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WELCOME TO

WORKBOOK
21 - 22 NOVEMBER 2022 (PST)

WEDDINGPHOTOGRAPHYSUMMIT.COM TEN SPEAKERS FOR TWO FULL DAYS


03. Timetable

05. Speakers
DAY ONE DAY TWO

06. Documentary: One Step Closer 12. Live Shoot: Joy Zamora

REBOOT. 07. Melinda Harcourt

08. Catalina Jean


13. Emily Magers

14. Carolina Guzik

LEARN.
09. Bottlebrush Films 15. Leelou Leniart

10. Jennifer Moher 16. The Heart University

17. Jai Long

EVOLVE. 17. Stay Social

18. Upgrade to VIP

20. Six-Figure Business Map


EVENTS AND TIMES
DAY 1: 21 NOVEMBER (PST) DAY 2: 22 NOVEMBER (PST)

10:00AM PST 10:00AM PST


Opening Ceremony LINK TO TALK Joy Zamora LINK TO TALK
Featuring Our Documentary: One Step Closer Live Shoot: Go Behind the Scenes in the South of Spain

11:00AM PST 11:00AM PST

Mel Harcourt LINK TO TALK


Emily Magers LINK TO TALK
Hook Them in with Emotional Copywriting More Than Just a Vendor: The Power of Client Experience

12:00PM PST
12:00PM PST
Carolina Guzik
Intermission LINK TO TALK
Use Pinterest to Attract Massive Traffic to Your Website
LINK TO TALK

1:00PM PST
1:00PM PST
Catalina Jean
SEO for Creatives: How to Get to Page 1 of Google
LINK TO TALK Intermission LINK TO TALK

2:00PM PST 2:00PM PST

Bottlebrush Films LINK TO TALK


Leelou Leniart LINK TO TALK
Come to the Dark Side: Video is Exploding Across the Internet Building an Irresistible Website - From Start to Finish

3:00PM PST 3:00PM PST

Jennifer Moher LINK TO TALK


The Heart University LINK TO TALK
The Art of the Narrative Get Obsessed with Instagram Reels

4:00PM PST
Jai Long LINK TO TALK
Learn How to Raise Your Prices Without Losing a Single Client

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TURN CHAOS INTO OPPORTUNITY,
DREAMS INTO REALITY

YOUR BLISSFUL SUCCESS


IS AWAITING

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10:00AM PST
Opening Ceremony
+ Documentary

11:00AM PST Mel Harcourt

12:00PM PST Intermission

1:00PM PST Catalina Jean

21 NOVEMBER (PST)
2:00PM PST Bottlebrush Films

3:00PM PST Jennifer Moher


DAY 01
Wedding Photography Summit

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NOTES:

DOCUMENTARY:

ONE STEP CLOSER


Featuring: Maegan Brown

10:00AM PST

Follow Maegan’s behind-the-scenes journey as she


books her first international wedding
We teamed up with Maegan to shoot a beautiful, honest
documentary about getting out of your comfort zone to
pursue your unrealistic goals.

Turning a dream into reality, shadow Maegan as she steps


towards booking her first international wedding.

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NOTES:

MELINDA HARCOURT
Copywriting Coach

11:00AM PST

HOOK THEM IN WITH EMOTIONAL COPYWRITING


Why you need to inject emotions & personality into your copy

How to craft copy that feels like a real-life interaction

Write how you naturally talk - it’s okay to break the rules

Where to source inspiration so you don’t have to ideate &


write from scratch

Super easy tips on how to write dynamic, engaging copy

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NOTES:

CATALINA JEAN
Wedding Photographer + SEO Educator

1:00PM PST

SEO FOR CREATIVES: HOW TO GET TO PAGE 1 OF GOOGLE


Discover just how effective SEO can be for service-based businesses

Knowing how search engines work is the KEY to ranking

Understanding what is in the “robot spider librarian” handbook and


how to utilize that knowledge to easily super charge your rankings.

How to choose keywords, image optimization, alt text, body text -


all the first steps to take for great SEO.

And most importantly, how to consistently create quality content


that Google will love!

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NOTES:

BOTTLEBRUSH FILMS
Wedding Photographer + SEO Educator

2:00PM PST

COME TO THE DARK SIDE: VIDEO IS EXPLODING


ACROSS THE INTERNET
The future of photography & video - and how you can get
started in video

The differences in shooting videos vs. photos

Tips & tricks on what happens after you switch that top dial of
your camera to video mode

Creating reels & TikToks: Why perfection isn’t everything

What all great photographers/ videographers do the same

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NOTES:

JENNIFER MOHER
Cinematic Wedding + Portrait Photographer

3:00PM PST

THE ART OF THE NARRATIVE


The inspiration we consume and how to do so intentionally

Metaphors and subtext in music, art, and film

The storyboarding process and how to use a mood board


for couples sessions

The shooting process and client interaction

Telling the story through social media

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10:00AM PST Joy Zamora

11:00AM PST Emily Magers

12:00PM PST Carolina Guzik

1:00PM PST Intermission

2:00PM PST Leelou Leniart

22 NOVEMBER (PST)
3:00PM PST The Heart University

4:00PM PST
Jai Long +
Closing Ceremony
DAY 02
Wedding Photography Summit

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NOTES:

JOY ZAMORA
Destination Photographer + Educator

10:00AM PST

LIVE SHOOT: GO BEHIND THE SCENES IN THE


SOUTH OF SPAIN
How a professional destination photographer shoots

Behind the scenes access

How to make someone that is not comfortable infront


of the camera - comfortable!

