Professional Documents
Culture Documents
O U R STO RY
AIRAZ TECHNOLOGIES
A L I FE WI T H O A P U RP O S E I S A
UT
L I F E W I T H OU D E S T I N AT I O N .
TA
Each day we come in and make the best products we know how. We did our
research. Use the best material. Design it with the up-to-date technology. Cut them
with an expert eye. Obsess over each and every detail of it.
2
We want to make something great, of such superior quality that you know it is going
to stand the test of time.
ABOUT US
Airaz is a homegrown apparel design and manufacturing company that offers premium innerwear.
Founded in 2017, Airaz is regarded as a Malaysia’s pioneer in hi-tech innerwear and immediately received a lot of
attention due to its breakthrough technology called Drichill™, the smart fabric that is durable and long lasting.
The attention mainly came from the cultivated Malaysian women, especially those in tune with Muslimah fashion with an
interest in comfortable innerwear.
The customer is at the heart of our unique business model, which includes design, production, distribution and sales
through our retail network. We have a strong presence in Malaysia, Singapore and Brunei.
I N F OR MA TI O N
O
L
O
GI
HN
C
4
C ON F ID EN
C E P R OF E S S IO N A L
ETHIC
PASSION
C O MMIT MEN
T
CREATIVITY
B U S I NESS VALU
ES
M ISSI O N
WE AIM TO CREATE PREMIUM
FUNCTIONAL INNERWEAR THAT MAKES OUR
CUSTOMER’S LIVESBETTER.
VISI O N
AIRAZ TECHNOLOGIES
O U R CO RE VALU ES
We are committed to continuously improve the quality and design of our brands and
products to match and exceed consumer expectations.
We are consumer-focused and therefore we adapt quickly to public demands.
We are innovators, hence we only offer unique design with high performance
material at an affordable price.
6
AIRAZ TECHNOLOGIES
TH E BRA N D
INNERSEJUK
Innersejuk is a Malaysian label under Airaz Technologies Sdn Bhd. It offers elegant
and sophisticated underscarves and innerwear.
DRICHILL T M T EC H N OLOGY
Drichill™ is made from a combination of synthetic yarn, spandex and sweat
wicking technology. Synthetic yarn is a special blend of synthetic fibers which is
more durable and long lasting than cotton and more environmentally friendly
compared to viscose.
While spandex is known for its light weight and exceptional elasticity. It is stronger
and more durable than natural rubber. A benefit of spandex is its significant strength
and elasticity and its ability to return to the original shape after stretching and faster
drying than ordinary fabrics.
Drichill™ offers a comfortable, lightweight and soft fabric. This smart and breathable
fabric wicks away sweat and moisture to the surface. It releases heat and adapt to
any condition to maintain your daily comfort.
The discovery of this high quality and smart Drichill™ fabric is indeed a strength of
10
Innersejuk.
I
ORGANIZATION CHART
MUHAMMAD NAJIB HEAD OF ACCOUNTANT
T
AZWANI CHIEF FAISAL
RAHIMATON OPERATION CHIEF TECHNOLOGY
CHIEF MARKETING OFFICER OFFICER
OFFICER
HUSNA CUSTOMER
CARE
AIRAZ TECHNOLOGIES
WANITA 2018
AIRAZ TECHNOLOGIES SDN BHD
ZUMBA
A VISIT TO RUMAH
KASIH NURUL
AMPANG
TWINS OF FAITH
2017
2017
MALAYSIA WOMEN
MARATHON
STANDARD
KL MARATHON
TABATA & BODY
LILY PETUNA
AIRAZ TECHNOLOGIES
CO M PANY
G RO WTH
SALES & DEMOGRAPHIC
20
INNERSEJUK CUSTOMER DEMOGRAPHIC
MALAYSIA 57838
BRUNEI 2518
SINGAPORE 2457
OTHERS 331
CUSTOMERS DEMOGRAPHIC
MALAYSIA
BRUNEI
SINGAPORE
INDONESIA
SAUDI ARABIA
UAE
AUSTRALIA
NEW ZEALAND
CANADA
USA
GERMANY
VENEZUELA
D R I CH I L L
DRICHILL INNERWEAR
TM
I N N ERWEAR
-FOR A BETTER LIFE
Innerwear is essential because you wear it every single day. Whatever you do,
wherever you go, innerwear is a necessity for everyone. But how good is the fabric
used by innerwear out there? Not good enough!
