WEEK 7 : The Trade Show - What Is a Trade Show?-Value judgment-What is the promotional price?

MG. MARIOARAUJO GAMERO

FACULTY OF ENGINEERING AND ARCHITECTURE

NINTH SEMESTER 2022-2
What Is a Trade Show? trade show - FERIA

A trade show is an event that centers around an

industry or a specific product or service. They’re
great for brands looking to display their products or
services and promote them in a personal way to
interested potential buyers.
These are not the same as conferences. On the one
hand, conferences are open to the public, and trade
shows are typically open to specific audiences.
A trade fair (trade show, trade exhibition, or trade exposition)
is an exhibition organized so that companies in a specific
industry can showcase and demonstrate their latest products and
services, meet with industry partners and customers, study
activities of rivals, and examine recent market trends and
opportunities.
A trade show, trade fair, or exposition is an exhibition in which companies promote their products and services. Most trade shows focus on a particular industry, such as aviation

What is a trade show?

A trade show, trade fair, or
exposition is an exhibition in
which companies promote their
products and services. Most trade
shows focus on a particular
industry, such as aviation,
computers, tourism, smartphones,
automobiles, etc.
Value judgment

Value judgment is an analysis based on a particular set of beliefs,

ways of life, or values. It can also be defined as a specific value
system and with its consequence of the particular situation
People articulate a moral judgment, for example, when they say that
an action is right or wrong, that a person is good or bad, or that a
situation is just or unjust
IT IS AN EXPENSIVE HIGH-END WATCH

stylish, high-end, top quality elegante, de alta gama, de alta calidad,

But then, he didn't say her taste was stylish - he said it

had style.

Pero claro, no dijo que su gusto fuera elegante, dijo que tenía
estilo.

IT IS AN EXPENSIVE HIGH-END WATCH

ES UN COSTOSO RELOJ DE ALTA GAMA

The wooden barrel is made from top quality cedar wood.

El barril de madera está fabricado con madera de cedro de
primera calidad
What is the promotional price?
Promotional pricing is a sales strategy in which brands temporarily
lower the price of a product or service to attract leads and potential
customers. By lowering the price for a short time, a brand artificially
increases the value of a product or service creating a sense of
scarcity. Promotional pricing can help with customer acquisition
by encouraging cost-conscious shoppers to buy . You can increase
revenue, build customer loyalty, and improve short-term cash flow.
1.-Aumenta artificialmente el valor de un producto o servicio.
2.-Alentar a los compradores conscientes de los costos a comprar
HOMEWORK
ATTACH EXAMPLES OF COMMERCIAL PROMOTIONS FROM DIFFERENT
MARKETS IN YOUR LOCATION (ADD SOME PHOTOS)
THANK YOU