Year: 2022

Semester: I
Format No. QSP/7.1/01. F 01 (A)
Issue No.7 Rev. No.08, Dated Jan.10 2020

1. Name of the Faculty: Dr. M Younus Bhatt Course Code:

ECON 7001
2. Course : Managerial Economics L: 3
3. Program : MBA (Core) T: 0
4. Target : Level-2 P: 0
C: 3

COURSE PLAN
Target 50% (marks)
Level-1 40% (population)
Level-2 50% (population)
Level-3 60% (population)

1. Method of Evaluation

PG
Tests, Group Assignments, Presentation (50%)
End examination (50%)

2. Passing Criteria*

Scale UG

Out of 10-point scale SGPA – “6.0” in each semester

CGPA – “6.0”
Min. Individual Course Grade – “C”
Course Grade Point – “4.0”

*for PG, passing marks are 40/100 in a paper

3. Pedagogy
Due to Covid19 pandemic and subsequent government guidelines, teaching learning will be conducted
through synchronous and asynchronous online sessions on Blackboard that will include the following
components:

 Lecture/Class Participation
 Group Discussion
 Online Videos
 Case Study
 Group Assignments
 Presentation
 Test
 Year: 2022
Semester: I
Format No. QSP/7.1/01. F 01 (A)
Issue No.7 Rev. No.08, Dated Jan.10 2020

1. Name of the Faculty: Dr. M Younus Bhatt Course Code:

ECON 7001
2. Course : Managerial Economics L: 3
3. Program : MBA (Core) T: 0
4. Target : Level-2 P: 0
C: 3

4. References:
Textbooks Web resources Journals Reference books
Salvatore, D. & Rastogi,  https://  Managerial Economics  Nicholson, W &
S. K. (2016). www.managementstud (AGH Journal). Snyder, C (2017).
Managerial yguide.com/  Managerial and Decision Microeconomic Theory.
Economics. New Delhi, managerial-economics. Economics (Wiley). New Delhi, India,
Oxford University Press.  https://  The IUP Journal of Cengage India Private
 Webester, T. J. (2007). www.tutorialspoint.co Managerial Economics. Limited
Introduction to Game m/
Theory in Business and managerial_economics
Economics. London, /
England, M.E. Sharpe. managerial_economics
_overview.

GUIDELINES TO STUDY THE SUBJECT

Instructions to Students:

1. Go through the 'Syllabus' in the Black Board section of the web site (https://learn.upes.ac.in) to
find out the Reading List.
2. Get your schedule and try to pace your studies as close to the timeline as possible.
3. Get your on-line lecture notes (Content, videos) at Lecture Notes section.  These are our lecture
notes. Make sure you use them during this course.
4. Check your blackboard regularly
5. Go through study material
6. Check mails and announcements on blackboard
7. Keep updated with the posts, assignments and examinations which shall be conducted on the
blackboard
8. Be regular, so that you do not suffer in any way
9. E-Mail and online learning tool: Each student in the class should have an e-mail id and a
password to access the LMS system regularly. Regularly, important information – Date of
conducting class tests, guest lectures, via online learning tool. The best way to arrange meetings
with us or ask specific questions is by email and prior appointment. All the assignments preferably
should be uploaded on online learning tool. Various research papers/reference material will be
mailed/uploaded on online learning platform time to time.
10. Attendance: Students are required to have minimum attendance of 75% in each subject. Students
with less than said percentage shall NOT be allowed to appear in the end semester examination.
 Year: 2022
Semester: I
Format No. QSP/7.1/01. F 01 (A)
Issue No.7 Rev. No.08, Dated Jan.10 2020

1. Name of the Faculty: Dr. M Younus Bhatt Course Code:

ECON 7001
2. Course : Managerial Economics L: 3
3. Program : MBA (Core) T: 0
4. Target : Level-2 P: 0
C: 3

This much should be enough to get you organized and on your way to having a great semester! If you need
us for anything, send your feedback through e-mail to your concerned faculty. Please use an appropriate
subject line to indicate your message details.

RELATED OUTCOMES
1. The expected outcomes of the Program are:

PO1 Apply knowledge of management theories and practices to solve business problems.  

PO2 Foster Analytical and critical thinking abilities for databased decision-making.   

PO3 Develop Value based Leadership ability.

PO4 Ability to understand, analyze and communicate global, economic, legal, and ethical
aspects of business.

PO5 Ability to lead themselves and others in the achievement of organizational goals,
contributing effectively to a team environment.  

PO6 Understand the impact of the professional management solutions in societal and
environmental contexts and need for inclusive and sustainable development.

