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w1.6.

Multinational corporations (MNCs)


 Define and give examples of MNCs. (AO1)
Any cooperation that operates in 2 or more countries is called multiple national
cooperation.
Nike
Adidas
Apple
Google

 Evaluate the impact of MNCs on the host countries (AO3)

Benefits to host country Disadvantages to host country


Job opportunities- The exploitation of laborers
As a MNC moves in, it provides extra - The multinational cooperation gives
jobs for the country all the facilities to locals to learn skills
and after that, the company attempts to
earn more profit from the local market
and in return the labourers don’t get any
additional rise in payment

Reducing production cost for some Increase pollution-


products eg: as apple moved into china, The MNC uses local raw materials to
it reduced the cost of certain products get more benefit and that leads to more
such as screens as they use it in their manufacturing. To obtain raw materials
supply chain natural resources are exploited. And
also air and land pollution is increasing.

Transport of skills and equipment Attempt to start monopolys


As MNCs move in, they bring When MNCs get into a host country, it
technology and skills with them and typically has a advantage over local
teach local workers how to use them cooperation, EG; apple having a
EG: apple setting up a supply chain in advantage over Chinese phones during
china has lead to the rise of skilled the 2010s, causing a risk of apple
Chinese workers which now assemble a turning into a monopoly in the phone
variety of products market
Potentially outcompetes local
buisnesses and starts a monopoly
Provides good quality products at a Influence local economy
cheaper price When MNCs are a major part of the
MNCs to the host country, cause they are local market, it can easily influence the
manufactured there: eg: Coca-Cola market in certain ways, such as
building factories in china, they also Samsung closing its factories causing
started selling cola in china at a cheaper increased unemployment rate and the
price than before when it was imported stocks of Samsung’s supplyers to fall

Change local culture(social factors)


-attract more MNCs to the host
- More tax/revenenue
- Setsup suppky chains Increased competition (also positive)
- Provide demand for local supplu
chains(creating opportunities for Repatriation- profit taken to home
local buisnesses to grow) country

Increase exports Get influence by foreign political or


(saving foreign currency) social pressure

Links to BMT and Concepts


BMT 1: Hofstede’s cultural dimensions (HL only)
How might cultural dimensions be of significance for multinational companies in their
operations?
BMT 2: Ansoff’s matrix
Examine market development as a growth strategy for an MNC of your choice.
Examine different growth strategies for an MNC of your choice.
Concept: Creativity
To what extent does the presence of MNCs foster creativity?

Businesses often have to evolve (change) their practices and/or products in order to survive.
For example, although Samsung is best known for its smartphones and consumer electronics,
the multinational conglomerate is also involved with weapons manufacturing, life insurance,
fishing, theme park management etc. Samsung originally started trading as a grocery store!
(Surprised?)

Task: To be presented in class and worth 10 marks


In pairs, trace the evolution of a multinational corporation of your choice. What role did
creativity; ethics; sustainability and change in external environment play in its growth?
Next Topic: 1.4 Stakeholders

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