English for Academic and Professional Purposes

4th Quarter
Activity 1 (with pair or triad): Choose your pair or triad and do the following:
Collect three advertisement that you think are especially effective. Get from (1) print
advertisement, (2) a radio advertisement, and (3) television commercial, with a total of three
advertisements for each medium. Discuss why you think each advertisement is persuasive and
effective, and break down the advertisement using the following worksheet.
Claim (What is the Assumption (What is Evidence (What does What makes the
advertisement trying the logical it present as proof to advertisement
to say? construction of the show that the claim is effective/ineffective?
argument?) true?)
Pacquaio Sting’s
print
Advertisement:
Tikman ang sikreto
ng lakas ko

Starwax’ s radio
Advertisement:
Starwax floorwax
kintab ay to the max

Clorox disinfect
wipe’s television
commercial: Makes
clean-up &
disinfecting a breeze.

*Write 1-2 sentences on each box.

Send your answer (Word file or screenshots) through private message. Do not forget to include
the name of your pair or triad.
Deadline: March 24, 2022