1. You’re considering opening a boutique clothing store at Bukit Bintang, Kuala Lumpur.

You’ve read news reports about Bukit Bintang and the city itself are growing and undergoing
changes from previous decades. With new development taking place there, you’re not sure
whether such a venture is viable. Critically discuss the steps you would need to take to
conduct a feasibility study to determine whether Bukit Bintang, Kuala Lumpur is the right
location for your planned clothing store.

A feasibility study is a common sense appraisal for a proposed plan, item, project the board
apparatus, or new execution technique. The significance of a feasibility study is to set up
whether an organization, group, or association will follow through on its guarantees in a good
way and a sensible timeframe.

There are seven feasibility study steps that I will hope to decide if Bukit Bintang, Kuala
Lumpur is the right area for my arranged apparel store. The initial step is Preliminary
investigation. Similarly as the feasibility study decides if a proposed project merits the work,
the starter examination decides if the feasibility study itself is supported. The truth of the
matter is that directing a feasibility study is an escalated, tedious cycle, and the primer
examination will hope to reveal any detours that would deliver the feasibility study pointless.
From this progression, I can get input about the new idea from the fitting partners, think
about other business situations and thoughts.

The subsequent advance are characterizing the extension. Before business visionary can
decide the likely effect of an undertaking, they need to get clear on the venture's extension.
This incorporates characterizing the undertaking's objectives, errands, stages, expenses,
expectations, and cutoff times. The undertaking degree distinguishes inside partners just as
outer customers and clients. Along these lines, from this progression I can get know what sort
of apparel store I should open and who will be my outside customers and client.

The third step are statistical surveying. This progression is to know is there any interest for
this specific endeavor in the market it tries to serve. This is basic data to know prior to
focusing on a venture, and it's definitively what statistical surveying tries to reply. Statistical
surveying additionally gives knowledge into the current serious scene and recognizes factors
like geographic effect available, the market's general worth, and its socioeconomics. I will
direct a market review or statistical surveying to recognize the market interest and
opportunity for seeking after my arranged attire store.
The following stage are monetary appraisal. Normally, the feasibility study will separate and
break down the monetary expenses and dangers implied with the task. Expenses might
incorporate HR, gear, material, programming, equipment, offices, and outsider
administrations. Also, the monetary appraisal will take a gander at the potential effect that
project disappointment will have on the reality. When beginning a business in another area,
we have to the expense we need to pay before open the dress store. For instance, on the off
chance that I need to revamp the store as an apparel store, I need to investigate the monetary
expense for that area. Since Kuala Lumpur is developing city.

The fifth step is barricades and elective arrangements. A business visionary need to know the
expected issues and conditions that could prompt task delays or even disappointment. Need to
know some elective arrangements that would bypass those issues. Most feasibility studies
will incorporate an evaluation of these variables, as well. For opening the attire store in Bukit
Bintang, I will recognize the hindrances and any possible weaknesses, just as how to manage
them.

Then, at that point, there is additionally reassessment. At this progression, the business
person should look for a reassessment of the whole feasibility concentrate through and
through by a supervisor, group administrator or another person in the association. Having a
new arrangement of eyes on the investigation will help guarantee to not miss any critical
components or misinterpret potential undertaking impacts.

The last advance is Go or off limits choice. At the end of the day, the feasibility study boils
down to one choice. We need to realize the task is supported to push ahead or not. So
whenever I'm finished with the means, I can get choice to open the attire store at Bukit
Bintang or change to other spot or even I can get new field-tested strategy to be open at that
area.
2. You are required to select a Malaysia based company (it can be local or MNC Company)
and evaluate the specific company's business model. Provide your opinion and suggestion
related to business model and its sustainability.

A business model is the plan your business has for making money. It's a clarification of how
you convey worth to your clients at a suitable expense. This incorporates portrayals of the
items or administrations you intend to sell, who your objective market is, and any necessary
costs. The business model allows business visionaries to analysis, test, and model diverse
approaches to structure expenses and income streams. For those simply beginning,
investigating potential business models can assist you with deciding whether your business
thought is suitable, draw in financial backers and guide your general administration
methodology. For set up businesses, it fills in as the reason for creating monetary gauges,
setting achievements, and setting a pattern for looking into your business plan.

