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Citation
Name No
Author(s) name, Year of Publication
Skarzauskiene, Aelita & Glaveckaitė,
1 Rajan,
Živilė &Pappu & Sammansu,
Gulevičiūtė, J & Suresh,
Gintarė. (2015).
Ellyia
E-COMMERCE FACTORS
INFLUENCING CONSUMERS‘
2
Ellyia ONLINE SHOPPING DECISION.
Social Technologies. 5. 10.13165/ST-
3 15-5-1-06.
Qazzafi, Sheikh. (2019). CONSUM
Ellyia

4 Qazzafi, Sheikh. (2020). Factor Affect


Ellyia

5 Ijaz, Muhammad & Rhee, Jongtae. (2018


Ellyia

6 Jati Kasuma, Agnes Kanyan, Mohd Khairo


Amira

7 Marziah Mokhtar, Sabariah Yusoff, Sha


Amira

8 Yet Mee Lim, Boon Liat Cheng, Tat Hue


Amira

9 Lee Jing Ru, Tan Owee Kowang, Choi S


Amira

10 Kok Wai, Dr Omkar Dastane, Zainudin Jo


Amira

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Research title Journal Name, Volume No., Issues No

CONSUMER BUYING BEHAVIOR IJSART - Volume 7 Issue 7 – JULY 202

FACTORS AFFECTING ONLINE


INDEPENDENT JOURNAL OF MANAGEMEN
PURCHASE INTENTION

CONSUMER BUYING DECISION PR International Journal of Scientific Re

Factor Affecting Consumer Buying BehaIJSRD - International Journal for Scient

Constituents and Consequences of OnliDepartment of Industrial and Systems E

Factors influencing customers intention International journal of modern trends i

An insight into online shopping behavi Journal of engineering economies and Is

Gender differences in perception and atJMAP- Journal of marketing advances an

Factors influencing online purchase int International journal of academic resear

perceived risk factors affecting consum The journal of Asian finance, economics
Objective of the Study Variables

Understanding consumer needs and wantAge attitude, opinion of the


This study aims to explore the scale and
reference group, awareness of
measure of the impact of factors affecting
behavioral control and
the online shopping intention of the
perceived risk, usefulness and
consumer on the Lazada ecommerce
convenience, business
website
to
The purpose
To know of thiswhich
the factors study is totheknow competency.
affect Cultural, Social, Individual and
consumer buying behavior
towards the goods or services and to personal, psychological, social
gain the knowledge on and economic.
To
howinvestigates
the factors how retailers
affects could
the purchase
enhance their
decision of an shopping processes age, gender, education, income
and henceconsumers
individual help sustain their e-business
development.
to examine the factors influencing online convenience, time saving, feature

the purpose of this paper is to examine o consumers satisfaction, price,


This research was conducted to determine the
differences between male and female Internet
users on their perceptions and attitudes gender, age, race, marital statu
toward online shopping
to investigate the factors influencing online
purchase intention of an e-commerce perceived usefulness, perceived
platform at Johor Bharu, Malaysia

the study exemines the impact of financial financial risk, product risk, conv
Methods Finding

Quantitative
method

Qualitative method

Qualitative method

Qualitative method

Quantitative
method

Qualitative method

Qualitative method

Quantitative
method

Qualitative method

Qualitative method
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