 Exchange rate:

In finance, an exchange rate is the rate at which one currency will be exchanged
for another currency. Currencies are most commonly national currencies, but may
be sub-national as in the case of Hong Kong or supra-national as in the case of the
euro.
For instance: 1 US Dollar is equal to more than 23.000 vnd.
“In principle, currencies always have an impact on travel and tourism," said Taleb
Rifai, head of the UN World Tourism Organization, at the Berlin tourism fair
(ITB) recently. The rule is simple, he said: “A weaker currency attracts people to
your country and prevents you from travelling.
When the Swiss franc suddenly soared against the euro after the Swiss National
Bank abandoned attempts to hold down the currency in January, leisure and travel
provider Pierre & Vacances-Centre Parcs Group soon found that Swiss customers
hunted euro-priced holidays in France and Germany.
“Naturally we had to react,” said Joachim Quadt, sales director for Germany and
Switzerland. In February the company offered discounts to tour operators for Swiss
sites, in Swiss francs. Switzerland Tourism is also seeking to convince the Swiss to
spend their holidays in their own country.
We can make an inclusion that, When a country’s exchange rate increases relative
to another country, the price of its goods and services increases. Then its tourists
tend to go to other countries where the currency exchange rate is lower than that of
the original country.
As we mentioned before, 1 US Dollar is equal to more than 23.000 Vnd. In
Vietnam, with this advantage, international tourists tend to go traveling to
Vietnam. In other words, they are attracted to Vietnam not only the lower currency
exchange rate but our beautiful landscapes & hospitality. On the other hand, there
are many challenges that Vietnamese Tourism Industry is facing to. Those are
improving airline operations, training human resourses (including skills, applicable
knowledge & attitude), upgrading goods and services monopoly, etc…