Prestige Institute of Management and Research,

Indore
(An Autonomous Institution Established in 1994, Accredited Twice Consecutively with Grade „A‟ NAAC(UGC)
ISO 9001: 2008 Certified Institute, AICTE / UGC Approved Programs affiliated to DAVV, Indore)

(Session 2019 - 2021)

Certificate Course / Courses

ON

“The Ultimate SEO, Social Media & Digital Marketing Mastery”

Faculty Mentor: Submitted By:

Prof. Akhilesh Dubey Shreyash Jaiswal

Class- MBA - FT - II Semester - Sec.F

Scholar No.
1121211736
 WEEKLY OVERVIEW OF Certificate Course Learning

Day Date Learning

Monday 25/05/2020 Section 1-Copywriting Essentials

Tuesday 26/05/2020 Section 2-Facebook & Instagram ADS Essentials

Wednesday 27/05/2020 Section 3-Website Creation & SEO Yoast & Security
1 st Week

Thursday 28/05/2020 Section 4-Video Marketing & Youtube SEO

Section 5-Video Creation

Friday 29/05/2020 Section 6-187 SEO Tools & Market Research

Section 7-SEO Step by Step

Saturday 30/05/2020 Section 8-White Hat SEO

Section 9-210 SEO Ranking Factors

Sunday 31/05/2020 Section 10-Modern SEO

(Signature)
………………………….
Shreyash Jaiswal
 WEEKLY OVERVIEW OF Certificate Course Learning

Day Date Learning

Monday 01/06/2020 Section 11-Mobile SEO

Section 12- Google Rank Brain SEO

Tuesday 02/06/2020 Section 13-Voice SEO

Section 14-Visual Search

Wednesday 03/06/2020 Section 15-SEO Strategy

Section 16-SEO & Social Media Optimisation

2 nd Week

Thursday 04/06/2020 Section 17-SEO User Experience

Section 18-SEO Keywords Research

Friday 05/06/2020 Section 19-SEO Copywriting

Saturday 06/06/2020 Section 20- SEO Rich Snippets

Sunday 07/06/2020 Section 21- On-Page SEO

(Signature)
………………………….
Shreyash Jaiswal
 WEEKLY OVERVIEW OF Certificate Course Learning

Day Date Learning

Monday 08/06/2020 Section 22 -Technical SEO

Tuesday 09/06/2020 Section 23-SEO Google Search Console

Wednesday 10/06/2020 Section 24-SEO Blog Post Creation

Section 25-SEO Off Page

3 rd Week

Thursday 11/06/2020 Section 26-SEO Backlinks

Friday 12/06/2020 Section 27-SEO Final Guide

Saturday 13/06/2020 Section 28-E-Commerce SEO

Section 29-SEO Buzzsumo

Sunday 14/06/2020 Section 30-Conversion Rate Optimisation

Section 31-Positive Reputation Management

(Signature)
………………………….
Shreyash Jaiswal
 WEEKLY OVERVIEW OF Certificate Course Learning

Day Date Learning

Monday 15/06/2020 Section 32-Local SEO

Section 33-Google My Business (Fast Track)

Tuesday 16/06/2020 Section 34- Google My Business For Beginners

Wednesday 17/06/2020 Section 35-Facebook & Instagram ADS (Fast Track)

Section 36-Facebook & Instagram ADS Objectives

4 th Week

Thursday 18/06/2020 Section 37-Facebook Pixel Events & Custom Conversions

Friday 19/06/2020 Section 38-Facebook & Instagram ADS Experience

Section 39-Facebook & Instagram Reach ADS

Saturday 20/06/2020 Section 40-Facebook & Instagram Traffic ADS

Sunday 21/06/2020 Section 41-Facebook & Instagram Engagement ADS

(Signature)
………………………….
Shreyash Jaiswal
 WEEKLY OVERVIEW OF Certificate Course Learning

Day Date Learning

Monday 22/06/2020 Section 42-Facebook & Instagram Messenger ADS

Tuesday 23/06/2020 Section 43-Facebook & Instagram Lead ADS

Wednesday 24/06/2020 Section 44- Facebook & Instagram Lead ADS

5 th Week

Thursday 25/06/2020 Section 45-Facebook & Instagram Conversion ADS

Friday 26/06/2020 Section 46-Facebook Dynamics ADS For E-Commerce

Section 47-Manual Facebook Dynamics ADS

Saturday 27/06/2020 Section 48-Facebook Jobs

Section 49- Facebook & Instagram ADS Summary

Sunday 28/06/2020 Section 50-Facebook Marketing For Beginners

Section 51-Facebook For Business for Beginners

(Signature)
………………………….
Shreyash Jaiswal
 WEEKLY OVERVIEW OF Certificate Course Learning

Day Date Learning

Monday 29/06/2020 Section 52-Facebook ADS Efficiency For Beginners

Tuesday 30/06/2020 Section 53-Facebook ADS Strategy For Beginners

Assignment 1: Ultimately Master Facebook Marketing & Facebook

Ads Strategy For Your Business

Wednesday 01/07/2020 Section 54-Facebook Business Personal For Beginners

6 th Week

Section 55-Facebook Business Page For Beginners

Thursday 02/07/2020 Section 56-Facebook Business Posts For Beginners

Friday 03/07/2020 Section 57-Facebook ADS For Beginners

Saturday 04/07/2020 Section 58-Facebook Remarketing For Beginners

Section 59-Facebook Business Analytics

Sunday 05/07/2020 Section 60-Google Analytics

Section 61-Google ADS

(Signature)
………………………….
Shreyash Jaiswal
 WEEKLY OVERVIEW OF Certificate Course Learning

Day Date Learning

Monday 06/07/2020 Section 62-E-Mail Marketing

Tuesday 07/07/2020 Section 63-Content Marketing & LinkedIn Marketing

Wednesday 08/07/2020
7 th Week

Thursday 09/07/2020

Friday 10/07/2020

Saturday 11/07/2020

Sunday 12/07/2020

(Signature)
………………………….
Shreyash Jaiswal