Paper / Subject Code: TE1225 / 4)Supply Chain Management
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‘T.E. (Mechanical) Semester ~ VI (Revised Course 2019-20)
EXAMINATION AUGUST 2022
Supply Chain Management
[Duration : Three Hours} [Total Marks : 100]
Instructions: 1) Attempt any two full questions from Part A, any two full questions from
Part B and any one full question from Part C.
2) Missing data if any may be suitably assumed
3). Illustrate your answers with figures wherever applicable.
4) Use of statistical tables is permitted.
PART A
Qu a) What is strategic fit? Explain the steps to achieve it 10
b) Write short notes on (i) Bullwhip effect (ii) Design for localization, 10
Q2 a) Demand for a product is 120000 items per year. The company incurs a holding cost 10
of 25 % and a fixed order placement, transportation and receiving cost of Rs 200.
The price charged by the manufacturer varies according to the all units discount
pricing schedule as shown, Evaluate the number of items to be ordered in cach lot.
Order Quantity Unit Price (Rs.)
000 12.00
3000-6000 11.00
6000 and more 9.00
b) Discuss the framework for network design decisions. 10
Q3 a) “Macroeconomic factors have had a significant influence on success and failure ofa 10
supply chain". Comment with examples,
b)_ Write short notes on (i) Vendor Managed Inventory (ii) Design for customization. ra
PARTB
Q4 a) Write short notes on: (j) E-business in supply chain. (ii) Supplier relationship 10
management
b) Metals Goa Limited (MGL), Verna is a steel supplier. All orders arc shipped to 10
customers using LTL carrier that charges Rs. 4500+ 0.01x, where x is the number of
kilograms of steel shipped. MGL ships orders on the day they are received. Allowing
two days in transit, this policy allows MGL to achieve a response time of two days.
Daily demand over a two-week period is given below.
1
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Paper / Subject £1225 / 4)Supply Chain Management
Week 1 [2075 [2470
2416 [2182 [2163 | 2350_| 3367,
‘Sunday a ‘Tuesday | Wednesday | Thursday | Friday | Saturday
Week2 [2170 [2136 [1638 [3375 2100 [2603 | 2442
b)
a)
b)
a)
b)
The general manager at MGL believes that the customers do not value a two-day
response and will be satisfied with three-day response time. Justify the advantage of
increasing the response time.
List out the various design options for a transportation network. With neat sketches
explain any two design options.
Discuss the supply chain of an online business model throwing light on the drivers of
supply chain,
Discuss the six distinct distribution network design that may be used to move
products from factory to customer.
Write short notes on (i) B2B and B2C (ji) 3PL and 4P1
PART C
Derive an expression for Economie Order Quantity for a marginal unit quantity
discounts pricing schedule.
Weekly demand for phones at Goa Mobiles is normally distributed, with a mean of
2,500 and a standard deviation of 500. The replenishment lead time is two weeks.
‘Assume that the demand is independent from one week to the next. Evaluate the
safety inventory and CSL resulting from a policy of ordering 10,000 phones when
there are 6,000 phones in inventory. Assuming a continuous-review replenishment
policy, evaluate the safety inventory that Goa Mobiles should carry to achieve a CSL
of 90 percent,
‘The Bazaar sells Hot & Sour Ketchup bottles. Demand for Hot & Sour Ketchup is
100000 units per year. The manufacturer of Hot & Sour Ketchup currently charges
Rs. 40 per ketchup and holding cost is 25%. The Bazaar incurs a fixed order cost of
Rs. 1,000 each time it places order with the manufacturer. Evaluate the optimal lot
size, The manufacturer has offered a discount of Rs. 2 for all units purchased by The
Bazaar over the coming month, How many units of the product should ‘The Bazaar
order given the promotion? Calculate forward buy in the presence of trade promotion.
Two locations i.e. Location 1 (75, 60) and Location 2 (45, 30) are identified to be
locations to set up a new plant by Goa Motors (GM) to satisfy the needs of Goan
markets for e-vehicles as listed in the table. The suppliers from Mapusa, Margao and
Canacona are chosen to source the raw material. Identify the best location amongst
the two with respect to transportation costs using Gravity Location Model. The data
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10Paper / Subject Code: TE1225 / 4)Supply Chain Management
is as shown below:
Sourees/Markets Transpiration | Quantity Coordinates
Cost (Rs/km) (in units) x Y
Suppl
Goa Electronics, Mapusa_| 5 120 40 85
Metals Goa Limited, | 7 100 40 65
Verna
Goa Spares & Parts, |9 90 60 45
Cancona
Markets
Pernem 9 35 40 105,
Panaji 7 So | 30 85
Vasco 8 65. 40 75
Ponda 6 65. 50 75
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