Professional Documents
Culture Documents
INTERNATIONAL DEVELOPMENT
OUR HISTORY
Wienerschnitzel is the World’s Largest Hot Dog Chain. Founded in
1961, our franchise partners have thrived throughout the western
U.S. for nearly 60 years. With over 330 U.S. locations and a proven
model for success, we are expanding our unique and profitable
franchise offering to qualified international Master Franchisees.
The hot dog business is booming at a time when hamburgers, pizza
and chicken are oversaturated in every market. We invite you to take
a closer look at a compelling Wienerschnitzel development
opportunity for new International markets.
WHAT’S IN A NAME?
Wienerschnitzel is unlike any other brand,
and for good reason. Our logo represents
quality and value for nearly 60 years.
Beyond our incredible food, the name alone:
“Wienerschnitzel” is unforgetable and iconic.
GREAT MENU VARIETY
Wienerschnitzel serves over 120 million hot dogs annually in the
U.S. Customers come to us because we are like no other brand.
We have a unique menu and are known for our world famous
Chili Dogs, Corn Dogs, Chili Cheese Fries, beverages and delicious
Tastee Freez Soft-Serve deserts. Our menu is robust with flavor and
we always stay true to who we are and what our guests want.
At the core of our sales, we are celebrated for our secret recipe chili,
topped over our delicious hot dogs on a warm, steamed bun. This
combination sold at a value price point presented in creative, branded
packaging is served to guests with efficency and speed of service.
Our cost of goods sold are some of the lowest in the QSR industry,
thus making for a very profitable business model.
Hot Dogs, Chili Cheese Fries, Corn Dogs Soft-Serve Deserts & Shakes
TRAINING
• Wienerschnitzel provides initial training and support
PURCHASING
• You gain leverage with system wide purchasing power
MARKETING
• You are part of a robust marketing calendar
REAL ESTATE
• Assistance with site evaluation and selection
DESIGN
• Proven specifications and standards for restaurant
• Each restaurant design and layout done with our assistance
PROFITABLE. UNIQUE. SIMPLE TO OPERATE.