Realizing this, we at Airaz put our heart and soul to find the best solution. Through
our 2 years of research, development and test, we proudly introduce Drichill™
Innerwear, an innovative functional and durable innerwear that keep us comfortable
all day long.
24
WEATHER RESISTANT
Drichill™ innerwear from Airaz can help keep you comfortable
regardless the weather conditions.
SMOOTH FABRIC
Drichill™ fabric has a smooth feel and cool touch that makes it ideal
for wearing as a base layer. It also wicks away sweat or moisture so
you stay comfortable no matter the humidity.
COMFORT
Innersejuk products made from Drichill™ is also very comfortable
due to its ergonomic design because they move effortlessly with
your body movement, so riding up and shifting is limited.
COOLING
DRICHILL INNERWEAR
D R I CH I L L TM
I N N E RW e ar
THE CORE FEATURES
26
SWEAT WICKING
ERGONOMIC DESIGN
RELEASE HEAT
tHE INN
D r i c h i l l ™ fa r i
c
b r e a th a b l e fa b r
ic is
th
SOFT wicks away
SWEAT WICKING
QUICK DRY
ovation
h i g h p e r fo r m a n c e ,
atreleases heatand
moisture.
STRETCHABLE
ANTI-MICROBIAL
DRICHILL INNERWEAR
LO N G
LASTI N G
LIFE SPAN OF 24 MONTHS
Drichill™ Innerwear is made from a combination of synthetic yarn and spandex.
Syn- thetic yarn is a special blend of synthetic fibers which is more durable and long
lasting than cotton and more environmentally friendly compared to viscose.
Our special developed Drichill™ fabric is the finest kind with a lifespan of *24 months.
30
D R I CH I L L TM
D RY T I M
E
COTTON
AFTER 10 MINUTES OF WORKING OUT
Heat Exhaustion
HEAT CO NDUCTI
ON
COTTON
The nature of cotton is that the fabric The f ibers we have combined
loses elasticity faster and does not are extremely versatile, tough
retain its shape and stretchy. The fabric is
lightweight but at the same time
especially after several washes. stronger than any other
Although cotton is cheaper, but
it won’t last long compared to underwear. Drichill™ is indeed a
long term investment due to its
Drichill™. smart fabric features – durability
ELASTI CITY
COTTON
ODO URLESS
COTTON
NON ITCH Y
DRICHILL INNERWEAR
D R I CH I L L TM
I N N ERWEAR
THE COLLECTIONS
38
DRICHILL INNERWEAR
D R I CH I L L TM
I N N ERSEJ U K
UNDERSCARF FOR WOMEN
40
DRICHILL INNERWEAR
DRICH ILL TM
INNERSEJ UK
HIJAB FOR WOMEN
41
DRICHILL INNERWEAR
D R I CH I L L TM
I N N ERWEAR
INNERWEAR FOR WOMEN
42
DRICHILL INNERWEAR
DRICH ILL TM
INNERWEAR
BOXER BRIEFS FOR WOMEN
43
DRICHILL INNERWEAR
D R I CH I L L TM
I N N ERWEAR
INNERWEAR FOR MEN
44
DRICHILL INNERWEAR
DRICH ILL TM
INNERWEAR
BOXER BRIEFS FOR MEN
45
DRICHILL INNERWEAR
D R I CH I L L TM
I N N ERWEAR
THE PRODUCTION
Every item is produced and developed in close cooperation with our highly skillful
manufacturer in Banting, Selangor. We work very closely with our production facility in terms
of design and quality control to ensure high standards and that all specifications are met.
Our facility is more than 3000 square feet with the capability to produce up to 50000 pieces
46
of end product per month. However, the production can be increased upon request.
PLOTTING PROCESS DESIGNING PROCESS
MATERIAL CUTTING
DESIGN DISCUSSION
D R I CH I L L TM
DRICHILL INNERWEAR
FUTURE PLANS
We are constantly researching the markets all around the world so as to
analyse the present market trends and introduce new range of products to
our customers. We aim to be a respected Malaysian brand providing
solution for functional, comfortable and long lasting innerwear worldwide.
Current Project
Kesatuan Ragbi Selangor
Projects In the Pipelines
Brunei Fire Rescue Department Royal
Brunei Armed Forces
48