Tugas Pertama Bahasa Inggris Niaga.

Horizontal Integration
It is when a company expands its business into different products that are similar to current
lines. Merging with another firm just like yours, for example, two biscuit makers becoming one.
Contrast with vertical integration, which is merging with a firm at a different stage in the supply
chain. Horizontal integration often raises antitrust concerns, as the combined firm will have a
larger market share than either firm did before merging.

What does horizontal integration raise?

A.  Profits
The answer :

In my opinion, yes increase profits, because : companies that do horizontal integration with
related companies in the business or production. That labor and working together leaders how to
increase profits. Such as : 1. Trying to produce a quality product, innovative, in order to attract
the hearts of consumers, 2. Trying to do a sales strategy so that the product or production
demand. And if the best-selling products manufactured. It shows increase profits for companies
that do horizontal integration with related companies.

B.  Antitrust concerns
The answer :

In my opinion, raising fears of anti-monopoly, because : companies that do horizontal integration

with related companies, can give rise to antitrust concerns. The problem may be due to : 1).
Horizontal integration company that has been working to produce or create a quality product. 2).
There is only a horizontal integration company personnel who want to dominate the market and
want to achieve market share. So the company is doing the horizontal integration with related
companies merentan undertake anti monopoly. Then came the anti-monopoly concerns in
companies that perform horizontal integration with related companies.

C. Products
The answer :

In my opinion, yes improve the product, because : 1 the technology used increasingly
inadequate, in the manufacture of products in the company's horizontal integration, 2 equipment
is used more and more complete, in the manufacture of products in the company's horizontal
integration, 3 labor used increasingly adequate in producing horizontal integration within the
company. This is because : Companies doing the horizontal integration with related companies,
which can increase production yield becomes : quality, producing products with higher numbers,
varied or diverse, new products, and others - more relevant.
 D. Supplies
The answer :

In my opinion, did not increase the need, for : Companies doing the horizontal integration with
related companies. Complementary needs - needs required or used in the company's horizontal
integration. As complementary needs : technology, equipment, and labor, at the company's
horizontal integration. So the need for horizontal integration within the company fulfilled. So no,
increases the need for horizontal integration

Tugas Kedua : Bahasa Inggris Niaga (ADBI 4201).

Question :
Luxuries.
Goods and services that have a high elasticity of demand. When the price of, say, a Caribbean
holiday rises, the number of vacations demanded falls sharply. Likewise, demand for Caribbean
holidays rises significantly as average income increases, certainly by more than demand for
many normal goods. Contrast this with necessities, such as milk or bread, which people usually
demand in quite similar quantities whatever their income and whatever the price.
Among the following things, which one is in quite similar quantities regardless of people’s
income and its price?
A.  Car
B.  Rice
C.  House
D.  Motorcycle.
The Answer :

In my opinion, if it's a high demand, the answer is : b. namely : rice, because : rice is a food
to eat for most people, and is a basic requirement. Accordingly, since it is : people normally
would buy rice regardless of their income and regardless of the price of rice. Therefore it is : the
amount of demand for rice could be considered stable.

The second highest demand, based on the above options, the second one in my opinion, are:
home, because : the house is a shelter for the community, and is a primary need. Thus, since it
is : people will be trying to get home regardless of income communities concerned and
regardless of the price of the house. Therefore : the number of housing demand can be
considered stable.

The third highest demand, based options above, the third in my opinion, are: motorcycles,
because : a motorcycle is a vehicle used to travel frequently by people who have been able to
meet the needs of primary and secondary.
Requests the fourth highest, by options above, the fourth in my opinion, are : cars : for the most
expensive car prices ranging from lowest categories (low) to the category of the highest (good),
based on some options above, namely : rice , houses, motorcycles. So people who have been able
to buy a car are : high-earners.

Problems and questions :

Market Power
In economics, market power is the ability of a firm to alter the market price of a good or service.
A firm with market power can raise prices without losing all customers to competitors.
When one buyer or seller in a market has the ability to exert significant influence over the
quantity of goods and services traded or the price at which they are sold. Market power does not
exist when there is perfect competition, but it does when there is a monopoly, monopsony, or
oligopoly.
  
A firm with market power can :
A. Beats its competitors.
B. Create perfect competition.
C. Buy cheap materials.
D. Dictate prices.

The answer :

Can : d. dictate prices, because: the market power of a company, are : the company's ability to
profitably raise the market price of goods or services on the marginal costs. [1] Or the market
power of a company can raise prices without losing all customers to competitors. Because the
view that the answer is : d. dictate prices.