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Article history: In recent years, sustainable development has become the goal pursued by all mankind. In such an era,
Received 7 December 2019 the concept of green manufacturing industry has been put forward. While manufacturing industry gains
Received in revised form 22 March 2020 rapid development by taking advantage of this opportunity, it also faces greater competition. Sustain-
Accepted 7 July 2020
able development is a d̈ouble-edged swordf̈or the manufacturing industry. It not only brings unlimited
Available online 9 July 2020
opportunities for the long-term development of the manufacturing industry, but also makes the strate-
gic operation of the manufacturing industry full of unpredictable risks. The main purpose of this study
Keywords:
is how to carry out green innovation from the strategic level for the manufacturing enterprises in this
Sustainable development
Green Innovation
revolution. This study integrated application of green sustainable development theory, enterprise the-
Manufacturing Value Chain ory and enterprise strategic innovation theory, combining the particularity of manufacturing enterprise,
Green Manufacturing from manufacturing enterprise strategic operating level, the system of manufacturing enterprise for
sustainable development opportunity and risk, environmental competitiveness assessment, the green
value chain innovation, green organizational design, and performance evaluation of green and so on, to
guide our manufacturing enterprises how to abandon the traditional energy-intensive, highly polluting
manufacturing enterprise management mode, to somewhere in the world, every year rose nearly 76 %
of manufacturing output in terms of our country, It is of great practical significance to carry out green
strategy innovation in manufacturing enterprises.
© 2020 Elsevier Inc. All rights reserved.
https://doi.org/10.1016/j.suscom.2020.100418
2210-5379/© 2020 Elsevier Inc. All rights reserved.
2 L. Huiling and L. Dan / Sustainable Computing: Informatics and Systems 28 (2020) 100418
reconstruction. The governments of emerging economies are under Whether it is the competition between enterprises or the coopera-
tremendous pressure to maintain rapid growth in manufactur- tion between enterprises, the sustainable development ability will
ing. Unfortunately, manufacturing consumes a lot of energy and have a significant impact and function, just as the competition of a
other resources, emits a lot of greenhouse gases, and increases country is the competition of comprehensive national strength. It is
environmental problems such as climate change and global warm- practical to achieve development by relying on one’s own strength.
ing. One possible solution to this problem is to implement green If it is difficult for an enterprise to survive for a long time by relying
manufacturing (GM) in the industry. However, GM’s implemen- on the opportunity or condition of öccasionally¨, it is necessary to
tation faces many challenges. Governments and industries should cultivate its core competitiveness and enhance its advantages to
promote various incentives known as d̈riversẗo make this change achieve sustainable development [6,7]. With the economic glob-
possible. From the perspectives of the government, industry, and alization, the full differentiation of market competition and the
experts, Mittal uses fuzzy ranking technology and uses similarity as improvement of transparency, the single resource or development
the ideal solution for ranking methods. It studies the driving factors advantage of an enterprise is difficult to cope with the competi-
of GM implementation and its ranking problems. The study con- tion, threat and pressure from all aspects and levels, and will miss
cluded that competitiveness, incentives, organizational resources the opportunity of development, which requires an enterprise to
and technology are the highest ranking drivers, and government speed up the new situation to adapt to the market, on the one hand,
and industry should help implement GM. Manufacturing has been we will accelerate the improvement of the strength of enterprises,
under tremendous pressure from environmental regulations, such cultivate their ability of sustainable development. The sustainable
as reducing pollutants such as carbon dioxide. Mittal’s research development ability of an enterprise can affect its market inno-
found that manufacturing needs to consider the sustainability of vation, technological innovation, management innovation ability,
green manufacturing throughout the product life cycle [2], but in etc., which plays a positive role in adapting to market competition,
his research, life cycle management did not consider the energy improving management level and optimizing human resources. If
consumption of product manufacturing. From the perspective of an enterprise has a strong innovation ability, it will have a strong
sustainability, Zhao Wen-Bin proposed a new product lifecycle competitiveness after cultivation and development even if it does
management information model. Based on this, an energy simula- not have a strong competitive advantage at present. It can enhance
tion framework for the impact of sustainability on manufacturing the development ability of new business, accelerate the formation
is proposed. The analysis results show that the use of sustainable ability of its own brand, and improve its response ability to market
product lifecycle management information model for energy sim- changes, etc. [8,9].
