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8 months 9 real-life projects Beginner-friendly 5 – 10 hours per week 100+ hours

Data Analyst
Learn all necessary analytical tools: Excel, SQL, PowerBI,
Python and more. Become an in-demand specialist and
find your first job with the Refocus Career Center. No IT
experience needed.

Data Analyst These are the types of questions


you might answer on a daily basis
as a Data Analyst:
collects, cleans, and interprets data sets in order 

to discover useful information and support decision
making to achieve business goals. What kind of customers should 

a business target in its next ad campaign?
As a Data Analyst you can work in many industries,
including IT, finance, science, medicine, and government. What age group is most vulnerable 

to a particular disease?

What patterns in behavior are connected 



to financial fraud?

Companies need Data Analysts


to make data-driven decisions
That’s why the demand for Data Analysts is skyrocketing

10 253+ 2 000+ ₱ 50 000


Open Data Analyst Companies are looking Average salary of middle
positions for Data Analysts Data Analyst specialist *Reference on the
jobstreet.com.ph and indeed.com

During the course, you will master all key 



skills to be in demand on the job market
The program is 100% compliant with the typical entry-level job requirements. 

We have analyzed hundreds of job postings and talked to the top experts to create 

the path that will lead you to your dream job.

Database tools:
Programming 
 Data visualization:

Excel & SQL languages: Python Power BI & Excel

Statistics 
 Problem solving 
 Industry 



and math & critical thinking knowledge

Curriculum
Module Duration

Data Analytics: key skills and career opportunities 2 weeks

Creating basic reports using Excel 4 weeks

Loading Data using Excel 5 weeks

G roup Project 1 3 weeks

Calculating business metrics using Power BI 3 weeks

R unning a cohort analysis using Power BI 3 weeks

G roup Project 2 2 weeks

Analyzing data with Python 5 weeks

Conducting AB-testing with Python 4 weeks

F inal project 3 weeks

Starting a Career in Data Analytics 3 weeks

Total: 8 months

01
Module

Data Analytics: 

key skills and career
opportunities
In the first module, you will dip your toes into the world of data
analysis. You will learn what data analysts do — what companies
they work for, what their usual tasks are, what skills you need 

to become one of them and what career paths to choose.

2 weeks 4 lessons

Part 1. Introduction Module outcome

Lesson 1. Live-session: Starting the training. Onboarding At the end of the module, you will have a good grasp of what
Data Analysts do and how to meet the market’s requirements.
Lesson 2. Live-session: What do Data Analysts do?
You will develop awareness of the key companies,
Lesson 3. Data Analytics: the nuts and bolts of the field associations, and influencers on your market.
Lesson 4. Live-session: Goal-setting

02
Module

Creating reports 

using Excel
In this module, you will learn how to create reports in Excel. 

While working with real-life problems, you will gradually move 

from writing basic formulas to creating pivot tables and visualizing
the results. You will have utter support at the beginning and get
more independence when completing tasks as you gain confidence 

by the end of the module.

4 weeks 14 lessons Project topic: Retail Shopping

Part 1. Preparing data with Excel Part 2. Analyzing data with Excel
Lesson 1. Introduction to the task Lesson 1. Pivot Table
Lesson 2. Getting acquainted with Excel: 
 Lesson 2. How to create a report: a step-be-step guide
Writing first formulas
Lesson 3. Analyzing the data: key operations
Lesson 3. Using basic functions in Excel
Lesson 4. Excel vs. Google Sheets

Practice: test or assignment Practice: test or assignment

Part 3. Visualizing your report Part 4. Visualizing your report: more techniques
Lesson 1. Visualizing data Lesson 1. Visualizing data: learning more techniques
Lesson 2. Using various visualization techniques Lesson 2. Choosing appropriate visualization techniques
Lesson 3. How to choose visualization according to data types
Practice: test or assignment
Practice: test or assignment

Live session with a mentor: Creating a report in Excel

Live outro with a mentor: feedback and reflection

Project topic: Retail Shopping Module outcome


Trade is a basic economic concept involving buying and selling At the end of the module you will be able to use Excel to:
of goods and services, and it makes a lotof sense 

Process and analyze data
for the economy.
Write formulas to calculate dat
Using the dataset, you will need to create a report in Excel 
 Create pivot tables
and visualize the data using suitable plots. As a result, you 
 Perform key operations to filter and group data
will have a specific table in a desired format and associated Visualize results by choosing the most suitable charts.
plots.
You will also know the difference between 

Google Sheets and Excel and will be able 

to use either programs for creating reports.

03
Module

Loading data

in Excel
This module is all about querying and loading data using Excel. 

