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TikTok is no longer the new kid on the block. It’s a massive social media
network with over a billion users. Because of this, influencer marketing on
TikTok is only getting more and more popular. If you’re in the market to get
noticed and get paid to work with brands you know and love, it’s time to
start taking your TikTok presence seriously and building your brand. How?
We’ve got you covered.
If you’re not sure what hashtags to use, have a look at other Creators in
your niche and take inspo from them. Or just type ‘#’ when writing your
caption and see what trending hashtags pop up. (Here's what's trending on
TikTok right now!)
When you duet a video, you’ll likely be pushed into the FYP of people who
follow the original creator, and if you’re in the same niche, that’s an easy
way to get new followers. Even regularly commenting on other Creators’
content is a great, and genuine, way to get noticed.
7. ENGAGE WITH BRANDS THROUGH BRANDED
HASHTAGS
If you look at the hashtags currently trending on TikTok, the odds are that at
least one or two of them are branded. Companies will create hashtag
challenges and trends, and put money behind them as a marketing
strategy. Engaging with these hashtags is a great way to get noticed by
brands, especially if you want to work with them in the future.
8. HAVE FUN
Not to sound cheesy, but at the end of the day, it’s all about having fun. If
you take your TikTok presence too seriously, it’s going to come across in
your videos. But if you just create content that you love and are passionate
about, that positive energy will radiate through the screen.
In the Business Suite section of the app, you’ll find Follower Activity, which
shows you the specific days and times your followers are the most active on
TikTok.
10. WORK WITH BRANDS
Working with a brand that aligns with your values is an effective way to
boost your audience. Influencer marketing has become a massive thing on
TikTok in the last few years and brands are constantly looking to work with
passionate and talented Creators (like you).
Even with a small following, you can form great partnerships with brands.
One of the easiest ways to find brands you know, love, and want to work
with is through TRIBE. Believe it or not, today’s brands seek real, authentic
content from Creators like you, with a smaller, more loyal following. And
TRIBE can help you lock down work for those brands you already know and
love.
Can’t wait to spread your creative wings? Keep your eyes peeled for the
many TikTok campaigns dropping in the app weekly.