Scribd Logo
Upload

Welcome to Scribd!

  • Syllabus of Digital Marketing

    Uploaded by

    Gulshan kumar
    10 views1 page
    The document discusses various topics related to computers, software, artificial intelligence, web development, and digital marketing. It covers what a computer is and how it works, types of input/output devices and software/hardware. It also discusses artificial intelligence, machine learning, data labeling, and AI/ML software. Additionally, it outlines web development topics like domains/hosting, HTML/CSS/JavaScript, and content management systems. Finally, it lists various digital marketing strategies and tools including SEO, SMO, PPC, content writing, analytics, and certification.

    Original Description:

    Original Title

    syllabus of digital marketing

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    The document discusses various topics related to computers, software, artificial intelligence, web development, and digital marketing. It covers what a computer is and how it works, types of input/output devices and software/hardware. It also discusses artificial intelligence, machine learning, data labeling, and AI/ML software. Additionally, it outlines web development topics like domains/hosting, HTML/CSS/JavaScript, and content management systems. Finally, it lists various digital marketing strategies and tools including SEO, SMO, PPC, content writing, analytics, and certification.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    10 views1 page

    Syllabus of Digital Marketing

    Uploaded by

    Gulshan kumar
    The document discusses various topics related to computers, software, artificial intelligence, web development, and digital marketing. It covers what a computer is and how it works, types of input/output devices and software/hardware. It also discusses artificial intelligence, machine learning, data labeling, and AI/ML software. Additionally, it outlines web development topics like domains/hosting, HTML/CSS/JavaScript, and content management systems. Finally, it lists various digital marketing strategies and tools including SEO, SMO, PPC, content writing, analytics, and certification.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    1.

    What is a Computer
    2. How computer works
    3. Types of Input and Output Devices
    4. Types of Software and Hardware
    5. What is a binary language
    6. Ms-office: Word, Excel, PowerPoint

    7. What is Artificial Intelligence


    8. What is Machine Learning
    9. Data Labelling and Annotation in ML
    10. Artificial Intelligence & ML Software: cvat.org
    11. Image Editing Softwares: Canva and Photoshop

    1. Domain and Hosting


    2. HTML, Bootstrap, CSS, JavaScript
    3. Wordpress (CMS): Ecommerce, Blogs, Informational

    1. Search Engine Optimization (SEO) : Onpage, Offpage, technical SEO


    2. Social Media Optimization (SMO): Facebook, Twitter, Linkedin, Pinterest, Instagram, Youtube
    3. Social Media Marketing (SMM): Paid Ads on Facebook, Twitter, Linkedin, Pinterest, Instagram,
    Youtube
    4. Pay per Click (PPC) / Google Ads
    5. Email Marketing
    6. Online Reputation Management
    7. Local SEO / Google My Business (GMB), google Maps
    8. Content Writing
    9. Google Algorithms
    10. Google Tools: Trends, Keyword Planner, Analytics, search Console,
    11. Chrome Extensions: Whats my SERP, Grammerly, Keywords Everywhere, Surfer
    12. Bitly
    13. E-commerce Marketing
    14. Affiliate Marketing
    15. Freelancing Portals & projects
    16. Ad Sense
    17. Marketing Strategies
    18. Payment Gateways
    19. Video Making
    20. Website Audit report
    21. AHREFS , MOZ & Hubspot
    22. Interview Preparation
    23. Communication Skills
    24. Certification after Course

    You might also like