MC Business Case – Teaser Challenge

“List all the sustainable practices and solutions we use to run our operations or to
serve our customers”

• A bulk sale area, in particular fruits and vegetables section to fight

against waste (a)
• 100% recyclable and reusable fruit and vegetable bag, made of 100%
cotton (b)
• Cardboard and biodegradable packaging of various products (c)
• Most products with relevant information on the backside about
recycling containers (d)
• A “biological and healthy” remarkable section (e)
• 50% discount for consumers who buy bakery products at the end of
the day (fight waste) (f)
• Goodbag bag: a Continente project to help cleaning the oceans (g)
• Awareness for consumers to adopt sustainable practices (h)

(a) (b) (c) (d)

(e) (f) (g) (h)