Featuring beautiful destinations

Gear explained

12
NOTES:

EMILY MAGERS
Wedding Photographer + Educator

11:00AM PST

MORE THAN JUST A VENDOR: THE POWER OF


CLIENT EXPERIENCE
How to bring your own special sauce to your client experience

Dismissing the lies of a one-size-fits-all client experience

The importance of a ‘client first’ mindset

Setting you and your clients up for success

The power of a killer review

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NOTES:

CAROLINA GUZIK
Wedding Photographer + Pinterest Educator

12:00PM PST

USE PINTEREST TO ATTRACT MASSIVE TRAFFIC


TO YOUR WEBSITE
Understand what Pinterest is and how users find content on
the platform

How to brand your Pinterest, so it’s an extension of your website

How to curate Pinterest boards

How to optimize your Pinterest boards to attract the right


viewers to their website

The importance of blogging & Pinterest

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NOTES:

LEELOU LENIART
Website + Branding Designer

2:00PM PST

BUILDING AN IRRESISTIBLE WEBSITE - FROM


START TO FINISH
How to choose the best website platform for your biz goals

Sourcing inspiration for your website theme

Planning the layout of your site

Why you need to prioritise BOTH mobile & desktop experience

Launching your new site

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NOTES:

THE HEART UNIVERSITY


Photographers + Business Coaches

3:00PM PST

GET OBSESSED WITH INSTAGRAM REELS


Why You SHOULD Be Doing Reels

Incorporating Strategy into Your Reels Creation

How to Batch Reels Effectively

Keeping People’s Attention

How to Come Up With Ideas

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NOTES:

JAI LONG
Host, Business coach & Wedding Photographer

4:00PM PST

LEARN HOW TO RAISE YOUR PRICES WITHOUT


LOSING A SINGLE CLIENT
How to increase your prices without losing clients

How to book your highest package consistently

How to communicate your value so people stop asking for a


discount!

Use your pricing to create a better client experience

My secret pricing method that’s helped 100s of


photographers hit 6 figures

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STAY SOCIAL
Connect with your favourite speakers on Instagram

JAI LONG JOY ZAMORA


@jailong.co @joyzamoraphoto

MELINDA HARCOURT EMILY MAGERS


@melindaharcourtcopywriting @emily.magers

CATALINA JEAN CAROLINA GUZIK


@catalinajean @carolina_guzik

BOTTLEBRUSH FILMS LEELOU LENIART


@bottlebrushfilms @studioleelou

JENNIFER MOHER THE HEART UNIVERSITY


@jennifermoher @theheartuniversity

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UPGRADE TO VIP
Want 12 months of replays so you can rewatch your favourite presentations whenever
you need an extra motivational boost? VIP replays also come with Spanish and English
subtitles for easy note-taking.

Plus, other VIP perks including exclusive intermission coaching, speaker panel discussions,
and bonus Facebook & TikTok Ads training!

Skip the FOMO and upgrade your ticket now

DON’T MISS OUT!


CLOSES AT 6:00PM PST NOVEMBER 23RD

ONLY
$90 TO
UPGRADE

UPGRADE NOW

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SIX-FIGURE BUSINESS MAP
A complete business roadmap so you can make it, without faking it.

Whether it’s scoring 5-star client reviews, taking your family on a dream vacay or making bank on every booking, only
you can dictate and create your success.

But you don’t have to do it alone! The Six-Figure Business Map is a 12-month online course and global community for
ambitious photographers, videographers, and creatives.

If you commit to diving in and levelling up, you’ll achieve results in as little as 30 days. Start building the foundations
NOW so you can make your mark and build a fulfilling business that serves you and your future self.

REAL REVIEWS FROM THE FAM

100% RISK-FREE/SATISFACTION GUARANTEE

We all share one united goal - to level up on both a personal and business level. But we want to make sure the Six-
Figure Business Map course is right for YOU.

If you don’t get results after implementing the strategies within the first 30 days, Jai will personally jump on a call with
you to brainstorm it, otherwise, you’ll get a full refund.

ENROLMENTS FOR THE SIX-FIGURE BUSINESS MAP WILL BE OPEN FROM 21-27 NOVEMBER -
STRICTLY LIMITED TO 300 SPOTS!

ENROL NOW

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FULL DAYS 2 FULL DAYS 2 FULL DAYS 2 FULL DAYS 2 FULL DA

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21 - 22 NOVEMBER 2022 (PST)
WEDDINGPHOTOGRAPHYSUMMIT.COM
FOR MORE INFORMATION, PLEASE VISIT

PEAKERS 10 SPEAKERS 10 SPEAKERS 10 SPEAKERS 10 SPEAK

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