PO7 Recognize the need for and have the preparation and ability to engage in independent and
life-long learning in the broadest context of technological and managerial change.

2. The expected outcomes of the Specific Program are:

PSO1 Apply conceptual knowledge of aviation management in an integrated manner. 

PSO2 Demonstrate analytical skills in identification and resolution of business problems

pertaining to aviation management. 
PSO3 Demonstrate effective understanding of relevant functional areas of management and their
application in aviation sector.  
 Year: 2022
Semester: I
Format No. QSP/7.1/01. F 01 (A)
Issue No.7 Rev. No.08, Dated Jan.10 2020

1. Name of the Faculty: Dr. M Younus Bhatt Course Code:

ECON 7001
2. Course : Managerial Economics L: 3
3. Program : MBA (Core) T: 0
4. Target : Level-2 P: 0
C: 3

3. The expected outcomes of the Course are: (minimum 3 and maximum 6)

CO 1 Understand the various concepts of economic theory for individual and aggregate activity.

CO 2 Apply the existing economic theory with complex and dynamic business environment.

CO 3 Analyse the economic and business policy in the context of current business environment.

CO 4 Integrate the concepts of economics with contemporary business scenario.

4. Co-Relationship Matrix
Indicate the relationships by1- Slight (low) 2- Moderate (Medium) 3-Substantial (high)

PO1 PO2 PO3 PO4 PO5 PO6 PO7 PSO1 PSO2 PSO3
CO 1 - - - 2 - - 2 - - 2

CO 2 3 - - - - - 2 3 2 2

CO 3 - 2 - 2 - - 2 2 - 2

CO 4 - 3 - 2 - 3 2 - - 3

Average 3 2.5 - 2 - 3 2 2.5 2 2.25

5. Course outcomes assessment plan:

components
Course Assignment Test Mid Semester Presentation End Semester
Outcome
s
  X  
CO 1

  X  
CO 2

 X  
CO 3 X
 Year: 2022
Semester: I
Format No. QSP/7.1/01. F 01 (A)
Issue No.7 Rev. No.08, Dated Jan.10 2020

1. Name of the Faculty: Dr. M Younus Bhatt Course Code:

ECON 7001
2. Course : Managerial Economics L: 3
3. Program : MBA (Core) T: 0
4. Target : Level-2 P: 0
C: 3

 X  
CO 4 X

BROAD PLAN OF COURSE COVERAGE

Course Activities:

Planned
S. No. Description No. of Remarks
From To
Sessions
Class-test: 1
1. Module1: Demand Analysis

Module 2: Theory Production

2. Class-test: 2
& Cost
3. Module3: Theory of Firm Class-test: 3
Module 4: Game Theory for
4. Businesses Class-test: 4

Sessions: Total No. of Instructional periods available for the course = 45

SESSION PLAN
UNIT-I
Session
No. Topics to be Covered Type of Session CO Mapped
 1 Introduction to Managerial Economics  Synchronous CO1
 2 Objective & value of firm  Synchronous CO1, CO2
 3 Theories of Firm  Asynchronous CO1, CO2
https://www.economicsdiscussion.net/firm/top-3-
theories-of-firm-with-diagram/19519
4 Demand Function, Law of Demand  Synchronous CO1, CO2, CO3
5 Substitution & Income Effects  Synchronous CO1, CO2, CO3
6 Supply Function and Market Equilibrium Asynchronous CO1, CO2, CO3
https://opentextbc.ca/principlesofeconomics/
chapter/3-1-demand-supply-and-equilibrium-in-
markets-for-goods-and-services/
7 Elasticity of Demand- types and its measurement Synchronous CO1, CO2, CO3
 Year: 2022
Semester: I
Format No. QSP/7.1/01. F 01 (A)
Issue No.7 Rev. No.08, Dated Jan.10 2020

1. Name of the Faculty: Dr. M Younus Bhatt Course Code:

ECON 7001
2. Course : Managerial Economics L: 3
3. Program : MBA (Core) T: 0
4. Target : Level-2 P: 0
C: 3

8 Demand forecasting techniques Synchronous CO1, CO2, CO3

9 Demand forecasting techniques Asynchronous CO1, CO2, CO3
https://www.economicsdiscussion.net/demand-
forecasting/techniques-of-demand-forecasting-
survey-and-statistical-methods/3611
10 Demand forecasting techniques Synchronous CO1, CO2, CO3
11 Regression Analysis on Excel Synchronous CO1, CO2, CO3,
CO4
12 Regression Analysis on Excel Asynchronous CO1, CO2, CO3,
CO4
Class Test Asynchronous CO1, CO2

