A Proposal for an Advert

King Cadbury
Prepared by Kiera, Liv, Dan

10/01/23

PROPOSAL

Synopsis: There’s a model on the catwalk strutting about, cameras flashing and audience
watching. Cuts to an old man backstage of the shoot, he is getting ready to go on stage. The
old man is turn comes up and he is dressed as a King of Cadbury. He emerges onstage
dramatically and begins to regally walk down the catwalk. The audience go wild as he begins
to throw chocolates into the audience with a big smile and the audience try catch. He
approaches the end of the catwalk and strikes a pose while the Cadbury logo “glass and a
half full productions” appears quoting below #KingOfChocolates since 1824.

Purpose: To leverage Cadbury’s significance to show Cadbury is the king of chocolates

Contributors involved: Greg, Jess, Kiera, Dan, Liv

Target audience: Everybody

Who is working on the film Olivia – Camera Operator

Jess – Actress/Producer

Kiera – Sound

Dan – Director

Resources needed

Props – King costume, Cadbury Chocolates

Locations – TV studio, Green Screen