ulation can help the manufacturing industry save energy [3], but
his research did not take into account the problem of green manu- 2.1.3. Constituent elements
facturing value chain reconstruction. The main factors supporting the sustainable development of
In this paper, the application of sustainable development the- enterprises include industrial platform, institutional platform, core
ory, enterprise theory and enterprise strategic theory discusses the competitiveness platform and market force platform. The core
green manufacturing under the perspective of sustainable develop- competitiveness of industry platform and system platform consti-
ment of green technology innovation, from manufacturing strategy tutes the stable triangular element of enterprise development. They
operating level, analyzes the opportunities and risks for the sus- interact with each other and support each other to jointly create
tainable development of manufacturing, to improve the green enterprise value, thus generating the market power of enterprises
manufacturing research, to our country manufacturing industry to [10,11].
abandon the traditional energy-consuming, high pollution of man-
ufacturing management mode, turned to the direction of the green 2.1.4. Contents of sustainable development from the perspective
manufacturing provides a theoretical and practical guidance. of manufacturing industry
1) Strong decision-making power of the leadership is the corner-
stone of enterprise development
2. Proposed method
The decision-making ability of the enterprise leadership reflects
2.1. Sustainable development
the far-sightedness of the enterprise leadership, determines the
height and width of an enterprise, and determines the direction of
2.1.1. The concept of sustainable development
the enterprise and the sensitivity of the market response [12,13].
The concept of sustainable development can be understood
from four perspectives: from the perspective of ecology, sustain-
2) The execution ability of the team is a solid foundation for the
able development is to p̈rotect and strengthen the production and
development of the enterprise
renewal capacity of the environmental system¨, that is, to seek
an optimal ecological system to make the living environment of
Executive force is a kind of action, is to reflect the speed and
human beings sustainable; From the perspective of sociology, sus-
effect of enterprise team to enterprise decision. Good execution
tainable development is: ẗo improve the quality of human life
ability can ensure enterprises to effectively execute their own will
without exceeding the capacity of maintaining the ecosystem¨;
and decisions in the process of sustainable development, which is
From the perspective of economics, sustainable development is:
very critical in market competition. Otherwise, no matter how good
ẗo maximize the net benefits of economic development on the
the innovation and decision-making is just empty talk. Of course,
premise of maintaining the quality of natural resources and ser-
good execution is no longer just to complete a task, but should be
vices provided¨; From the perspective of science and technology
in work practice to play the role of ẗwice the result with half the
application, sustainable development is to shift to cleaner and more
effort¨.
effective technologies, to approach ’zero emission’ or ’closed’ pro-
cess methods as much as possible [4,5].
3) Excellent human resources reserve is the guarantee of sustain-
able development of enterprises
2.1.2. Function and significance of sustainable development
The sustainable development ability of an enterprise is a nec- Human resources is the cornerstone of building the core com-
essary condition for the sustainable development of an enterprise. petitiveness of an enterprise and a powerful guarantee for the
L. Huiling and L. Dan / Sustainable Computing: Informatics and Systems 28 (2020) 100418 3
sustainable development of an enterprise. With the rapid devel- The development of China’s manufacturing industry can be
opment of China’s economy, education has also made considerable divided into several stages. The initial stage is the large-scale devel-
progress. In addition, the interaction with the international com- opment of state-owned enterprises, which is mainly the needs of
munity has also promoted the cultivation and reserve of talents in the national economy after the founding of the People’s Republic
China and brought abundant human resources for the sustainable of China and at present. But the problem is that these manufac-
development of Chinese enterprises. turing companies do not have a forward-looking strategic vision
in the development process. Business leaders are keen on the ris-
4) Excellent corporate culture is the driving force for sustainable ing numbers, but ignore the problems behind the numbers and the
development of enterprises increasing demands of the accumulating numbers on the capabili-
ties of enterprises.
