SEO involves optimizing websites and content to appear higher in search engine results pages (SERPs) for relevant keyword searches. Key factors for organic results include relevancy of information to the search query, authority of the content source, and usefulness of the information to users. Paid ads can also appear in SERPs and are divided between text ads, shopping ads, and other sponsored results that search engines auction to advertisers.
SEO involves optimizing websites and content to appear higher in search engine results pages (SERPs) for relevant keyword searches. Key factors for organic results include relevancy of information to the search query, authority of the content source, and usefulness of the information to users. Paid ads can also appear in SERPs and are divided between text ads, shopping ads, and other sponsored results that search engines auction to advertisers.
SEO involves optimizing websites and content to appear higher in search engine results pages (SERPs) for relevant keyword searches. Key factors for organic results include relevancy of information to the search query, authority of the content source, and usefulness of the information to users. Paid ads can also appear in SERPs and are divided between text ads, shopping ads, and other sponsored results that search engines auction to advertisers.