You will learn to write SQL-queries, preprocessing and cleaning 

data in Excel

15 lessons Project topic: E-commerce

Part 1. Querying data with SQL Part 2. Querying data with SQL
Lesson 1. Intro to the Module: explaining the task Lesson 1. Working with strings
Lesson 2. SQL: what it is and how it works Lesson 2. Writing an SQL-query: using operators
Lesson 3. Types of databases Lesson 3. ​Working with date and time functions
Lesson 4. Writing an SQL-query: using basic commands
Lesson 5. Writing an SQL-query: using additional commands

Practice: test or assignment Practice: test or assignment

Part 3. Preprocessing data with Excel Part 4. Visualizing in Excel


Lesson 1. Preprocessing with VLOOKUP Lesson 1. More visualizing techniques
Lesson 2. Preprocessing with the COUNTIF, SUMIF functions Lesson 2. How to choose visualization according to data type
Lesson 3. Working with date and time functions

Practice: test or assignment Practice: test or assignment

Live session with a mentor: querying 



and loading data to Excel

Live outro with a mentor: feedback and reflection

Project topic: E-commerce Module outcome


E-commerce is an important field to investigate in terms 
 At the end of the module you will be able to:
of data analytics.
Write SQL-queries to retrieve meaningful and relevant
Using the dataset, you will need to analyze e-commerce 
 information from database
data from online orders. Preprocess and clean data with Excel function
You will need to write an SQL-query to load the appropriate
Use a wider range of techniques to visualize results
data based on specific conditions (e.g. city, country, 

and quantity). As a result, you will have a specific table 

in a desired format.

01
G roup project
This Group project will incorporate knowledge from two previous
modules to solve a case from a real client.

3 weeks 4 lessons

Part 1. Group activities Module outcome


Lesson 1. Live-session: Project intro At the end of the module, you will have a project 

in your portfolio.
Lesson 2. Live-session: Group work
Lesson 3. Live-session: Interim results review
Lesson 4. Live-session: Project presentation

04
Module

Calculating business
metrics using Power BI
This module introduces a new tool — Power BI. You will learn how to
load, prepare and calculate data using Power BI.

3 weeks 14 lessons Project topic: Banking/Fintech

Part 1. Querying data with SQL Part 2. Preprocessing data with Power BI
Lesson 1. Intro to the Module Lesson 1. Data Preprocessing: why is it important
Lesson 2. Getting acquainted with Power BI: connecting 
 Lesson 2. Preparing data with Power BI: filtering
to dataset
Lesson 3. Preparing data with Power BI: duplicate removal
Lesson 3. Writing SQL queries in Power BI:
Lesson 4. Having Clause

Practice: test or assignment Practice: test or assignment

Part 3. Data calculation: statistics Part 4. Metrics calculation


Lesson 1. Calculating Statistical Values: mean and median Lesson 1. Calculating Metrics: Part I
Lesson 2.Calculating Statistical Values: variance and range Lesson 2. Calculating Metrics: Part II
Lesson 3. Calculating Metrics: Part III

Practice: test or assignment Practice: test or assignment

Live session with a mentor: Querying data and


calculating metrics in Power BI

Live outro with a mentor: feedback and reflection

Project topic: Banking/Fintech Module outcome


Bank Customer Churn Prediction is an important problem 
 At the end of the module you will be able to:
in banking and finance today.
Use Power Query to import the right dat
Using the dataset, you will need to analyze the US banking Using Aggregate functions and Having Clause to compose
data on customers and calculate all the necessary metrics 
 correct SQL querie
(like Churn). Filter data and remove duplicates in Power B
Calculate basic statistical values (mean, median, variance,
You will need to write an SQL-query to load the right data,
range, etc
preprocess and clean it with the help of PowerBI tools, select
Calculate metrics
appropriate columns, calculate Churn and analyze its statistical
properties.

05
Module

Running

a Cohort Analysis
In this module you will master one of the most useful analytical
techniques, a cohort analysis. You will solve a task from scratch —
starting with writing a query and finishing up with visualization
techniques, all with the help of Power BI.

3 weeks 16 lessons Project topic: Electronics/Reviews

Part 1. Cohort analysis: reviewing a case Part 2. Querying data with SQL
Lesson 1. Intro to the Module: explaining the task Lesson 1. Querying data for cohort analysis
Lesson 2. Conducting Cohort Analysis: a real-life case Lesson 2. Combining various queries
Lesson 3. Cohort Analysis step-by-step

Practice: test or assignment Practice: test or assignment

Part 3. Preprocessing data for cohort analysis Part 4. Performing cohort analysis
Lesson 1. Data Preprocessing in Power BI: removing nulls 
 Lesson 1. Performing Cohort Analysis
or errors
Lesson 2. Using DAX to analyze data
Lesson 2. Data Preprocessing in Power BI: Replacing Values
Lesson 3. Using the Power Pivot Tool
Lesson 3. Data Preprocessing in Power BI: Filling NaNs