(Figure 2.0 KFC Canvas Model)

Canvas model comprises of nine squares that address the hidden rationale of business
measures. Initially, an organization is working with the direction on specific client fragment
of gathering of portions. Addressing client needs is accomplished by shaping incentives.
These offers are conveyed to clients through communization channels, wholesalers and deals
channels. Client connections are set up and kept up with every client portion. Organization
acquires income streams coming about because of offers effectively presented to clients.
Secret weapons are the resources needed to offer and convey the recently depicted
components by playing out various key exercises. A few exercises are re-appropriated and a
few assets are gained outside the venture by going to key accomplices. The business model
components bring about the expense structure. Current administration models have attempted
to lessen intricacy of the world by thinking about thoughts into various types of grid or tables.
This was vigorously impacted by bookkeeping page programs. Business Model Canvas by
Alexander Osterwalder presents basically a table which is fortified by some visual
components. Yet, it, first and foremost, incorporates pretty numerous components from the
outlook of transient memory limit. Furthermore, it has rather explicit rationale in arrangement
of these components. Thirdly, it is portrayed by disengagement of the components inside the
primary structure. Brain planning could assist with conquering a portion of these issues.

In client division, KFC serves a broad and expansive client base all throughout the planet,
primarily involving individuals from the overall customer populace. The organization's
primary clients are Individual Consumers, including customers across a scope of
socioeconomics and pay levels who require helpful and fast food contributions; Groups and
Families, involving youthful families with youngsters and bigger gatherings of buyers across
a wide scope of ages and socioeconomics; and Event Organizers, containing buyers arranging
occasions for private events or businesses who require explicit prerequisites for huge
gatherings of individuals. In Malaysia, KFC do deal individual supper, children's feast,
family container and furthermore birthday celebration bundles and that's just the beginning.

Next is offers. KFC offers some incentive to its customers in the accompanying manners as
Reputation and Brand while KFC is one of the most notable and conspicuous inexpensive
food brands on the planet, with a standing for giving top notch items and administrations to
clients that traces all the way back to its foundation in the last part of the 1930s. Furthermore,
Affordability, which KFC offers items to shoppers that are reasonable for an expansive range
of clients, guaranteeing that it is available to a wide scope of socioeconomics across its
worldwide business sectors. Moreover, Convenience and Accessibility. KFC looks to serve
its in-café clients rapidly and effectively, and offers home conveyance and web based
requesting administrations to clients to guarantee that its contributions are open to clients
whenever. KFC isn't just selling Kentucky chicken yet they have others as chunks, frozen
yogurt, fries, and burger. Which is all under inexpensive food classification.
Under channels, KFC fundamentally serves its clients straightforwardly through its
organization of in excess of 21,000 possessed and diversified cafés around the world. KFC
also offers items to clients on a self-administration premise through its web based requesting
entries that are accessible in specific business sectors. Through these channels, clients can
peruse items, place requests, and timetable conveyances on the web. Conveyances are
finished by the Company's in-house group of conveyance drivers. As we can find in Malaysia
KFC, we can arrange through food snatch and food panda as well. They additionally have
drive-through assistance in certain outlets in Malaysia.

The following component in model canvas are client relationship. KFC means to get
repeating business from its clients by giving great items and a proficient, pleasant feasting
experience. The Company's chief resource for its clients is its in-café staff, who are available
to take orders, react to inquiries and objections, and deal counsel on menu things. KFC
likewise works a participation and prizes program for its standard visitors as a method for
empowering rehash business. Through this program the Company offers its incessant clients
a scope of arrangements and limits. For instance, understudy 1 Malaysia markdown card. The
Company additionally offers a scope of data to clients through its site, which can be gotten to
on a self-administration premise. This incorporates store area administrations and online
menus.

Other than that, under key exercises, KFC offers an enormous menu, including seared
chicken, treats, drinks, sauces, burger, and different items. Notwithstanding its cafés, the
Company works an internet requesting framework and home conveyance administration in
specific business sectors. KFC furthermore likewise establishments its eateries. KFC works
cooperation with Ayamas.