SESSION PLAN
UNIT-II
Session
No. Topics to be Covered Type of Session CO Mapped
Production Function: Production Function with CO1, CO2
13 one variable input  Synchronous
14 Law of diminishing returns  Synchronous CO1, CO2, CO3
15 Production function with two variable inputs –  Asynchronous CO1, CO2, CO3
isoquants curve
https://www.microeconomicsnotes.com/
production-function/production-function-
variable-proportions-isoquant-iso-cost-curve-
and-returns-to-scale/15862
16 Isoquants curve  Synchronous CO1, CO2, CO3,
CO4
17 Optimum combination of Inputs, Returns to scale  Synchronous CO1, CO2, CO3
18 Optimum combination of Inputs, Returns to scale Asynchronous CO1, CO2, CO3
http://www.economicsconcepts.com/
optimum_factor_combination.htm
Cost functions- Short and Long-run CO1, CO2,
19 Synchronous CO3,CO4
Cost functions- Short and Long-run CO1, CO2, CO3,
20 Synchronous CO4
Break-Even Analysis CO1, CO2, CO3,
21 https://corporatefinanceinstitute.com/resources/ Asynchronous CO4
 Year: 2022
Semester: I
Format No. QSP/7.1/01. F 01 (A)
Issue No.7 Rev. No.08, Dated Jan.10 2020

1. Name of the Faculty: Dr. M Younus Bhatt Course Code:

ECON 7001
2. Course : Managerial Economics L: 3
3. Program : MBA (Core) T: 0
4. Target : Level-2 P: 0
C: 3

knowledge/modeling/break-even-analysis/
22 Learning Curve Synchronous CO1, CO2, CO3
23 Operating Leverage Synchronous CO1, CO2, CO3
24 Class- Test Asynchronous CO1, CO2

SESSION PLAN
UNIT-III
Session
No. Topics to be Covered Type of Session CO Mapped
Perfect Competition CO1, CO2, CO3,
25  Synchronous CO4
Perfect Competition CO1, CO2, CO3,
26  Synchronous CO4
27 Monopoly  Asynchronous CO1, CO2, CO3,
https://courses.lumenlearning.com/boundless- CO4
economics/chapter/monopoly-production-and-
pricing-decisions-and-profit-outcome/
28 Monopoly  Synchronous CO1, CO2, CO3,
CO4
Monopolistic Competition CO1, CO2, CO3,
29  Synchronous CO4
30 Monopolistic Competition Asynchronous CO1, CO2, CO3
https://www.economicsonline.co.uk/
Business_economics/
Monopolistic_competition.html
31 Oligopoly Asynchronous CO1, CO2, CO3
Oligopoly CO1, CO2, CO3,
32 Asynchronous CO4
33 Pricing Practices Asynchronous CO1, CO2, CO3,
https://www.profitwell.com/recur/all/pricing- CO4
strategy-guide/
Pricing Practices CO1, CO2, CO3,
34 Synchronous CO4
Pricing Practices CO1, CO2, CO3,
35 Synchronous CO4
 Year: 2022
Semester: I
Format No. QSP/7.1/01. F 01 (A)
Issue No.7 Rev. No.08, Dated Jan.10 2020

1. Name of the Faculty: Dr. M Younus Bhatt Course Code:

ECON 7001
2. Course : Managerial Economics L: 3
3. Program : MBA (Core) T: 0
4. Target : Level-2 P: 0
C: 3

SESSION PLAN
UNIT-IV
Session
No. Topics to be Covered Type of Session CO Mapped
National Income Accounting CO1,
https://corporatefinanceinstitute.com/resources/ CO2,CO3,CO4
knowledge/economics/national-income-
36 accounting/  Asynchronous
National Income Accounting CO1,
37  Synchronous CO2,CO3,CO4
38 Business Cycles  Synchronous CO1, CO2,
CO3,CO4
39 Inflation  Asynchronous CO1, CO2,
https://www.investopedia.com/terms/i/
inflation.asp
40 Monetary Policy Synchronous CO1,
CO2,CO3,CO4
Monetary Policy CO1,
41 Synchronous CO2,CO3,CO4
Fiscal Policy CO1,
https://www.investopedia.com/terms/f/ CO2,CO3,CO4
42 fiscalpolicy.asp Asynchronous
The Effect of Taxation on Business CO1,
43 Synchronous CO2,CO3,CO4
The Effect of Taxation on Business CO1,
44 Synchronous CO2,CO3,CO4
45 Class-test-II Asynchronous CO1, CO2