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Effective Communication

7 C’s of Effective Communication

1) Completeness: Communication should convey all facts required by the receiver(s). The
sender of the message should take into consideration the receiver’s mind set and convey the
message accordingly.

2) Conciseness: Communicate what you want to convey in the least possible words without
forgetting the other C’s of communication. Concise communication has the following features:
time saving, cost saving, underlines and highlights the main message as it avoids using excessive
and needless words, provides short and essential message in limited words, more appealing
and comprehensible and non-repetitive in nature.

3) Consideration: This implies “stepping into the shoes of others”. Effective communication
must take the audience into consideration. That is, the audience’s view points, background,
mind-set, educational level etc. Modify your words in the message to suit the audience’s needs
while making the message complete.

4) Clarity: This means emphasizing on a specific message or goal at a time, rather than trying
to achieve too much at once. Clarity of communication has the following features: makes
understanding easier, enhances meaning of message and makes use of exact, appropriate and
concrete words.
5) Concreteness: This implies being particular and clear rather than fuzzy and general.
Concrete messages have the following features: It is supported with specific facts and figures,
makes use of words that are clear and the messages are not misinterpreted.

6) Courtesy: This implies that the message should show the sender’s expression as well as
should respect the receiver. Courteous messages have the following features: they should take
into consideration the viewpoints as well as the feelings of the receiver, message should be
positive and focused at the audience, should use terms showing respect to the receiver and use
appropriate and correct language.

7) Correctness: This implies that there are no grammatical errors in the communication.

Question: Discuss the features of each and every 7 C’s to effective communication

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