KFC works intimately with a wide organization of accomplice organizations and associations
that help the Company's activity of drive-through joints. KFC is an accomplice of Pepsi and
food provider. These accomplices can be coordinated comprehensively into the
accompanying classes as provider and seller accomplices, establishment accomplices,
conveyance and circulation accomplices, promoting and sponsorship accomplices, key and
union accomplices. KFC's business model relies upon its capacity to give great items to
clients rapidly and effectively. All things considered, its secret weapons are its image name
and scholarly properties, its organization of eateries and establishment accomplices, it's
internet requesting stages and IT foundation, its provisions and inventory network, its
organization of accomplices, and its faculty.

KFC causes costs according to the acquirement of fixings and gear, the activity of cafés and
outlets including utility and inheritance costs, the administration of its associations, the
acquisition of outsider administrations, the execution of promoting and sponsorship crusades,
the turn of events and upkeep of its IT and interchanges framework, and the instalment of pay
rates and advantages to its faculty.

KFC produces income by means of the activity of cafés and the offer of food and beverages
straightforwardly to clients. The Company produces the majority of its income as deals
expenses gathered straightforwardly from clients at retail location, including deals across its
organization of cafés and it's through its internet requesting stages. The Company
additionally creates a piece of its income as establishment and property incomes, produced
under establishment concurrences with outsiders.
3. Select any of the well-known company in Malaysia, then create a brief business plan for
that business. See if you can find a version of the company’s actual executive summary,
business plan, or canvas. Compare and contrast your vision with what the company has
articulated.

Business plans are significant reports used to draw in speculation before an organization has
set up a demonstrated history. They are additionally a decent way for organizations to keep
themselves on track going ahead. In spite of the fact that they're particularly helpful for new
businesses, each organization ought to have a business plan. In a perfect world, the plan is
evaluated and refreshed occasionally to check whether objectives have been met or have
changed and developed. In some cases, another business plan is made for a set up business
that has chosen to move toward another path.

BUSINESS PLAN OF MR D.I.Y. Group (M) Berhad

1. Business: MR D.I.Y. Group (M) Berhad, is a Malaysia-based home improvement
retailer. It is a part of MR D.I.Y. Group (M) Berhad, and provides home improvement
products for do-it-yourself projects through online and offline stores.

2. Products: We offer an average of 18,000 variety of products with something for

everyone. With ten categories hardware, household, electrical, car accessories,
furnishing, stationery & sports, toys, gifts, computer & mobile accessories and
jewellery & cosmetics.

3. Vision & Mission: the vision is to be the largest home improvement retailer in
Malaysia and Brunei. Whereas the mission to create a globally recognised retail
brand, to offer a diverse retail experience catering to different customer segments, to
maintain a wide variety of good quality, value for money items

4. Values: We provide high and good quality products with value for money. Our
products are affordable for everyone and "ALWAYS LOW PRICES "

5. Target market & Demographics: MR. D.I.Y strives to always put customers’ first by
operating an innovative business that is flexible when it comes to a wide range of
product variety, good quality and value-for-money prices; holding true to their
 company motto “ALWAYSLOW PRICES”. It is proven that MR. D.I.Y completely
catch its target market compare to traditional Hardware shop. Ac-cording to Mr Ong
Chu Jin Adrian, their most popular items are from the household, hardware and
electrical sections and stationary, so it isn’t surprising that their main target market are
housewives and student. For demographic segmentation, it is to divide its customer in
to small group by the variables genders, occupation, ages, race, marital status, income
and etc. As an example for ages and genders segmentation, For instance for kids they
have are section for toys which is more focus on kids, and for women they also
section for women like gardening item as well as for men.

MY BUSINESS PLAN FOR MR D.I.Y. Group (M) Berhad

1. Business: MR D.I.Y. Group (M) Berhad, is a Malaysia-based home improvement

retailer. It is a part of MR D.I.Y. Group (M) Berhad, and provides home improvement
products for do-it-yourself projects through online and offline stores.

2. Products: We offer an average of 20,000 variety of products with something for

everyone. With 13 categories, which is hardware, clothes, household, electrical, car
accessories, furnishing, stationery and sports, toys, gifts, computer and mobile,
accessories, jewels and cosmetic products. Add on religious praying item.