In the process of economic globalization, with the communica-
tion with international enterprises more and more common and 2) Efforts to develop the economy, lack of core values
close, corporate culture is more and more respected. The cultural
connotation of an enterprise often affects its management, human The economy has developed rapidly. The policy of s̈ome peo-
resources and innovation level. Whether an enterprise has an excel- ple get rich firstḧas really played its expected role. However, if we
lent corporate culture is no longer an issue that employees in the deeply analyze the values behind the development, it is not diffi-
enterprise pay attention to. More and more young consumers, espe- cult to find that it is based on a deformed or distorted culture or
cially, will consider the corporate culture behind a product when values. The rapid development covers up the enterprise’s lack of
choosing a product [14,15]. social responsibility care, the enterprise’s lack of humanistic care,
and even the enterprise’s humanistic construction.
2.2. Manufacturing value chain
3) Available talents, talent reserve and training are seriously insuf-
2.2.1. Development process of domestic manufacturing industry ficient
Since the 1980s, the trend of economic globalization is more
and more fast, it’s from each dimension influence the develop- In recent years, the domestic manufacturing industry has devel-
ment trend of global manufacturing, especially in the transfer of the oped by leaps and bounds. However, the enterprise in the talent
global manufacturing center on the one hand, brought opportunity reserve and training aspect appeared the very big question, lacks
to the development of the manufacturing industry in our coun- the strategic talent reserve, the talent cannot satisfy the organiza-
try, but also to domestic manufacturing industry has brought very tion development need. Many enterprises are keen on using talents
serious test [16]. Economic globalization has brought about world- in the form of poaching, which leads to the consequence that the
wide structural adjustment and industrial transfer. The new round recruited talents may not meet the needs of enterprise develop-
of international industrial transfer of transnational corporations is ment. Meanwhile, it also raises the investment of the market for
characterized by large project scale, high technology content, many talents, aggravating the economic burden of enterprises and the
export products, wide investment fields and diversified investment disorderly loss of personnel. This will make the employees of the
methods. Because the domestic market environment that our coun- enterprise unable to settle down to the status quo and work, which
try relies on for a long time to enlarge production scale no longer will bring great hidden dangers to the long-term development of
exists, it has become the main trend of our country’s economic the enterprise. Even the leakage of the core information of the
development to realize industrial upgrading and structural adjust- enterprise will sometimes bring immeasurable losses to the enter-
ment in the competition of economic globalization and gradually prise.
form a relatively complete industrial system and industrial cluster,
has a strong industrial and technical support, and industrial sup- 4) The scale of investment is expanding, and the investment in
porting ability, especially the shipping industry, textile and white scientific and technological innovation is insufficient
goods has become the world’s dominant industry; The output of
steel, cement and clothing has jumped to the first place in the world Capacity for independent innovation is the development of Chi-
[17]. nese science and technology development and manufacturing of
But we must also see that the challenges of economic glob- s̈oft rib, although countries for technology research and develop-
alization to our manufacturing industry are also very serious. ment spending increased year by year, but under the economic
China mainly develops its manufacturing industry on the basis of globalization of manufacturing industry in China at the same time
high energy consumption and low-end raw material processing. of constantly expand the scale of enterprises, in the aspect of sci-
According to statistics, the average value-added rate of the global ence and technology innovation investment serious insufficient,
manufacturing industry is over 35 %, while ours is only 26. 5%. this has to do with the foreign advanced manufacturing than there
In addition, China’s industrial organization is not reasonable, the are still a big gap, many enterprises in the institutional arrange-
market structure is still too dispersed, restricted by capital, tech- ments, the protection of intellectual property rights, there are many
nology, management and other factors, domestic enterprises still insufficient innovation activities [20].
focus too much on price competition and participate in interna-
tional competition, which also brings difficulties to the sustainable
3. Experiments
development of the manufacturing industry. In order to pursue
GDP output, some regions even sacrifice some immediate inter-
3.1. Experimental background and methods
ests, which further worsens the long-term orderly development
of the market environment and greatly influences the sustainable
If enterprises want to maintain long-term initiative in mar-
development of enterprises [18,19].
