School of Management

Offshore Student - Individual Assignment

Description:
This is Individual Assignment and it is worth 40 marks. Please submit a digital copy to
eLearning system.

Offshore: Students studying the subject outside China.

Overview:
Electronic commerce has changed the way business is conducted in many industries.
As technologies advance, more and more types of business processes become
candidates for electronic commerce. In this assignment, you need to define electronic
commerce and describes how companies use it to create new products and services,
reduce the cost of existing business processes, and improve the efficiency and
effectiveness of their operations.

Methods:
Select a real world organisation you are familiar with or you are interested in. Collect
information about this organisation from different sources such as Internet.

Based on your analysis of the proposed online business, write a report of about 3000
words that includes a summary of your assumptions and a list of specific
recommendations for the selected case. These recommendations should specify the
types of content that should appear in the e-commerce, the features that the selected
case should make available on the Internet, and how the e-commerce might overcome
any of the weaknesses or threats you identified in the report.

Using electronic commerce, your solution should be able to create new products and
services, or improve the promotion, marketing, and delivery of existing offerings. The
solution has also found many ways to use electronic commerce to improve purchasing
and supply activities; identify new customers; and operate their finance, administration,
and human resource management activities more efficiently. Your report proved that
electronic commerce can help businesses reduce transaction costs or create network
economic effects that can lead to greater revenue opportunities.

The suggestion of the Case Study

1. Company basic description
2. Product or services provided
3. The revenue model
4. The market and the customers

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5. The industry and competition

6. Marketing and promotion
7. Operations management
8. Technology analysis and management
9. Risk analysis and management

Project Report
• Weighting: 40%
• Due: A soft copy needs to be submitted by 31st Dec 2022 @ 23:59 pm through
the eLearning system.

Final report should consist of a title page, student information, and the following
sections:
1. Introduction
2. Background, History, Review-of-Literature
3. Analysis
4. Results
5. Discussion
6. Conclusion
7. References

Note:

Plagiarism
Plagiarism will not be tolerated. Students are responsible for submitting original work
for assessment, without plagiarising or cheating.

Late Submission
Penalties apply to all late work, except if student academic consideration has been
granted. Late submissions will attract a penalty of 25% of the assessment mark. This
amount is per day including weekends and public holidays. Work more than (4) days
late will be awarded a mark of zero.

Intellectual Property
Copyright laws protect the subject materials. Dissemination or sale of any part of the
subject materials (including on the World Wide Web) will destroy the work's integrity
and is not permitted. And it is considered academic misconduct and students place
themselves at risk of serious legal consequences.

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When you submit an assessment task, you are declaring the following:
1. It is your own work, and you did not collaborate with or copy from others.
2. You have understood your responsibilities under the Academic Integrity Policy on
plagiarism.
3. You have not plagiarised from published work (including the internet). Where you
have used the work from others, you have referenced it in the text and provided a
reference list at the end of the assignment.

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