3. Vision & Mission: the vision are to broaden the scope of the business to enable it to
deliver strong sustainable long-term growth by following the customer into large
expanding markets at home and new markets worldwide. The mission are Create
value for customers to earn their lifetime loyalty.

4. Values: We provide high and good quality products with value for money. Our
products are affordable for everyone and "ALWAYS LOW PRICES WITH GOOD
QUALITY"

5. Target market & Demographics: the products in MR.D.I.Y are usable for all age of
people, gender, ethnicity, income, and any level of education, all religion, and family
structure. For example, the customer can buy their praying item or the student can buy
stationary and DIY art tools for their use. Mr D.I.Y endeavours to always put
customers’ first by operating a ground-breaking business that is flexible when it
comes to a wide range of product variety, good quality and value-for-money prices as
“ALWAYS LOW PRICES WITH GOOD QUALITY”. The most popular items are
from the religious praying item, household, clothes, hardware and electrical sections
and stationary, so the main target market are everyone in the family, workers, students
and farmers and pet lovers. For me, every new Mr DIY outlets are opened based on
lesser than actual market demand, determined through a mixture of in-house analysis
of self-collected data and business acumen. Before open new branches, have to do
market research on raw data that collected from their activities, as well as from the
sales and marketing team.

So in my version, firstly I would like to bring this business worldwide to all the
countries. I would like to come up with products following each of the country. I also
offer an average of 20,000 variety of products with something for
everyone. With 13 categories, which is hardware, clothes, household, electrical, car
accessories, furnishing, stationery and sports, toys, gifts, computer and mobile,
accessories, jewels and cosmetic products. Add on religious praying item.

I would like to sell the products in a cheap price with good quality. For example, I
will sell pet food, and I will make sure it’s branded but sell at less price. This will gain
more customer and also the trustworthy. Besides that, any status of people can buy
from here (the rich or poor). In my version I would like to sell religious praying item,
and also clothes. This can make peoples life easier and even the poor people can
afford good quality clothes.
4) a. Based on the scenario above, critically discuss the characteristics of successful
entrepreneurs.

Multiple factors go into starting a successful business, including a solid idea and some
underlying financing. Maybe the main fixing is the entrepreneur, who should assume liability
for transforming their thought into a completely functional business. Based from the
situation, Leroy Bautista become effective entrepreneur since he are interest. Effective
entrepreneurs have a feeling of interest that permits them to ceaselessly look for new
freedoms. Maybe than making due with what they think they know, inquisitive entrepreneurs
pose testing inquiries and investigate various roads.

Following, a successful entrepreneur likewise ought to have the trait of Structured

Experimentation. Alongside interest comes the requirement for organized experimentation.
With each new chance that emerges, an entrepreneur should run tests to decide whether it's
beneficial to seek after. For instance, Leroy Bautista didn't settle down for horrible work yet
he begin making his own sauces.

Besides, Innovation is one of the important characteristic of successful entrepreneur.

Innovation is a characteristic some, but not all, entrepreneurs possess. Fortunately, it’s a type
of strategic mind-set that can be cultivated. By developing your strategic thinking skills, you
can be well-equipped to spot innovative opportunities and position your venture for success.
For example, Leroy Bautista was originally selling just a few flavours, he now sells almost
twenty flavours.

To be successful, an entrepreneur has to make difficult decisions and stand by them. As a

leader, they’re responsible for guiding the trajectory of their business, including every aspect
from funding and strategy to resource allocation. Being decisive doesn’t always mean having
all the answers. If you want to be an entrepreneur, it means having the confidence to make
challenging decisions and see them through. If the outcome turns out to be less than
favourable, the decision to take corrective action is just as important.

To understand what makes a successful entrepreneur, they should have Long-Term Focus.
Most people think of entrepreneurship as the process of starting a business. While the early
stages of launching a venture are critical to its success, the process doesn’t end once the
business is operational. In Entrepreneurship Essentials, it’s stated that “it’s easy to start a
business, but hard to grow a sustainable and substantial one. Entrepreneurship is a long-term
endeavour, and entrepreneurs must focus on the process from beginning to end to be
successful in the long run. For example, from the scenario, he was first selling at local
market, and then he upgrade his business where Nic & Luc start operating and it helps for
many small business.

