UNIVERSIDAD AUTÓNOMA DE NUEVO LEÓN

FACULTAD DE CONTADURÍA PÚBLICA Y

ADMINISTRACIÓN

Ventas

Evidencia 1

GRUPO: 6DI

Profa. Janet Espíndola Carrillo

INTEGRANTES MATRICULA

Laura Rubí Gómez Cavazos 2079274

13 de febrero del 2022, San Nicolás de los Garza, N.L

Introduction

How do organizations create their sales plan? Is that complicated? Or is it crucial

for the company to develop efficiently this numbers? In this present evidence I’m

going to take into practice the creation of a business plan for a restaurant called:

Burgers: “The Supreme Burgir”; some aspects like sale price, an average ticket

estimate, profit margin, are going to be developed of the present example.

Business model
The Supreme Burgir offers high quality burgers, a great experience for the customer,

it goes beyond than just eating a simple burger, a great place to go out with friends

or family.

The economic activity that The Supreme Burgir has specialized consists in

franchises all around the world where our company has less risks, by the same

token, we offer a proven experience of a recognized brand in the market, it helps to

our financiering area, not to mention we already have a brand prestige.

Annual goal

Sales price will be $129.58 with a profit margin of 60%

Profit margin
 Breakeven point

Market segment

Our target consumers focus on people, no matter gender around

Average ticket estimation

Objective: To surpass the breakeven point of $90,000

Best route of distribution: The hamburger establishment establishes that the best route of

distribution is to contact small to medium clients

Big to medium clients – 70%= $63,000

Small clients – 30%= $27,000

We can sell 245 hamburgers to big clients and 121 to medium clients per year. That means

that we two options:

 1. The establishment needs to sell to one big client and 3 medium clients for a total of

$78,784.64 annual sales, which is above the breakeven point

2. The establishment needs to sell to 2 big clients and 1 medium client for a total of

$79,173.38 annual sales, which is above the breakeven point

How many companies to contact?

Option 1

(100% * 1 ) / 3% = 33 calls

(100% * 1 ) / 1% = 33 calls
Conclusion
Is crucial for a company to understand its plan, Thanks to this evidence I was able

to create a business and sales plan for a new hamburger establishment. I learned

how to develop a sales price with his margin, also breakeven point. I consider all

business need to apply it in their companies, so in this way, their business plan and

profit would be efficient.