Security Agency Philippines: A Case Analysis

In partial fulfillment for the requirement

In BUS5A (06217) Business Strategy and Policy
First Term, Second Semester S.Y. 2019-2020

Submitted to
Restie Torres, MBA

Submitted by:
Marisol A. Dema-angay
Venus Mae A. Gelicame
Danilo Sorote

January 2020
Title of the Case: Security Agency Philippines

Time Context: DECEMBER 2019

Perspective: Security Consultant of Security Agency Philippines

Central Issue: The Security Agency Philippines’s central issue is the lack of security

personnel.

Statement of Objectives: To address the insufficiency of the security employees.

Areas of Consideration: The regular clients of the security agency are significantly

increasing and the demand is high. Their patrons are satisfied with the security services

the agency provides. Due to the increasing clients and high demand there is a need to

hire more security employees.

Strengths Weaknesses

Internal Environment  Security Agency  Insufficient security

Philippines is employees.
performing well.  Strict security
 Provides satisfactory employment
security services. requirements.

External Environment  High demand of  Few equipped

security services and individuals with the
business opportunities. training expected of the
 Clientele base is said career.
significantly increasing  The number of
graduates with the
required degree for the
employment
requirements.
Alternative Courses of Action:

A. Product Development, by adding internship program

B. Market Penetration, by promoting Security Agency Philippines in Military and

Criminology schools in the current market

C. Market Development, by opening new outlet outside the current market.

Decision Matrix:
Alternatives
Variables Product Market
Market Penetration
Development Development
Risks 2 2 1
Costs 4 2 1
Benefits 4 4 4
Ease of
4 2 2
Implementation
Total 14 (Highest) 10 8

The ranking above is based to these ranking:

*For risks, 5 is the least risky and 1 is the most risky.

*For costs, 5 is the least costly and 1 is the most costly.

* For benefits derived, 5 is the most beneficial and 1 is the least beneficial.

* For ease of implementation, 5 is the easiest to implement and 1 is the most difficult to

implement.
Conclusion: The decision matrix shows that the alternative letter A is the highest which

is Product Development by adding internship program in their agency. This alternative

should be addressed first and should be done immediately to be followed by Market

Penetration which is promoting Security Agency Philippines in Military and Criminology

schools in the current market.

Recommendation: At the moment, Security Agency Philippines should prioritize the

adding Interns for it will incur less cost and is easy to implement. By adding interns in their

agency, it would likely benefit the both parties , the agency and the individual such that

the agency will have new aspiring security personnel working with them and also, the

tendency is that when interns graduate from college they will likely to stay in the agency

and work there as a full employee. As well as the employees who would want to have an

experience that best fits their qualifications. An action plan or Gantt chart can be prepared.

Second, Security Agency should also conduct or promote their agency in the current

market. This means that the Security Agency. This means that the agency will go to the

institutions who have Military and Criminology courses to promote snd encourage more

students to be their interns.

Action Plan:
Activities Objectives Divisions Person Costs Time
Responsible
1. Give security To give the Human Licensed Estimated 6 Mos.
agency related interns more Resources Resources P10000
seminars to the knowledge Department training
interns. about security
agencies.

2. Give trainings to To train the Human Licensed Estimated 6 Mos.

the interns. upcoming Resources Resources P10000
security Department training
guards.

Gantt chart Year 2020

Activities Jan. Feb. Mar. Apr May June July Aug. Sept Oct. Nov. Dec.
. .
Give
security
agency
related X X X X X X X X X X X X
seminars to
the interns.
Give
trainings to X X X X X X X X X X X X
the interns.