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5 TIPS
FOR B2B
KEYWORD
RESEARCH
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1.
INDUSTRY
SPECIFIC
KEYWORDS
Identifying and incorporating specific
keywords related to your industry is
crucial. These keywords should align with
your business's services and target
audience.
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2.
LONG-TAIL
KEYWORDS
Focus on creating long-tail keywords
that are more specific and less
competitive, such as "B2B digital
marketing services for tech companies."
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3.
GEOGRAPHICAL
KEYWORDS
Including geographical keywords can
help target specific locations, such as
"B2B marketing services in New York."
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4.
COMPETITOR
KEYWORDS
Researching and incorporating
keywords used by your competitors can
help you rank higher and attract similar
target audiences.
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5.
PROBLEM-
SOLVING
KEYWORDS
Highlight the solutions your business
provides by including keywords that
address specific problems or challenges,
such as "B2B lead generation services for
startups."
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