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Name: Saurava Singh IIBA ID: 221612

1. Why organizations are moving from Project centric approach to product centric approach?

Answer: In Project centric model, the ideas discussed with Business and requirements are
handled by Project team for development and delivery to the Customer. But in case Product
centric model, the Ideas and Objectives are discussed with Products team for focusing on
Customer Empathy, define requirements, Ideate, Prototyping, and Testing. It provides a
continuous flow of work to the product teams and continuous value to the end users. It aligns
the business strategy to software development and execution, while empowering the teams to
decide what is best for their product. A product-centric company places all of its focus on
product and develops newer and advanced products irrespective of its demand in the market.
All the strategies and business processes are built around the product and work accordingly.
All the product development focusses on the validation of the product on early in the
development cycles by creating minimal viable product. Customers find more value in product
centric model rather than project centric model.

2. What are the top 3 Skills that you feel it is important to become a POA practitioner? Feel free to
share your research, understanding, assumptions, hypothesis and experimentations!

Answer: To become a Product Owner Analyst, one needs to have the below 3 top skills which
are very important.
Skill – 1 | Embraces the product vision: Product Owner Analyst represents the customers voice
by emphasizing the customer and creates a product vision together with the stakeholders. Every
decision is taken with keeping the product vision in mind. This ensures sustainable product
development, provides clarity and right direction for the development team and increases the
chances of product success drastically after the launch into the market.
Skill - 2 | Exceeds the customer expectations: Product Owner Analyst truly and deeply
understands the customers intentions and goals with the product and is able to outstrip its
expectations. Customer delight is the ultimate goal for the POA!
Skill – 3 | Empowered with Business Analysis skills and Technique expertise: A great Product
Owner is empowered to take decisions related to the product on the basis of business analysis
and various techniques. Creating support for his decisions might take some time, but swiftly
taking important decisions with a solution focused mindset is a primary condition for a
sustainable pace of the development team. Communicating and interacting in an effective way
with all the stakeholders

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