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  • Fundamentals of Digital Marketing

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    This document provides an overview of the modules covered in the Fundamentals of Digital Marketing course on Google's learning platform. The course is divided into 7 sections that cover topics such as building an online presence, search engine optimization, social media, mobile marketing, online advertising, analytics, e-commerce, and international expansion. Learners can register for the course at https://learndigital.withgoogle.com/ to access the 26 modules focused on growing a business online.

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    Fundamentals of Digital Marketing

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    This document provides an overview of the modules covered in the Fundamentals of Digital Marketing course on Google's learning platform. The course is divided into 7 sections that cover topics such as building an online presence, search engine optimization, social media, mobile marketing, online advertising, analytics, e-commerce, and international expansion. Learners can register for the course at https://learndigital.withgoogle.com/ to access the 26 modules focused on growing a business online.

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    © All Rights Reserved
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    23 views1 page

    Fundamentals of Digital Marketing

    Uploaded by

    gulafshan
    This document provides an overview of the modules covered in the Fundamentals of Digital Marketing course on Google's learning platform. The course is divided into 7 sections that cover topics such as building an online presence, search engine optimization, social media, mobile marketing, online advertising, analytics, e-commerce, and international expansion. Learners can register for the course at https://learndigital.withgoogle.com/ to access the 26 modules focused on growing a business online.

    Copyright:

    © All Rights Reserved
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    Fundamentals of Digital Marketing

    Learn the fundamentals of digital marketing to help your business or career.

    Modules (26) https://learndigital.withgoogle.com/ Register from this link.

    1. Take a business online


    1) The online opportunity
    2) Your first steps in online success
    3) Build your web presence
    2. Make it easy for people to find a business on the web
    1. Get started with search
    2. Get discovered with search
    3. Make search work for you
    4. Be noticed with search ads
    5. Improve your search campaigns
    3. Reach more people locally, on social media or on mobile
    1. Get noticed locally
    2. Help people nearby find you online
    3. Get noticed with social media
    4. Deep dive into social media
    5. Discover the possibilities of mobile
    6. Make mobile work for you
    7. Get started with content marketing
    4. Reach more customers with advertising
    1. Connect through email
    2. Advertise on other websites
    3. Deep dive into display advertising
    4. Make the most of video
    5. Track and measure web traffic
    1. Get started with analytics
    2. Find success with analytics
    3. Turn data into insights
    6. Sell products or services online
    1. Build your online shop
    2. Sell more online
    7. Take a business global
    1. Expand internationally

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