Practice: test or assignment Practice: test or assignment

Part 5. Visualization in Power BI Live session with a mentor: Querying data and
calculating metrics in Power BI
Lesson 1. Visualizing data in Power BI
Lesson 2. Visualizing data in Power BI: Clustered 
 Live outro with a mentor: feedback and reflection
and Stacked charts
Lesson 3. Visualizing data in Power BI: Slicers

Practice: test or assignment

Project topic: Electronics/Reviews Module outcome


Laptop specs are interesting to analyze because of its various At the end of the module you will be able to:
data types and possibility to divide it into groups/cohorts.
Perform a cohort analysi
Using the dataset, you will need to analyze the Laptop data in Cleaning data with Power BI like removing nulls or errors,
terms of its price, types, specs and calculate all necessary replacing values and filling NaN
metrics (e.g., Average price) based on cohorts. Using the basic commands od DA
Visualize results using the features of Power BI
You will need to write an SQL-query to load the right data,
preprocess it with the help of PowerBI/Excel tools, select
appropriate columns, search for groups/clusters/cohorts. Then
statistical analysis should be carried out to reveal cohorts' main
properties. Visualization as a key to interpretation is the next
step. The plots should reveal some insights about price.

02
G roup project
This Group project will incorporate knowledge fromfour previous
modules to solve a case from a real client.

2 weeks 4 lessons

Part 1. Group activities Module outcome


Lesson 1. Live-session: Project intro At the end of the module, you will have a project 

in your portfolio.
Lesson 2. Live-session: Group work
Lesson 3. Live-session: Interim results review
Lesson 4. Live-session: Project presentation

06
Module

Analyzing data 

with Python
In this module you will learn how to use Python for data analysis.
You will install Python and Jupyter notebook, learn basic Python
syntax, analyze data with Pandas and visualize data with Python
visualization libraries. You will also find out how to test statistical
hypotheses. All of those things you will be applying to real-life tasks.

5 weeks 26 lessons

Project topic: Finance/Banking/Economy

Part 1. Running basic commands in Python Part 2. Loading data with Python
Lesson 1. Intro to the Module: explaining the task Lesson 1. Pandas Library for Data Analysis
Lesson 2. Getting acquainted with Python: installation Lesson 2. Basic Commands for querying data in Python
Lesson 3. Jupyter Notebook Lesson 3. Loading data with subqueries
Lesson 4. Basic Python Data Types
Lesson 5. Basic Python Syntax

Practice: test or assignment Practice: test or assignment

Part 3. Preprocessing data with Python Part 4. Analyzing data


Lesson 1. Data Preprocessing in Python: calculating statistics Lesson 1. Statistical Hypotheses
Lesson 2. Data Preprocessing in Python: cleaning Lesson 2. Statistical Significance
Lesson 3. Testing hypotheses
Lesson 4. Using Python to analyze data

Practice: test or assignment Practice: test or assignment

Part 5. Visualization with Python Live session with a mentor: Hypothesis testing
Lesson 1. Visualizing data in Python: libraries Matplotlib,
Seaborn
Lesson 2. Visualizing data in Python: Part I
Lesson 3. Visualizing data in Python: Part II
Part 6. Advanced preprocessing data with Python

Practice: test or assignment Lesson 1. Data preprocessing in Python: combining knowledge


Lesson 2. Testing hypotheses and calculating statistics
Lesson 3. Analyzing data with Scipy and Numpy

Part 7. Advanced visualization with Python Practice: test or assignment


Lesson 1. Advanced Visualization Techniques
Lesson 2. Using Plotly for Visualisation in Python
Lesson 3. Drawing inferences from visualization

Live session with a mentor: Analyzing data with Python

Live outro with a mentor: feedback and reflection


Practice: test or assignment

Project topic: Finance/Banking/Economy Module outcome


Fraudulent Transactions Prediction is an important problem in At the end of the module you will be able to:
banking and finance today due to huge amounts of fraudulent
Write basic commands in Pytho
attacks.
Connect to remote databases and fetching the right
Using the dataset, you will need to analyze the banking data informatio
about transactions and make all necessary analysis (Fraud Preprocessing data in Pytho
number, difference between Fraud and Non-Fraud). Use Pandas, SciPy and NumPy to analyze dat
Visualize data with Matplotlib and Seaborn librarie
You will write an SQL-query to load the right data, preprocess it
Test statistical hypotheses (run T-tests, ANOVA)
with the help of Python tools, search for groups/clusters/
cohorts — preferably fraud and non-fraud ones. Then
statistical analysis should be carried out to reveal cohorts' main
properties. Visualization will be the next step and a tool to
show the difference or similarity.
The plots should reveal some insights on Fraud transactions
and how to avoid them.