4) b. Do you believe that teamwork is important to entrepreneurship? Or do you prefer

solopreneurship? Is one approach “better” than the other? Discuss.

I accept that teamwork is significant for new business, it brings novel thoughts. Organizations
need new, new plans to prevail in the serious world. You have an interesting viewpoint to
bring to the table which will help the business generally. Organizations flourish when they
have an assorted group of individuals who can contribute individual thoughts. Other than
that, Teamwork tackles issues. Cooperation inside a gathering can assist with taking care of
troublesome issues. Conceptualizing is a decent chance for the group to trade thoughts and
think of innovative methods of getting things done. By cooperating, groups can discover the
arrangements that work best. From that point onward, it's strong. Teamwork makes a
framework to guarantee that cut-off times are met and that there's top notch work. At the
point when one colleague falls behind, there's one more to get the pieces. At the point when
work is evenly divided among individuals from a group, it finishes quicker, causing the
general business to work all the more effectively. Your group will foster a feeling of
confidant as you run after a shared objective. At last, Teamwork assembles confidence.
You'll feel that your work is esteemed when you add to something that produces results. In
the event that you present a suggestion that further develops efficiency, like another recording
framework, certainty and trust is worked inside the group. Each colleague has something
uncommon to bring to the table. By cooperating, individuals from a group feel a solid feeling
of having a place and profound obligation to one another and the shared objective. It's one
thing to have a group, it's an entire other thing to have teamwork. A group that functions
admirably together can succeed together and produce extraordinary outcomes.
5. Based on the scenario above, evaluate the decision taken by Trend Tech Services
Management. Do you think franchise is the right decision? Why? Include the advantages of
franchising—to the franchisor in your evaluation.

Indeed, franchise is the ideal choice on my viewpoint in light of the fact that a franchise is a
kind of permit that concedes a franchisee admittance to a franchisor's restrictive business
information, cycles, and brand names, accordingly permitting the franchisee to sell an item or
administration under the franchisor's business name. In return for getting a franchise, the
franchisee normally pays the franchisor an underlying beginning up charge and yearly
permitting expenses.

Benefits of diversifying to the franchisor is the franchisee is the outsider purchaser who buys
the brand rights from the franchisor (the proprietor of the brand). The franchisee pays an
underlying franchise charge to the franchisor for the rights to utilize their image as well as
continuous franchise expenses for showcasing, eminences, and that's only the tip of the
iceberg. Business help, one of the advantages of diversifying for the franchisee is the business
help they get from the franchisor. Contingent upon the particulars of the franchise
understanding and the construction of the business, the franchisee may get basically a turnkey
business activity. They might be given the brand, the gear, supplies, and the publicizing plan
basically all that they need to work the business. Different franchises may not give
everything, except all franchises give the information and intelligence of the franchisor.
Regardless of whether that information is put away in an accessible, computerized
information base or is a telephone number to come to the franchisor straightforwardly, the
franchisee approaches a profound supply of business help to direct them through the most
common way of buying and working a business. This information can be fundamental for
maintaining a fruitful business and makes it a lot simpler than beginning a business without
any preparation. Other than that, Brand acknowledgment a major advantage that franchisees
get when opening a franchise is brand acknowledgment. In the event that you start a business
without any preparation, you would need to assemble your image and client base from the
beginning, which would set aside time. Franchises, then again, are as of now notable
organizations with set up client bases worked in. Thus, when you open a franchise with this
unmistakable marking, individuals will naturally know what your business is, the thing that
you give, and what they can expect and furthermore lower hazard, beginning a business is
hazardous. This is valid whether an entrepreneur is starting a free business or buying a
franchise. That being said, the danger is lower when opening a franchise. One reason
franchise proprietors face lower hazard than autonomous entrepreneurs is the franchise
organization. Most franchises are claimed by set up organizations that have verified the plan
of action of the franchise in various business sectors. This lower hazard may likewise make it
simpler to get to advances, including the best SBA franchise advances, to assist you with
dispatching your business.