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Content Title: Number of words to response rate

Schedule: January 24, 2023


Prepared By: Arianne Mae Bonacua
Channels: Instagram, Facebook, Twitter, LinkedIN

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How Word Count Affects Email Response Rate

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Keep it short and sweet!

According to a study by Boomerang, the perfect email length is between 50-125 words. This
results in response rates over 50%. Don't stress if your emails are longer, just make sure to
avoid super short or super long messages.

For example:
Having emails with only ten words or fewer can mean that you’re potentially sacrificing about
35% of your responses while delivering 2500-word essays to your subscribers’ inboxes could
result in response rates dropping below 35%.

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