ket competition, they must consciously cultivate and enhance the
cultivation of sustainable development ability. The relatively suc-
2.2.2. The status quo of sustainable development and cultivation cessful evaluation method for the risk and opportunity evaluation
of domestic manufacturing industry of external environment is the evaluation matrix of external fac-
1) Local development without long-term planning tors (matrix). Through to the manufacturing enterprises face risks
4 L. Huiling and L. Dan / Sustainable Computing: Informatics and Systems 28 (2020) 100418
(1) List the key factors identified in the analysis of the external Table 1
environment and determine the evaluation indicators. Analysis Global crude steel output ranking in 2018.
according to the key factors for the sustainable development of
ranking countries 2018 2017 Compared with
manufacturing enterprises opportunity risk evaluation indexes, the same(%)
namely, policy and law. The change of market demand, the
1 China 822.7 815.4 0.9
change of enterprise competitiveness, enterprise upfront costs 2 Japan 110.7 110.6 0.1
increase, the government’s policy support, the improvement 3 The United States 88.3 86.9 1.7
of investment income, environmental competitiveness, market 4 India 83.2 81.3 2.3
positioning, to improve enterprise intangible value. Consider- 5 South Korea 71 66.1 7.5
6 Russia 70.7 68.9 2.6
ing the number of indicators required by matrix, in order to
7 Germany 42.9 42.6 0.7
include all key factors without affecting operability, the above 8 Turkey 34 34.7 −1.8
key factors were determined as evaluation indicators. 9 Brazil 33.9 32.8 −0.7
(2) Assign weight to each evaluation index. The weight value varies
from unimportant to very important, and the weight sum is.
According to the expert scoring, the index weight is determined,
following the principle that the weight is based on the construc- 4.1.1. Political and legal environment analysis
tion industry and can reflect the relative degree of influence At present, China’s political environment is stable. The gov-
of this factor on manufacturing enterprises in the construction ernment is deepening reform, streamlining administration and
industry. delegating power, and further creating a good environment con-
ducive to the development of enterprises. At the same time, the
3.2. Data sources state encourages and introduces a series of policies to support
enterprises to take the road of sustainable development. For the
The main sources of this study are: sustainable development of enterprises in our country, especially
in manufacturing industry to create a good political environment.
At the same time, the government is further standardizing the mar-
(1) Primary materials include in-depth interviews, listening
ket environment and improving various laws and regulations to
reports, emails, phone calls and field observation activities;
provide sufficient legal protection for the standardized operation
Information obtained from relevant industry suppliers, cus-
and fair competition of enterprises.
tomers, cooperative organizations and other stakeholders.
(2) Secondary data include enterprise summary, archives, news
reports and CNK1 search research literature, etc. The most
important source of data is the in-depth interviews conducted 4.1.2. Economic environment analysis
within the enterprise. In order to obtain enough information, The key factors that constitute the economic environment
two interviews were conducted with the safety managers, site include the level of interest rates, fiscal and monetary policies,
managers and some employees of two manufacturing enter- the level of unemployment, the level of disposable income, the
prises in a city, each interview lasting about 2−3 hours. The exchange rate, market mechanism and market demand. At present,
interview contents were recorded and sorted out to form the China’s economic environment is good, the disposable income of
qualitative data needed for case study. residents has further increased, the surveyed unemployment rate
is 5%, and the registered urban unemployment rate is 4.1 %. Under
the new normal, the national economy has maintained steady
4. Discussion growth, further improved its structure, improved its quality and
improved people’s livelihood. GDP grew by over 7% and 13.22 mil-
4.1. Reconstruction of green manufacturing industry under PEST lion new jobs were created. A stable monetary policy has injected
analysis stability and vitality into the market. Meanwhile, China’s manufac-
turing sector has been a world leader, as shown in Table 1. Faced
Usually based on the analysis of an industry or enterprise’s back- with such an economic environment, Chinese enterprises, espe-
ground, usually can through the P̈ESTänalysis, as shown in Fig. 1, cially the manufacturing industry, are relatively late to participate
the so-called P̈ESTänalysis of manufacturing means through the in the international market competition, so they need to accelerate
factors such as political, economic, social and technical analysis, the improvement of their sustainable development ability, effec-
to determine the change of these factors impact on the sustainable tively take advantage of China’s good economic environment, and
development of manufacturing, then we can make the correspond- establish a good basic platform to help enterprises transform and
ing way for the cultivation of sustainable development ability. upgrade.
