stick to the safer and less volatile conventional stock market.
Highly Experienced 3 6% 6%
Experienced 2 4% 10%
Total 51 100%
Would you get involved with crypto and NFT's in the future?
NO 12 23.50% 100%
Total 51 100%
If Yes, Why?
Total 39 100
If No, Why?
Not Interested 3 25 75
Others 3 25 100
Total 12 100
Experience Level
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This bar chart shows the experience level with cryptocurrencies and NFT’s of the
respondents. Out of 51 respondents, 5.9% (3/51) of the respondents were highly
experienced with crypto and NFT’s. 3.9% (2/51) of the respondents were
experienced with crypto and NFT’s. 17.6% (9/15) of the respondents were
moderately experienced with crypto and NFT’s. 25.5% (13/51) of the respondents
were less experienced with crypto and NFT’s. 47.1% (24/51) of the respondents
were not at all experienced with crypto and NFT’s. This shows that majority of the
respondents have not heard of or have no idea what crypto is or have no idea how
to use it. It shows that many people have the interest in crypto but they do not have
any medium of learning what its about.
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This pie chart shows the involvement of the respondents. It shows if the
respondents are willing to get involved in crypto trading in the future or if they are
involved in it right now. Out of 51 respondents 76.5% (39/51) of them are willing
to or already involved in crypto trading and NFT buying. 23.5% (12/51) of the
respondents do not want to get involved in crypto trading or using these
cryptocurrencies for trading and buying of NFT’s. This shows that the craze for
crypto is high and people want to get involved in it as it is a great way to make a
good passive income and it also a great way to invest in and gain more money for
your future.
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The reasons given by our respondents for getting involved or wanting to get
involved in cryptocurrencies and NFT’s are as follows:
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The reasons given by our respondents as to why they do not want to get
involved in trading cryptocurrency and NFT’s are as follows:
• 33.3% of the respondents said the risk is too high to invest in crypto as the
market is too volatile and the market is very risky. According to our
respondents they think that there is no way of telling when the market will
crash or boom.
• 8.3% of our respondents said that they are reluctant to invest in crypto as they
do not know if there are any legal reforms involved in the trading of crypto
and NFT’s.
• 8.3% of the respondents think that the market is too volatile and has no way
of telling when the market will crash. Therefore, are reluctant to invest in
crypto and NFT’s.
• 25% of the respondents are not even interested to invest in the cryptocurrency
market as they do not trust it and also, they already invest in the stock market
so they do not want to risk anymore money on the crypto market.
• 25% of the respondents gave other reasons.
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This bar chart shows how important is it to our respondents if retail websites accept
crypto and NFT’s as a payment option in the future. 15.7% of the respondents said
that accepting payment with crypto and NFT’s is not important. 5.9% of the
respondents said that accepting payment with crypto and NFT’s is less important.
27.5% of our respondents said that accepting payment with crypto and NFT’s is
moderately important. 27.5% of our respondents said that accepting payment with
crypto and NFT’s is important. 23.5% of our respondents said that accepting
payment with crypto and NFT’s is very important. This shows that people think
that crypto could become a universal currency which can be traded for anything
without any restrictions and payment frauds.
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This bar chart shows if the respondents think that Anti-Theft Systems are important
for storage of NFT’s and Crypto or not. 11.8% of the respondents said that Anti-
Theft systems are not important. 3.9% of the respondents said that it is moderately
important to have an anti-theft system for crypto. 15.7% of respondents said that
is important to have anti-theft systems for crypto and NFT’s. 68.6% of the
respondents think Anti-theft systems are very important to safe guard the NFT’s
and cryptocurrencies. This shows that high frequency of people think that it is
important to have a proper application or a safe haven to store and keep track of
your crypto investments and NFT’s.
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This bar chart shows how important it is to respondents of the prices of crypto are
stable or not. 7.8% of the respondents said that it is not important to have stable
crypto prices. 7.8% of the respondents said that it is less important to have stable
crypto prices. 19.6% of our respondents think that stable crypto prices are
moderately important. 25.5% of the respondents think it is important to have stable
crypto prices. 39.2% of the respondents think it is very important to have stable
crypto prices. This data shows that it is important for the investors to have stable
crypto prices as to attract more investors to invest into the crypto market.
Faster Transactions
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The above bar chart shows the importance of faster transaction for the respondents.
7.8% of the respondents think that faster transaction process is not important.
11,8% of the respondents think it is less important to have faster transaction
process. 9.8% of the respondents think it is moderately important to have a faster
transaction process. 25.5% of the respondents think it is important to have a faster
transaction process. 45.1% of the respondents think it is very important to have a
faster transaction process for the transfer of currency faster without any restrictions
or conversion rates.
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When asked if Cryptocurrency and NFT’s are going to be a typical payment
option in the future, these are the results of this question:
This pie chart shows the answers of the respondents when asked “Do you think
that crypto and NFT’s are going to be a typical payment option in the future?”
45.1% of the respondents think that cryptocurrency and NFT’s will be a typical
payment option in the future. 9.8% of the respondents don’t think that
cryptocurrency and NFT’s will be a typical payment option in the future. 45.1% of
the respondents are unsure about the outcome whether Cryptocurrency and NFT’s
will be a typical payment option in the future.
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CHAPTER III
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• A regulatory body should be made for crypto transactions as of now crypto
transactions are not taxed which could cause people to exploit the volatility
of the crypto market.
• The volatility of the market has to be controlled as people could go bankrupt
due sudden dips in the market which could cause global level financial
problems.
• I would suggest keeping multiple wallets so that you can keep your
cryptocurrencies and NFT’s safe and prevent frauds by hacker’s and fraud
masters
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CHAPTER IV
Conclusion
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Conclusion
From the research done, we can say that cryptocurrencies and NFT’s are picking
up in India and will soon be a vital payment option for individuals and firms to
use and accept as payment. The blockchain technology which the
cryptocurrencies work on is a very secure network which cannot be hacked that
easily, this shows that cryptocurrencies can replace banks and prevent bank
frauds. This will help with secure transactions between two parties, Also,
cryptocurrencies are a great way to make a good amount of passive income. This
will open better job opportunities to work in metaverse companies with the
introduction of NFT’s into the mix it gives a better investment option for real
estate investors to invest in virtual land i.e., land available in the metaverse.
From this research, we can tell that people need to be educated about the
cryptocurrencies and the metaverse so that they can use their NFT’s for good
reasons and make a good amount of passive income from each NFT. With
regards of crypto being a future payment option, according to my findings
relating to the respondent’s answers, I think that crypto and NFT’s are already
being used for payments across companies and individuals. For example, Elon
Musk of Tesla said he would be willing to sell his cars in exchange for bitcoins
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CHAPTER V
Bibliography
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Bibliography
https://pdxscholar.library.pdx.edu/cgi/viewcontent.cgi?article=1219&context=etm_fac
https://opensea.io/about
https://golden.com/wiki/OpenSea-XKEJJ93#People
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