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CEOs are 

responsible for managing a company's overall operations. This may


include delegating and directing agendas, driving profitability, managing company
organizational structure, strategy, and communicating with the board.

A Chief Operating Officer or COO is second-in-command in any business.


They design and implement business operations, establish policies that promote
company culture and vision, and oversee operations of the company and the
work of executives.
Sales managers hire and motivate high-performing sales teams, and lead them to
generate leads, hit or exceed revenue forecasts, and ultimately meet customer
needs.

Chief Marketing Officer (CMO) job profile


CMO's are generally responsible for planning, developing, implementing and
monitoring the overall business marketing strategy. Some of the duties may include
market research, pricing, product marketing, marketing communications, advertising
and public relations.

CREATIVE DIRECTOR
He leads the team of creative people who come up with the visuals, taglines and other
media for an advertising campaign. This person may be directly involved in
brainstorming ideas, editing video or managing a photoshoot; or, they may take on a
purely managerial role, looking after the creative department’s time and resources. 

Digital marketing manager


Also known as digital media managers, this role focuses on the “how” of marketing as
compared to product marketing managers who focus on the “what.” Digital marketing
managers create visual content online and use web analytics to measure traffic,
conversions and the success of different channels compared to others. This person is
likely to run your e-commerce site, social media pages and website.

Communications manager
Handles many of the PR responsibilities, such as communicating with local media,
distributing newsletters, and writing social media posts with company news. The
communications manager works to build a great reputation for your business and build
trust with your customers. This person will have strong writing and pitching skills to get
your brand covered.

SALES MANAGER
Oversee the sales, promotions of the product and campaigns. Also, to prepare sales
budgets and projections. Handling and resolving customer complaints regarding a
product or services.

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