L. Huiling and L. Dan / Sustainable Computing: Informatics and Systems 28 (2020) 100418 5
Fig. 2. Table of key factors of environmental risk capability. Fig. 3. Risk capability factor judgment matrix.
4.1.4. Technical environment analysis 4.2.1. The ability to develop green value chain
This analysis refers to the scientific and technological elements With the improvement of people’s living standards, the demand
in the social environment in which the enterprise is located and for green manufacturing is constantly expanding. Green manufac-
the collection of various related social phenomena directly related turing industry is a new mission given by history to manufacturing
to these elements. Technology is not just a force driving globalisa- enterprises and a new requirement put forward by the sustain-
tion. It is also the strength of every company. It is divided into four able development of economy and society. However, due to the
elements: social science and technology level, social science and requirements of energy saving, environmental protection, water
technology force, national science and technology system, national saving, land saving and intelligent manufacturing, it is necessary
science and technology policy and science and technology legis- for manufacturing enterprises to adopt energy saving and envi-
lation. Among them, the level of social science and technology ronmental protection materials and technologies in manufacturing
is the primary factor that constitutes the science and technology materials and processes, which will greatly increase the produc-
environment, including the research field of science and technol- tion cost of manufacturing enterprises. It is also limited by the
ogy, the type distribution of scientific and technological research current level of technology. Proactive enterprise should establish
achievements, the advancement of scientific and technological the environmental protection idea, development of high quality
achievements and the promotion and application of scientific and green manufacturing, the production technology, production man-
technological achievements. The power of social science and tech- agement, business philosophy to g̈reen¨, as shown in Fig. 4, in order
nology is the power of scientific research and development of a to achieve the green manufacturing in the whole life cycle phase to
country or region. The system of science and technology refers to minimize the impact on the environment, the environment factors
the structure, mode of operation and relationship with other sec- as to enhance the competitiveness of enterprises green manufac-
tors of the national economy. National policies and regulations on turing.
science and technology refer to the measures that the state uses
administrative and legislative powers to manage and guide the 4.2.2. The enterprise’s ability of green technology innovation
development of science and technology. Compared with developed countries, there is still a big gap in
the technological level of China’s manufacturing industry. Differ-
4.2. Analysis on the ability of green manufacturing value chain to ent from developed countries, China’s manufacturing industry is
cope with environmental risks still in the labor-intensive and extensive management level. There-
fore, domestic manufacturing enterprises need to strengthen the
Environmental protection has become the mainstream con- research and development of green technology for backward prod-
sciousness of manufacturing enterprises. Sustainable development ucts and processes in a timely manner. There is no doubt about the
poses new challenges to manufacturing enterprises. To change importance of technology as a major productivity today, as shown
from the traditional high-consumption and extensive growth in the survey of employees in both manufacturing companies, as
model to the high-efficiency and intensive growth model, the con- shown in Fig. 5. With the rapid development of modern science and
struction model should be transformed from labor-intensive to technology, the green technology innovation ability of manufac-
technology-intensive, as shown in Fig. 2. Therefore, the ability of turing enterprises plays a technical support role in realizing green
6 L. Huiling and L. Dan / Sustainable Computing: Informatics and Systems 28 (2020) 100418
4.2.3. Ability to deal with litigation risks Huiling Liu: Conceptualization, Data curation, Formal analy-
Environmental disputes or fines are legal actions, compensation sis, Investigation, Methodology, Project administration, Software,
for the victims, and fines imposed by the government caused by Visualization, Writing - original draft. Dan Ling: Supervision.
enterprises’ adverse effects on the environment or damages to the
environmental interests of others. Manufacturing enterprises are
the main sources of environmental pollution including solid waste, Declaration of Competing Interest
waste water, waste gas and noise pollution. Manufacturing enter-
prises in daily production and operating activities, waste emissions The authors declare that they have no known competing finan-
of various manufacturing, and manufacturing materials containing cial interests or personal relationships that could have appeared to
pollutants discharge, release of leaven, benzene and other harmful influence the work reported in this paper.
gases, in addition, there are some manufacturing activity especially
noise brought by the manufacturing activity within the city, all References
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