Why is trailer important?

Trailers provide moviegoers with a sample of what is to come, giving viewers a

basic understanding of the story's plot and genre.

Trailers are two- three minute’s advertisements for movies that play in
cinemas. These advertisements are especially valuable as it can be
carefully targeted. Movies appealing to one age group or demographic
will have trailers for films targeting that same group. The vast majority
of trailers are made up of film scenes cut out of context. Trailers of this
type are quite less expensive to produce and are usually effective. The
most common technique is to show some of the highlights of the film.
Thus for an action movie some of the most elaborate special effects
shots will be cut into the trailer. For a comedy two or three of the
funniest jokes will be put in the trailer. There are a few films that do
not use edited footage from the actual film, but instead created their
own mini-movies to sell the film. The most notable film to use this
technique was Terminator II, whose trailer featured elaborate special
effects scenes that were never intended to be in the film itself but this
option is quiet expensive. A common occurrence is for a trailer to
include .. middle of paper ... ...fast sequence of action and gunfire
from the movie ensues, giving the movie a climax before showing the
release date and other information to sell the movie to the audience.
Again, this sequence gives us as the audience an idea of Bond’s
presence and his hunger for danger. He is a man who lives on the
edge, and every second as if it is his last. Overall I can say that this
trailer is effective as it successfully explores the theme and portrayals
of the movie that what it is really about but with numerous fast paced,
gadgets, pumping action sequences showing bond as immortal,
invincible, overindulgent womaniser and ensuring the legend of Bond
is destined to b