CREATIVITY AND INNOVATION

SCAMPER TECHNIQUE
FOR PEN
CREATIVITY AND INNOVATION (BDA 10602)
GROUP 7 - SECTION 9
SESSION 2022/2023
DUE DATE : 18 DECEMBER 2022

 GROUP MEMBERS

HADFINA MARIAM JASMEEN BINTI MOHAMED KHAIRI CD220130

JASON JEGAN CD220168
NAJIHA NATASHA BINTI MOHAMAD NASZARI CD220129
MUHAMMAD AZAIRI BIN ALI CD220118
MUHAMMAD AZIM BIN ABDUL RAHMAN CD220202

LECTURER: PROF. MADYA IR. DR. SUFIZAR BINTI AHMAD

 CREATIVITY AND INNOVATION

SCAMPER
SCAMPER (Eberle, 1971) was developed as a
simplified form of some of Osborn’s (1953)
brainstorming recommendations, intended
originally for classroom use.

Comprises seven verbs describing operations

which could be carried out on a product or
concept (potentially including even people
themselves) to generate new variants or
improvements.
SUBTITUDE 1.Replace body part with stainless and
brass pen
2. Replace ink from gel pen to ball pen
CREATIVITY AND INNOVATION

COMBINE
ADD A LASER TO THE PEN HEAD ADD A PENDRIVE TO THE
01 02 MIDDLE OF THE BODY PART OF
PEN
ADAPT

Underwater pen
Pen that lasts forever
MODIFY
GIANT PEN
RUBBER SKIN PEN
 CREATIVITY AND INNOVATION

PUT TO OTHER USES

Replacing a regular pen with a

tactical self-defense pen. A tactical
self-defense pen can be use to
write instrument primarily that
also works as a viable weapon and
a discrete everyday carry.
 CREATIVITY AND INNOVATION

ELIMINATE

Eliminate the pen cap and use a

mechanical pen instead as it can reduce
the posibility of the pen cap from losing.
REVERSE

DOUBLE ENDED PEN

INK OUTSIDE AND CASE INSIDE
CREATIVITY AND INNOVATION

SCAMPER IDEAS