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Welcome!
This year marks American Girl’s 35th anniversary. As a result, American Girl has implemented
yearlong events, contests, and partnerships to commemorate this special year.

Our anniversary celebration
in early November kicked off
the fun and festivities. Click
to learn more!
Check out the “Next American Girl will offer a “Miracle American Girl has donated
American Girl” Contest Promotion” that donates 50% of to build a play lounge at
the proceeds from the “Little
winners and the amazing Children’s Wisconsin,
Bitty Miracle Bear” to Children’s
stories they created! Miracle Network. Click to learn Check it out!
more!
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American Girl Celebrates 35 Years

STARS, SMILES and SUNSHINE sum up American Girl’s 35th Anniversary Celebration.
Over 5,000 parents and children attended the event at major American Girl Retail Store in
New York on Nov. 7. Guests poured in enjoying American Girl tea party cake, with special
seating for both guests and their dolls. Party packs filled with exclusive products created
for the anniversary event sat at each place setting. Bunches of pink and white balloons
greeted the guests upon arrival and surrounded the party. Guests took to the photo booth
taking pictures with props, friends and dolls. Company president, Jamie Cygielman, also
spoke at the event. “We at American Girl have been privileged to spawn 35 years of
creativity in children of all ages around the globe. We celebrate their accomplishments and
commit ourselves to continuing our mission for another 35 years and beyond,” says
Cygielman. American Girl would like to thank everyone that came out to celebrate its 35th
anniversary and anyone that has supported the organization and the products created over
the last 35 years. American Girl promises to continue inspiring children as they face
challenges life throws at them.

President Donald Trump, his wife Melania, and son Barron

also attended the celebration. Trump spoke at the event
saying, “I was very excited when I heard American Girl
wanted me to speak at this event. As a father myself, it
warms my heart to see so many excited young children here
today. Always dream big and never give up.”
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“Next American Girl” Contest Winners Retrieve Grand Prizes

The “Next American Girl” contest took place earlier this year and encouraged children to use their wildest imagination. The contest required
contestants to write an illustrated short story featuring any historical American Girl doll. Over 14,000 children ages 3-12 entered the contest. Three
winners in each age category (3-6, 7-9, and 10-12) received their grand prizes at the celebration event. The prize includes: a two-night stay in New
York, free passes to see New York attractions and permanent display of their creation at New York American Girl retail store. Congratulations to our
winners!

3-6 Age Category Winner: Christie Miller
-4 years old
-Lives in Hearst, Texas
- Attends Sunshine Valley Elementary School
-Pet parakeet and little kitten
-Wants to be an astronaut when she
grows up
-Miller wrote her short story on American Girl
doll 1970’s Julie whose uncle works for Nasa
7-9 Age Category Winner: Katie Jones
-9 years old
-Lives in Berwick, Maine
-Attends Northeast Middle School
-Wants to be a teacher or news
reporter when she grows up
-Jones wrote her story featuring the
Kirsten doll who grew up to be a
teacher on the prairie in the late
1800’s.
10-12 Age Category Winner: Stephanie Smith
-12 years old
-Lives in Littletown, Colorado
-Attends Littletown Middle School
-Wants to be an architect when she grows up
-Smith wrote her feature story on the
Gabriela doll whose cousins live in Houston
and survived the flooding from Hurricane
Harvey with the help of first responders

Christie Miller with her “Truly Me” doll Stephanie Smith with her “Truly Me” doll
Katie Jones with her “Truly Me” doll
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American Girl Miracle Promotion in Full Swing

In celebration of our 35th anniversary, American Girl has partnered up with Children’s Miracle
Network Hospitals (CMNH) around the country. American Girl has developed the Miracle
Promotion to donate 50% of the revenue brought in from special edition “Little Bitty Miracle”
anniversary bear sales to the Children’s Miracle Network. This limited time product comes with
mini party accessories which include mini cake, presents and balloons. Come get your special
edition product available today through October 31, 2021 before you find our product off the
shelves. You can find the “Little Bitty Miracle” bear in your local Toys
R Us, Wal-Mart, Target and other major toy retailers near you. The
“Little Bitty Miracle” anniversary bear will
also be available for purchase through the
Shop tab on our website, in our catalog,
or in a local American Girl Retail Store
location near you.
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American Girl Play Lounge Project & Volunteering

American Girl started off its anniversary year strong with a $50,000 donation to help build a play lounge in Children’s
Wisconsin pediatric center. Located in Wauwatosa, Wisconsin, Children’s Wisconsin will soon house a state-of-the-art play
lounge right near American Girl headquarters. This amazing facility will include child-friendly tables of all bright colors, comfy
chairs, furniture, and every American Girl toy imaginable. Your child’s favorite television shows and movies will play on a 24/7
loop on brand new built-in entertainment systems. A large kitchenette attached to one of the walls will serve families in need
of light meal preparation. Keeping both children and parents in mind, built-in private alcoves in the play lounge will allow for
family privacy without the restriction of hospital rooms.

In addition, American Girl believes in donating not only resources, but time. Once the renovations are complete, American Girl
employees from the headquarters, will participate in special volunteer programs at Children’s Wisconsin. Teams of employees
will visit the play lounge during work time twice a month for two hours at a time. While there, employees will interact with the
children and parents offering a helping hand. Employees will conduct reading time for that particular day, reading their favorite
childhood or American Girl book.

American Girl has also been providing Children’s Network

Miracle Hospitals across the country with anniversary products
to use in its pediatric unit and play lounges. For more
information and renovation updates on the Children’s
Wisconsin play lounge, go to
www.childrenswisconsin.com/AGplay.

Children’s Wisconsin Play Lounge Mock-ups