07
Module

Conducting AB-testing
with Python
In this module you will learn how to test hypotheses using AB-tests.
You will use Python to collect and prepare data for the test and learn
how to visualize results.

4 weeks 23 lessons Project topic: Health

A/B-testing: reviewing a case Part 2. Designing the experiment


Lesson 1. Intro to the Module Lesson 1. Formulating a hypothesis
Lesson 2. What A/B testing is Lesson 2. Choosing variables and a test
Lesson 3. Designing the experiment Lesson 3. Calculating a sample size in Python
Lesson 4. Collecting and preparing data
Lesson 5. Visualizing the results
Lesson 6. Testing the hypothesis
Practice: test or assignment
Lesson 7. Drawing conclusions

Practice: test or assignment

Part 3. Collecting and preparing data Part 4. Visualizing and analyzing results
Lesson 1. Collecting the data Lesson 1. Calculating basic statistics for the task
Lesson 2. Preparing the data Lesson 2. Plotting results
Lesson 3. Sampling entries Lesson 3. Testing hypothesis (two-tailed test, one-tailed test)
Lesson 4. Drawing conclusions
Practice: test or assignment
Practice: test or assignment

Part 5. Creating a presentation


Lesson 1. Principles of an engaging presentation Live session with a mentor: A/B-testing practice: from
experimental design to hypothesis testing (Fischer's
Lesson 2. Programs and templates
test, Chi-Squared Test)
Lesson 3. Storytelling with data

Live session with a mentor: storytelling with data

Practice: test or assignment Live outro with a mentor: feedback and reflection

Project topic: Health Module outcome


Heart disease is one of the leading causes of death for people At the end of the module you will be able to:
in the US.
Conduct A/B tests
Using the dataset, you will analyze health data from patients, Formulate and test hypothesis (one and two-tailed tests,
which could have a heart disease. Based on specific columns, Fisher’s test, Chi-Squared test)
like PhysicalActivity or Smoking, we could carry an experiment Visualize data with Plotly
to show the influence of the chosen columns — like A/B Use storytelling methods to visualize and present your
testing. The idea is to show that some specific behavior of the result
patients could lead to drop/growth in HeartProblems' patients. Create clear and concise presentations.
You will write an SQL-query to load the appropriate data and
choose what columns will be included in A/B testing
(PhysicalActivity or Smoking). The statistical tests should show
the difference between different HeartProblem classes.
Visualization will be the next step and a tool to show the
difference or similarity. As a result, you will have a full analysis
of the influence of chosen columns to the target one

03
F inal project
This Final Project will incorporate knowledge from all previous
modules to solve a case from a real client.

3 weeks 4 lessons

Part 1. Group activities Module outcome


Lesson 1. Live-session: Project intro At the end of the module, you will have a project 

in your portfolio.
Lesson 2. Live-session: Group work
Lesson 3. Live-session: Interim results review
Lesson 4. Live-session: Project presentation

08
Module

Starting a Career 

in Data Analytics
In this module you will get prepared for finding a first job in Data
Analytics and growing in your career. You will prepare your CV 

and practice answering interview questions.

3 weeks 11 lessons

Part 1. Entering the market Part 2. Finding a job


Lesson 1. The market of Data analysis Lesson 1. Where to look for jobs
Lesson 2. Career paths Lesson 2. Preparing your portfolio
Lesson 3. Essential skills and knowledge Lesson 3. Networking

Practice: test or assignment Practice: test or assignment

Part 3. Getting ready for the interview Live session: Portfolio Review and mock interviews
Lesson 1. What companies are looking for
Lesson 2. Preparing for various interview rounds: HR-interview
Lesson 3. Technical interview
Lesson 4. Final round Module outcome
At the end of the module you will be able to:
Practice: test or assignment
Prepare a CV that stands out
Prepare a memorable portfolio
Answer questions from different rounds 

of Data Analyst interview.

How do we teach so you can understand 



Data Analytics from scratch to job offer
We structure our program around We provide supportive materials like We offer a lot of practice tasks 

real-life cases, the ones that 
 check-lists and guides that you can so you can build confidence 

Data Analysts solve on a daily basis. use at the moment of solving a task. in your skills.

We attract best experts in Data We build a community of like-minded


Analytics to create study materials people so you can feel support all
and guide you through the program. along the way.

Recommended minimum system 



requirements for the course
Processor Intel Core i3 or equivalent (better Intel Core i5)

R AM 4 GB

any video card with at least 500 Mb ̧of video RAM; for
Video card
example, GeForce 7300 GT or Intel HD Graphics 620

Contact our manager

to know more details


Email: info@refocus.me

WhatsApp, Viber: +63 960 563 57 70


Website: refocus.me

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